What Is Freshly Picked?
Freshly Picked is a firm that creates a stylish and comfortable pair of baby moccasins. A handcrafted moccasin made from the finest genuine leather ensures long-lasting durability.
Freshly Picked plush soles encourage child toes to spread as your child learns to walk.
| Company Name | Freshly Picked |
| Founder | Susan Petersen |
| Business | Moccasins for babies of superior quality |
| Investment Seeking | $150,000 For a 10% stake in Freshly Picked |
| Final Deal | $150,000 For a 25% stake in Freshly Picked |
| Shark | Kevin O’Leary and Daymond John |
| Episode | Episode 25 Season 6 |
| Business Status | In Business |
| Website | Visit Website |
Who Is The Founder Of Freshly Picked?
Susan Peterson is the founder of Freshly Picked. Susan was seeking novel ways to assist pay her costs as a new mother.
She launched an Etsy shop in 2006 and began selling handmade baby blankets, gradually becoming popular through word of mouth.
Freshly Picked Before Shark Tank
Susan’s second child inspired her to design the Freshly Picked moccasins in 2009. Susan Petersen started making miniature leather moccasins when she had two children.
The design of Susan’s handmade baby shoe came about after she struggled to find one that fit her son’s fat feet.
A yard sale remnant of leather she discovered was used for this project. She was overwhelmed by the response when she shared them on social media.
Scrap leather was purchased with funds raised from the sale of rusty metal window frames. Susan’s kitchen table scrap leather was used to create the first pair of Freshly Picked moccasins.
Susan trained herself to sew during this time and experimented with six designs until she found the right pair of baby moccasins. Susan raised $200 by selling scrap metal from a pile of discarded windows.
Susan used this money to purchase a single leather hide and created her first 40 pairs of moccasins.
She then continued to grow her business, albeit slowly at first. Before she appeared on Shark Tank, Susan had already sold $500,000 worth of Freshly Picked moccasins in 2014.
How Was The Shark Tank Pitch Of Freshly Picked?
The Freshly Picked founder Susan appeared on the Shark Tank show requesting an investment of $150,000 in exchange for 10% of Freshly Picked.
Daymond John proposed an offer of $150,000 for a 25% stake in Freshly Picked. Susan thought for a while and accepted Daymond’s offer.
Susan left the Shark Tank stage, securing a deal from Daymond John.
Final Deal: Daymond John agreed to invest $150,000 For a 25% stake in Freshly Picked.
What Happened To Freshly Picked After Shark Tank?
Daymond John’s deal with Susan fell through after appearing on the show, but the Shark Tank effect had already begun.
Susan Pedersen scored a deal with Daymond John, and she consistently scored a deal with anyone who would listen to what she said.
By staying focused, working hard, and accepting each step as it comes, she can build a company that is now a multimillion-dollar company.
We could learn so much from her, things that some of us already know but need to put into practice.
She has never had any formal education, but she uses hard work, determination, and focus on helping her achieve success.
She is smart and knows when to stay away from people trying to help her.
Ironically, it turned out that a deal with Daymond John was not going to be completed, but that did not stop her from selling over 60% of her products online and offering her moccasins in stores such as Nordstrom’s! She is an extremely intelligent and clever entrepreneur.
Freshly Picked is still in business and profitable as of 2022, generating $14 million in annual revenue.
Freshly Picked Shark Tank Update
Freshly Picked Moccasins is still doing exceptionally well – even without Sharks as investors.
Freshly Picked’s website is modern and clean, and it effectively promotes her items; additionally, she has 14,000 Twitter followers and posts constant status updates on Twitter.
Susan has been profiled in Forbes and The Wall Street Journal and is the archetypal self-made entrepreneur success story.
Is Freshly Picked Still In Business?
Yes, Freshly Picked is still in business as of 2022.
What Is the Net Worth of Freshly Picked?
The valuation of Freshly Picked was $1.5 million when it appeared on Shark Tank. The net worth of Freshly Picked is $14 million as of 2022.
