Stakt Mat Shark Tank Update: Net Worth, Sales, and Honest Review

The fitness landscape has seen a massive shift in recent years. As the industry moves away from pure aesthetic goals and leans heavily into longevity, joint health, and mobility, the demand for supportive home gym equipment has skyrocketed.

Among the brands leading this charge is Stakt, a company that completely redesigned the traditional yoga mat.

The Stakt Mat first captured national attention during Season 14 of the television show Shark Tank. Founders Taylor Borenstein and Millie Blumka walked onto the stage hoping to secure an investment for their highly unique, foldable fitness mat.

They successfully negotiated a handshake deal with Lori Greiner, sparking a wave of viral interest across social media.

However, the business world moves rapidly, and a lot has changed since that episode aired. The following report provides a complete update on the Stakt Mat, detailing the reality of their television deal, their explosive financial growth, their expanded product catalog, and an honest look at whether the premium fitness mat is actually worth the price.

The Evolution of the Fitness Mat

The Stakt Mat is a 2-in-1 foldable fitness mat. It was specifically designed to solve a common problem that many fitness enthusiasts face: standard yoga mats are often too thin to properly support the joints during intense workouts, and they can be annoying to roll up and store.

Instead of rolling, the Stakt Mat utilizes a clever folding design. It is constructed from connected panels that fold into a neat, easy-to-store rectangle. Because of this specific folding mechanism, the mat acts as a highly versatile piece of exercise equipment.

The mat stands out in the crowded fitness market for several reasons. When laid completely flat, the Stakt Mat is 12 millimeters thick, which is roughly half an inch. This is twice as thick as an average yoga mat, providing incredible support for the wrists, knees, and ankles during floor exercises.

If extra padding is required for sensitive knees during lunges or kneeling poses, users can easily fold one or two panels over to double or triple the thickness.

Furthermore, the entire mat can be folded up to transform into a sturdy workout block. This folded block measures 24 inches long, 12 inches wide, and 3 inches high. Fitness practitioners use this block configuration for incline push-ups, tricep dips, lunges, or as a comfortable meditation seat.

In terms of material, the mats are made from an Ethylene Vinyl Acetate (EVA) foam blend. This creates a highly durable, lightweight, and non-toxic alternative to the cheap PVC plastics used in many older mats.

Weighing just 3 pounds, the Stakt Mat is incredibly easy to move around the house or carry to a fitness studio.

The Founders’ Bootstrapped Journey

Stakt was created by two best friends, Taylor Borenstein and Millie Blumka, who met while attending Tulane University.

Like many Americans during the global pandemic in 2020, Taylor and Millie found themselves doing daily workouts in their small New York City apartments. They quickly realized their standard yoga mats were not providing enough cushion against the hard living room floors.

Whenever they participated in Pilates, high-intensity interval training (HIIT), or core workouts, they found themselves awkwardly rolling up the edges of their mats to create extra padding for their elbows and knees.

Realizing there was a clear gap in the fitness market, they decided to invent a practical solution. The two friends invested a combined $50,000 of their own personal savings, contributing $25,000 each to bring their vision to life.

Before they ever appeared on television, the founders relied entirely on creative grassroots marketing. They sponsored local fitness classes in Manhattan and sent sample mats to popular fitness instructors.

Their efforts paid off immensely when the product went viral on the social media platform TikTok, helping them build a massive customer base entirely from organic traffic.

Stakt Mat Shark Tank Pitch and Negotiations

In October 2022, Taylor and Millie brought the Stakt Mat to Season 14 of Shark Tank. At the time of the filming, their business was only six and a half months old.

However, they shocked the panel of investors by revealing they had already achieved over $110,000 in sales without spending a single dollar on traditional paid advertising.

The founders asked the investors for $100,000 in exchange for a 10% equity stake in their company, which placed the initial valuation of the business at $1 million.

The entrepreneurs also shared their highly attractive profit margins. It cost the company $14.90 to manufacture a single mat, and the total cost to land the product in the United States was $21.50. At the time, they were selling the mats directly to consumers for $86.00.

While Mark Cuban and Daymond John dropped out of the negotiations early, Lori Greiner saw massive potential in the foldable design.

She made an initial offer of $100,000 for 15% equity, plus a $1.00 royalty on every mat sold until she recouped her initial $100,000 investment.

After some intense back-and-forth negotiating, the founders and Lori agreed to lower the royalty fee to reach a final deal.

The Final On-Air Deal

Investor	Investment Amount	Equity Stake	Royalty Terms
Lori Greiner	$100,000	15%	$0.75 per unit sold until $100,000 is recouped

Did the Lori Greiner Deal Close?

It is a well-known fact in the business world that a handshake on a reality television stage does not automatically guarantee a signed contract. The update for the brand is that the Stakt Mat deal with Lori Greiner did not actually close.

During the months of legal and financial due diligence that take place after the cameras stop rolling, the two parties were unable to finalize the paperwork. The deal ultimately fell through, leaving the founders with exactly the same amount of equity they walked in with.

However, the breakdown of the deal was purely strictly business, and there appears to be no bad blood between the parties.

On the night the episode finally aired on national television, Lori Greiner publicly tweeted her full support for the founders, stating that the Stakt Mat was one of the nicest yoga mats she had ever seen.

Even without the investor’s money, Taylor and Millie secured the massive marketing boost that naturally comes from appearing on a hit television show.

This surge in publicity set them up for incredible future success, proving that the exposure is often more valuable than the actual investment.

Stakt Mat Net Worth and Current Revenue Milestones

Losing the television deal did not slow the company’s momentum. In fact, Stakt is thriving at an unprecedented level.

While the company was originally valued at $1 million during their initial pitch, their current revenue figures are significantly higher. By late 2025, the co-founders proudly announced that the company was on track to hit $10 million in annual revenue.

This massive financial milestone represented a complete doubling of their revenue from the previous year, highlighting the brand’s rapid upward trajectory.

The brand has successfully sold over 250,000 signature mats to customers across North America. The business has grown to such a substantial size that Taylor Borenstein officially left her corporate job to run Stakt on a full-time basis.

Meanwhile, Millie Blumka continues to help guide the brand’s strategy while maintaining her separate role as the Director of Partnerships at Showfields.

Expanding the Current Product Line

Stakt has officially evolved from a single-product company into a comprehensive, premium wellness brand. Based on customer feedback and shifting fitness trends, the company expanded its catalog to address different workout styles and body types.

The current product lineup includes several major innovations:

Product Name	Current Retail Price	Key Features
The Stakt Mat	$94.00	The original 12mm thick foldable mat. Weighs 3 pounds. Best for low-impact workouts like beginner yoga, Pilates, and stretching.
The Stakt Mat Pro	$128.00	Features a premium textured top layer for superior grip. Ideal for heavy sweating, hot yoga, and workouts that require wearing sneakers.
The Stakt Mat Pro XL	$158.00	An extra-large version measuring 80 inches long and 28 inches wide. Designed for taller individuals who need more workout space.
The Stakt Weights	$108.00	Patented adjustable hand weights. Users can easily twist the mechanism to change the weight from 2 pounds, to 4 pounds, to 6 pounds.

In addition to the core products, the brand now sells a modern Stakt Adjustable Weighted Vest for $158.00, which is designed to add resistance to daily walks and hikes. They also offer smaller accessories like grip socks, resistance bands, and specialized mat cleanser sprays.

Retail Expansion and Industry Recognition

The founders recognized that to reach the $10 million revenue mark, they needed to expand beyond direct-to-consumer online sales. You no longer have to rely solely on their official website to purchase a mat. Today, Stakt products are widely available across multiple sales channels.

The brand established strategic retail partnerships to sell their products on Amazon, inside high-end fitness clubs like Equinox, and at luxury department stores like Nordstrom.

Furthermore, they launched a wholesale business through the platform Faire, allowing smaller boutique fitness studios to carry the mats in their local shops.

Their rapid growth and high-quality design have caught the attention of major media outlets and celebrities. The Stakt Mat was officially named one of TIME Magazine’s Best Inventions of 2023.

Their adjustable weights earned a highly coveted spot on Oprah’s Favorite Things list for 2025. Furthermore, the popular publication Women’s Health awarded the Stakt Mat Pro the title of “Best Exercise Mat” in their 2025 Fitness Awards.

Customer Reviews: Is the Stakt Mat Worth the Price?

With prices ranging from $94.00 for the standard mat to $128.00 for the Pro version, Stakt sits firmly in the premium fitness category. It competes directly with legacy, high-end brands like Lululemon and Manduka, whose flagship mats generally cost well over $110.00.

So, is the Stakt Mat worth the money? According to 2026 fitness experts and thousands of verified customer reviews, the answer depends entirely on the specific workout style of the user.

The Pros

Customers overwhelmingly praise the mat for its exceptional joint support. For individuals with sensitive wrists, bad knees, or aching hips, the half-inch thick EVA foam provides immediate relief. The unique ability to fold the mat into an elevated block for exercise modifications makes it incredibly useful for barre classes and floor-based sculpting routines.

Furthermore, people living in smaller spaces consistently praise how easily the mat folds completely flat. Because it forms a rigid rectangle rather than a soft cylinder, it can easily slide under a couch, hide under a bed, or slip between boxes in a narrow closet.

The Cons

While the design is highly praised, the original $94.00 Stakt Mat is not perfect. The standard model features a smooth surface that several reviewers noted can easily scuff from basic wear and tear. More importantly, the smooth surface becomes quite slippery if the user sweats heavily during a high-intensity session or a hot yoga class.

Additionally, because the mat folds into a bulky block rather than rolling up, it can be slightly awkward to carry down the street to a local fitness studio. The folded dimensions do not fit into standard yoga mat carrying straps, meaning users often have to purchase the brand’s specific carrying bag for easy transport.

For consumers who plan on wearing sneakers during their workouts or those who participate in heavy, sweaty exercise sessions, fitness experts highly recommend spending the extra money to upgrade to the Stakt Mat Pro. The Pro model features a textured grip layer that completely eliminates the slipping issue and provides much higher durability against sneaker treads.

Giving Back: Philanthropy and The Upcycle Program

Beyond generating impressive revenue, the founders of Stakt have prioritized corporate responsibility and community engagement in 2026.

If a customer uses their mat so frequently that it eventually wears out, they do not have to throw it in the trash. The company created a highly sustainable Upcycle Program to reduce waste in the fitness industry.

Customers simply contact the company to send their old, worn-out mat back to the warehouse so it can be properly reused or recycled. In exchange for keeping the foam out of local landfills, Stakt provides the customer with a store credit that can be used toward the purchase of a brand-new mat.

The company also offers incredible ongoing value after a customer makes a purchase. Stakt hosts a completely free Movement Library directly on their website.

This digital, on-demand video library is filled with free classes, exercise routines, and short tutorials showing users exactly how to utilize the foldable mat and adjustable weights to get the safest, most effective workout possible.

By keeping this library free, the brand ensures their customers stay engaged with the product long after it arrives in the mail.

Finally, Taylor and Millie remain deeply dedicated to philanthropy. Since the company’s inception, Stakt has regularly donated a portion of their overall sales to Northwell Health’s Feinstein Institutes for Medical Research.

These consistent financial contributions directly support female breast cancer researchers, ensuring that the brand is actively helping to advance lifesaving medical science.

With massive revenue numbers, patented new technology, a growing list of retail partners, and a strong commitment to doing good in the world, the Stakt Mat proves that you do not always need an investor’s money to build an absolute empire.