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Chubby Buttons is a Bluetooth accessory that debuted on Shark Tank in its 14th season. It stands out as the world’s first wearable Bluetooth remote, specifically designed to address the common issue of phone control during outdoor activities or while wearing gloves.
The device facilitates effortless management of phone functions, such as accessing Google Assistant, making calls, controlling the camera, and managing music playback.
The product’s innovative features include large, easy-to-press buttons that are glove-friendly, making it incredibly user-friendly for those engaged in activities like skiing, biking, or working out at the gym.
Its weatherproof design ensures durability and resilience in various environmental conditions, and with an impressive four-month battery life, users can enjoy prolonged periods of connectivity and control.
Chubby Buttons’ simple yet effective design makes it an excellent choice for outdoor enthusiasts and anyone looking for a convenient, hands-free way to operate their phone.
Its compatibility with both iPhone and Android devices, along with its wearable nature, offers a seamless integration into an active lifestyle.
The product’s affordability, with each variant priced at $74.99, adds to its appeal, providing significant value for a device that enhances the convenience and functionality of smartphone use in any setting.
Company Name | Chubby Buttons |
Founder | Mike Cherkezian and Justin Barad |
Product | Accessory for smartphones that makes it easy to use them |
Investment Seeking | $250,000 for 8% equity |
Final Deal Accepted | No deal |
Shark Name | Mark Cuban, Barbara Corcoran, Robert Herjavec, Lori Greiner |
Episode | Season 14, Episode 17 |
Business Status | In Business |
Website | Visit Website |
Net Worth | $2.6 million |
What Is Chubby Buttons?
Chubby Buttons is a wearable Bluetooth remote designed for users who engage in sports or activities where they wear gloves or have busy hands. It allows them to control their phone safely while on the move.
Chubby Buttons is a Bluetooth accessory designed to facilitate easy control of phones or other devices while engaged in activities where hands are occupied or wearing gloves, such as biking or skiing.
The device features big, easy-press buttons that can be used to handle phone calls, control music, and take selfies or movies. It is compatible with all headphones, both wired and wireless, and Bluetooth speakers.
Chubby Buttons is available in three colors: Patriot, Tron, and Hunter.
The device is weather-resistant and easy to install, enhancing safety by allowing users to maintain focus on their activity without distraction. Chubby Buttons also functions as a remote shutter for taking photos with your phone.
Who Is The Founder Of Chubby Buttons?
Justin Barad and Michael Cherkezian are the founders of Chubby Buttons. They conceived the idea for this innovative product in 2017.
- Justin Barad is an entrepreneur with a rich background in management, sales, and technology. With a Bachelor’s degree in Chemistry from New York University and an MD from Tel Aviv University, his professional experience includes inventing and developing practical solutions for everyday problems. His personal experiences as a motorcycle rider, struggling with small buttons while wearing gloves, fueled his passion for creating Chubby Buttons.
- Michael Cherkezian has over two decades of experience in financial services, working in investment research sales at Envestnet | Yodlee. He holds a Bachelor of Arts in Communication and Mathematics from Boston College. His expertise in management and sales has been instrumental in establishing Chubby Buttons.
The inspiration for Chubby Buttons came from a friend’s difficulty in changing music while wearing gloves. This sparked the idea to create a device that would simplify the use of phones and other devices during outdoor activities.
Before appearing on Shark Tank, Chubby Buttons had already made significant strides:
- Launched in 2017, the company has been successfully operating for several years.
- Headquartered in Brooklyn, the company had a small but dedicated team of 2-10 employees.
- Within its first year, Chubby Buttons sold an impressive 5,000 units.
- It achieved an estimated net worth of $2.6 million due to its growing popularity.
- The product received positive feedback on platforms like Amazon, where it was praised for its convenience and simplicity.
Chubby Buttons offered a unique solution for people engaging in outdoor activities who needed an easier way to control their devices without being hampered by small buttons or the need to remove gloves. Their pre-Shark Tank success set the stage for their pitch to the investors on the show.
How Was The Shark Tank Pitch Of Chubby Buttons?
Mike Cherkezian and Justin Barad pitched their product, Chubby Buttons, on Shark Tank Season 14. They presented a Bluetooth device designed to allow users to interact with their smartphones easily, even when wearing heavy gear like ski or motorcycle attire.
Mike Cherkezian and Justin Barad were seeking an investment of $250,000 for 8% equity in Chubby Buttons.
During the pitch, Mike and Justin shared that over three years, Chubby Buttons had generated over $1 million in revenue, with $500,000 in sales in 2021 and $600,000 in 2022.
They revealed the cost of production per unit was around $13, while the retail price was $79.99, boasting a margin greater than 80%.
The Sharks showed interest in the product, but Mark Cuban quickly opted out, stating that it wasn’t the right fit for him. In the end, all Sharks declined to invest except for Kevin O’Leary.
Mr. O’Leary offered the full amount of $250,000 but requested 10% equity along with a $10 royalty per unit until he recouped four times his investment.
The founders considered the royalty too steep and ultimately rejected the offer, leaving the show without a deal.
Despite not securing an investment on the show, the exposure from Shark Tank was expected to boost Chubby Buttons’ sales significantly and potentially lower customer acquisition costs.
Below is a table summarizing the investment details:
Shark’s Name | Investment Offered | Counter Offer By Founders | Final Deal Accepted |
Mark Cuban | None | None | None |
Kevin O’Leary | $250,000 for 10% equity + $10/unit royalty | Declined to counteroffer | No deal |
Other Sharks | None | None | None |
Apparently, Chubby Buttons stayed in business after Shark Tank and had been expecting to achieve record sales following the show.
Did Chubby Buttons Get a Deal on Shark Tank?
No, Chubby Buttons did not secure a deal on Shark Tank. Founders Mike Cherkezian and Justin Barad appeared on Season 14 Episode 17, seeking $250,000 for an 8% equity stake.
Despite their pitch and negotiations, they were unable to agree with any of the Sharks and left without a deal.
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What Happened To Chubby Buttons After Shark Tank?
Chubby Buttons, a unique Bluetooth accessory company, did not secure a deal on “Shark Tank” but has continued to grow and succeed.
Despite the Sharks’ lack of investment, the brand gained significant visibility from the show, which helped expand its customer base and increase sales.
The product’s appearance on “Shark Tank” provided the exposure necessary to attract a loyal following and garner positive customer reviews.
Chubby Buttons is still in business, selling its wearable Bluetooth remote devices through Amazon and its official website. Headquartered in Brooklyn, New York, the company has thrived by meeting the needs of outdoor enthusiasts and others seeking easy phone control in various settings.
Chubby Buttons has remained committed to innovation, quality, and customer satisfaction, contributing to its estimated net worth of $2.6 million and the sale of 5,000 units in the first year of operation.
The company continues to offer a range of product variants priced at $74.99 and receives positive user feedback for its functionality and ease of use, especially in glove-required activities like skiing and biking.
Chubby Buttons has cemented itself as a reliable choice for consumers needing a hands-free solution for phone control during active pursuits.
Chubby Buttons has successfully navigated the post Shark Tank market, demonstrating resilience and growth without the Sharks’ investment.
The brand’s focus on addressing a specific consumer need has positioned it well within the tech accessory industry.
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Chubby Buttons Shark Tank Update
Chubby Buttons appeared on Shark Tank with a valuation of $3.125 million, seeking a $250,000 investment for 8% equity. Although no deal was made with the Sharks, the company continued to operate and market its unique wearable remote control for smartphones. Chubby Buttons has a net worth of approximately $2.6 million.
The business has maintained its focus on outdoor enthusiasts who require hands-free control of their devices during activities such as skiing and cycling.
Despite some criticisms regarding its non-rechargeable battery and potential for button damage from impacts, Chubby Buttons has remained a relevant product due to its convenience, durability, and ease of use with gloves.
Post-Shark Tank, the company has sustained its presence in the market without significant changes or updates reported. While alternatives like the ArcX Smart Ring exist, Chubby Buttons holds a niche for users looking for a larger, more accessible wearable remote.
Since its Shark Tank appearance, Chubby Buttons has maintained a strong online presence with impressive customer ratings.
On the company’s website, the latest version of the device boasts a 5-star average from 127 reviews, reinforcing its market acceptance.
Although some Amazon customers have noted durability concerns, the positive reception largely dominates.
Sales figures speak for themselves; over 16,000 units sold, generating more than $1.2 million in lifetime sales, mark significant milestones for the company.
Chubby Buttons is valued at an estimated $2.6 million, suggesting a sustained and healthy business trajectory post-Shark Tank.
Chubby Buttons has continued its journey in the tech accessories market after Shark Tank, catering to active lifestyle consumers who appreciate the product’s utility during outdoor activities and workouts.
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What Is the Net Worth Of Chubby Buttons?
According to our research, Chubby Buttons’ net worth is estimated to be $2.6 million. The valuation of Chubby Buttons was $3.125 million when it appeared on season 14 of Shark Tank.