What Happened To LifeBelt After Shark Tank?

What is a LifeBelt?

LifeBelt is a safety feature built into automobiles that prevent them from starting if the seat belts are not secured. 

Automobiles equipped with LifeBelt can’t start or drive without a seat belt, preventing driver distractions.

LifeBelt Shark Tank Update

This technology works by shutting down the engine until the driver and all passengers are buckled up. Additionally, this substance can benefit parents who drive with children in the automobile. 

An alert will sound whenever a person attempts to unbuckle their seatbelt while the vehicle is moving. Robert Allison designed the life belt in 2009, and was introduced in 2010.

Company NameLifeBelt
FounderRobert Allison
ProductDevice To Prevent People To Drive without Seat Belts
Investment Seeking$500,000 For 10% equity in LifeBelt
Final DealNo Deal
SharkNo Shark
EpisodeSeason 1 Episode 22
StatusOut of Business
AvailabilityFacebook

Who is the Founder of LifeBelt?

Robert Allison is the founder of The LifeBelt. This safety gear was created due to his friend’s death in a car accident, which inspired him to prevent people from driving recklessly or without taking the necessary precautions.

Life Belt was initially a product for his parents and coworkers, but he sought to expand its promotion and development. The school bus mechanism should be integrated into school buses to ensure student safety.

Robert originally sold this item at a neighborhood shop. His goal, however, was to install this technology in as many cars as possible. He chose Shark Tank to pitch the project because of this.

LifeBelt Before Shark Tank

The Lifebelt’s main page, NoBuckleNoStart.com, contains a wealth of information. The Lifebelt website does not offer to order the seat belt addition, but visitors can understand how it works.

According to the Installation Instructions booklet, a specialist in automotive electronics should be consulted for Lifebelt installation due to its complexity. 

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This manual also details the correct wire codes and functions and troubleshooting suggestions.

The Lifebelt Operation Manual describes the Lifebelt system’s operation in depth. The manual contains a list of the alerts that users should hear, a troubleshooting guide for those with difficulties, and information about the Lifebelt guarantee.

Allison created an educational guide for young drivers for Lifebelt’s website visitors. The guide includes information and anecdotes about underage drivers.

How Was The Shark Tank Pitch of LifeBelt?

Robert Allison appeared on Shark Tank requesting an investment of $500,000 in exchange for a 10% stake in LifeBelt. He aims to install the Life Belt in as many automobiles as possible. 

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The Sharks didn’t find LifeBelt lucrative enough to invest in it. Robert Allison left Shark Tank without securing any deal from Sharks.

Final Deal: No deal between LifeBelt and Sharks.

How Does LifeBelt Make Money?

Robert Allison desired that this system be put in as many cars as feasible. He wants that the public comprehends the significance of this product.

Robert Allison marketed Life Belts in neighborhood businesses. For $229, he installed the system. However, Life Belt is also available online and is quite straightforward to install. 

He received orders from several national merchants following his appearance on Shark Tank. He was commissioned by merchants such as Autozone and Hendrick Automotive.

The Life Belt was available on the Safety Mom Direct website for a brief period.

What is the Net Worth of LifeBelt?

Allison approached Shark Tank with an offer of $500,000 for a 10% stake in a business valued at $5,000,000. Allison later agreed with the Gillman Automotive Dealership. 

He fetched $1.7 million for Life Belt. Gillman desired to have lifebelts installed in both new and older vehicles. Allison, as previously said, also received orders from various merchants.

Who is the Investor of LifeBelt?

Robert Allison has entered into a multimillion-dollar agreement with Gillman Automotives. Gillman, like Allison, desired to have this technology installed in all automobiles.

Allison benefited significantly from this contract, as the deal’s worth was $1.7 million, and the expected earnings by the end of the year were at least $10 million. However, there has been no update since.

What is the Revenue of LifeBelt?

According to Daymond John Blogs, Robert Allison anticipated earning $30 million by the end of 2010 after striking a deal with Gillman Automotives and collecting orders from national stores.

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Unfortunately, no additional information on the deal is available from Allison or Gillman Automotives. The Life Belt web page was last updated in 2020, although the product was unavailable for purchase. The Gillman Automotive website does not appear to sell the Life Belt.

Life Belt is also not available on the websites of other dealerships.

What Happened To LifeBelt After Shark Tank?

Robert Allison, who turned down a million-dollar offer from the Sharks, recently secured a deal worth 1.7 million dollars with a prominent car dealership. 

Rob expects to earn $30 million by March 2010 through orders from national merchants (such as AutoZone and Hendrick Automotive).

LifeBelt Shark Tank Update

Robert Allison said he wants to get LifeBelt into as many cars as possible. However, a simple check of the LifeBelt website reveals that the device is not available for purchase online, indicating that he is not selling it. I’m not even sure it’s for sale at the moment.

I did come across an update from the 2010 show, in which Robert Allison announced a partnership with a single dealership in Houston, TX, The Gillman Automotive Group, to supply the product to all of their clients. 

Regrettably, a cursory examination of the Gillman Auto Group website reveals no evidence of the LifeBelt product.

I conducted additional research, viewing the Facebook Fan page, which showed no promotion and little activity. 

Robert Allison advertises license deals in a single post, but no press releases or information on how clients might obtain the product. 

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This does not bode well for his efforts to spread the word about his product. He does claim to save saved seventeen lives.

Robert Allison is a highly respectable, likable individual who is well-intentioned. Still, it has already been several years since the product would have been added to the manufacturers’ supply lines.

Ultimately, establishing LifeBelt as a national brand will not result in lifesaving. Including it in the supply chain of new cars will result in the greatest overall life savings.

If you have any information regarding LifeBelt, please contact us. We want to see Robert Allison and LifeBelt succeed. Regrettably, LifeBelt does not appear to be where Robert Allison intended.

What Is the Net Worth of LifeBelt?

The valuation of LifeBelt was $5 million when it appeared on Shark Tank. The net worth of LifeBelt is unknown as of 2022 since the company went out of business in 2017.

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