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Grinds Coffee is a nicotine-free pouch that combines fresh ground coffee with caffeine for a convenient energy boost. Each pouch contains up to 50mg of caffeine, offering a flavorful and effective way to stay alert without tobacco.
Perfect for busy lifestyles, Grinds can be used anywhere—at work, school, or during sports. With over 25 million cans sold, it’s a popular choice for those looking to control their energy levels while enjoying great taste.
Grind coffee is a healthier alternative to chewing tobacco that significantly boosts energy. Grinds flavored coffee in pouches with active ingredients similar to those found in 5-Hour Energy beverages, such as taurine and guarana.
The Grinds Coffee pouch contains caffeine, energy-boosting vitamins, and other components to give you a similar rush to coffee. You can access it whenever you need it because it is unprocessed.
Chewing on Grinds Coffee is an unusual method of quitting smoking. These little pouches combine flavorful coffee with vitamin B and taurine to boost your energy. Grinds coffee come in cans and contain the equivalent of four to five cups of coffee.
| Company Name | Grinds Coffee |
| Entrepreneur | Matt Canepa And Pat Pezet |
| Product | Tobacco Alternatives – Flavored Coffee Pouches |
| Investment Asking For | $75,000 For 10% equity in Grinds Coffee Pouches |
| Final Deal | $75,000 For 15% equity in Grinds Coffee Pouches |
| Shark | Daymond John And Robert Herjavec |
| Episode | Season 4, Episode 15 |
| Business Status | In Business |
| Website | Grinds Coffee Pouches Website |
Who Is The Founder Of Grinds Coffee?
Matt Canepa and Patrick Pezet are the co-founders of Grinds Coffee. They attended California Polytechnic State University and earned degrees in business and finance.
They were both minor league baseball players, which prompted them to launch Grinds Coffee. Canepa played baseball professionally for the Chicago Cubs.
It took Canepa and Pezet much of the night to finish their economics projects. Their habit of stuffing coffee into their mouths was similar to chewing a chaw of chewing tobacco to ward off sleepiness.
It was an energized feeling for Canepa and Pezet, and their creative juices were also flowing. The baseball players realized that they could create a healthier alternative to tobacco chewing with coffee wads.
Grinds Coffee Pouches was created as a profitable business due to its late-night epiphany. You can purchase the branded coffee pouches online in a variety of flavors. Furthermore, 20 major league baseball teams feature these products in their clubhouses.
Grinds Coffee Pouches appeared on Shark Tank seeking funding for expansion. Canepa and Pezet were looking for investors. They reached an agreement with two of the Sharks after much haggling.
Grinds Coffee Pouches are designed to be chewed instead of tobacco as a substitute for tobacco chewing. Pat Pezet and Matt Canepa, both from Cal Poly San Luis Obispo, came up with the idea while working on a class project one night.
When they came across coffee grounds, Pat and Matt were looking for something to do. It was awkward at first, but they could feel that it worked by chewing on these and getting energy.
The concept of this flyer inspired Matt and Pat to enter a contest, which resulted in both of them receiving a $500 prize. Their baseball experience led them to recognize the need for a chewing tobacco alternative.
The product launched by Matt and Pat was embraced by many baseball players, including the manager of the San Francisco Giants when they won the title.
Matt and Pat were informed that the manager substituted Grinds for chewing tobacco. The desire to build a business out of this concept fuelled Matt and Pat’s efforts.
They received assistance locating a manufacturer to begin manufacturing their product and received extensive exposure from media venues such as Entrepreneur Magazine. They applied to appear on Shark Tank hoping to expand their business and were invited to Season Four.
How Was The Shark Tank Pitch Of Grinds Coffee?
Grinds Coffee Pouches was presented in season 4 and episode 15 of Shark Tank by Matt Canepa and Pat Pezet, who requested an investment of $75,000 in exchange for 10% ownership in Grinds Coffee Pouches.
They discussed the history of their company, their product, Grinds, the product’s advantages, including the energy kick it provided, and how it was an alternative to chewing tobacco.
They also mentioned how large the market was for the goods and how the demand for it had been shown by the fact that 20 major baseball league teams used their product.
Pat gave a presentation on the product’s application before distributing the free samples.
All of the Sharks gave the product a try, and Robert and Kevin were the first to comment on how soon they could tell that the product was functioning because of its robust flavor.
When Robert discovered that one slice is equivalent to a quarter cup of coffee, he was even more impressed.
Mark was curious about how Matt and Pat came up with the idea, so they told him the story of the night of the project, the competition, and the favorable reaction from the manager of the San Francisco Giants.
Matt added that they had made $135,000 the previous year and were on course to make $300,000 by the end of this year, piqued Robert’s curiosity about the data.
They also mentioned that the product may be purchased wholesale for $2.69 and retail for $3.99, with an approximate production cost of $1.25.
Barbara was thrilled with Matt and Pat but couldn’t connect with the product, so she left the presentation early.
Kevin, as he does every time, raised the worry that more established businesses may “take them out” if they were to achieve success.
Kevin believed that they needed to build the brand more quickly before larger companies did this, so he offered Matt and Pat $100,000, in which he would receive $0.25 each time they sold a can. In exchange, they agreed to pay Kevin a royalty of $0.25 for every can sold.
Daymond was curious as to whether or not they were merely searching for financial backing or if they were also interested in finding a strategic partner. Both of them said that they placed great importance on the collaboration.
Daymond agreed to go into business with Robert after Robert made an offer of $75,000 for 15% of the company on the condition that he would join because of his distribution ties. Robert also believed there was value in the product.
Matt and Pat expressed their interest in hearing from Mark, who shared his perspective that the cigarette replacement product industry was medium-sized and specialized.
Mark thought that this investment would take up too much of his time, so he, too, decided to withdraw his participation.
Matt and Pat responded to Robert and Daymond’s offer with a counteroffer of $100,000 for the 15% share.
Robert inquired whether they would be willing to part with additional stock, but they declined.
Robert did not accept their revised offer because he believed that the value that he and Daymond brought to the table would, in the long run, be worth much more than the additional 25,000 dollars.
Kevin made an attempt to market the benefits of his agreement, one of which was that he would not give up any equity.
After some consideration, Matt and Pat decided to take Daymond and Robert up on their offer, and they exited the Tank in a very upbeat mood.
Final Deal: Daymond John and Robert Herjavec agreed to invest $75,000 For a 15% stake in Grinds Coffee Pouches.
What Happened To Grinds Coffee After Shark Tank?
It seems, however, that Robert and Daymond’s arrangement with Grinds Coffee Pouches was not finalized since Robert does not list the company on his website, and Daymond has not mentioned it in his numerous interviews and blogs.
Robert and Daymond likely invested when Grinds Coffee Pouches was still in its infancy, with little distribution. He does not appreciate doing business with start-up companies, most likely because of the high risk involved.
Daymond does not participate in many contracts, and he receives less than 10% of the stock due to the time commitment. Grinds Coffee have grown in popularity since it aired on Shark Tank, even though no deal was closed.
Grinds Coffee received massive visibility after the show aired, and their popularity continues to grow through repeated reruns. The coffee pouches sells its goods online and through other online retailers such as Amazon.
Matt and Pat have introduced new flavors to the market and have received favorable responses from others, including MMQB.
Grinds Coffee Pouches are also quite active on their social media platforms. They have over 23,000 likes on Facebook, demonstrating that Matt and Pat remain devoted to expanding Grinds into a huge brand.
Grinds Coffee Pouches company is still still in business and doing well through its website and online retailers, even though the Shark deal fell through. Grinds Coffee pouches are selling like hotcakes, and the business is growing.
This coffee-flavored concept piqued the Sharks’ interest, and they have now come up with a product that helps chew tobacco addicts quit and adds to the Shark Tank success storybook. Grinds Coffee is thriving after its appearance on Shark Tank with an annual revenue of over $5 million.
The valuation of Grinds Coffee Pouches was $500,000 after securing investment from Shark Robert Herjavec and Daymond John on Season 4 of Shark Tank. The current net worth of Grinds Coffee is estimated to be $5 million.
