Youthforia Shark Tank Update | Youthforia Net Worth

Youthforia is a beauty product line that was featured in episode 15 of season 14 on ABC’s Shark Tank. Created by entrepreneur Fiona Co Chan, Youthforia offers a unique skincare-based makeup line that aims to address the common issues associated with traditional makeup products.

Fiona, who is passionate about makeup, was concerned about the harmful effects of long-term makeup use on the skin, as well as the use of animal testing and artificial ingredients by many brands.

Their products are meticulously crafted using natural, plant-derived synthetics and nutritionally rich, biobased formulations, making them suitable for diverse skin types.

The standout product, BYO Blush, is the world’s first blush oil that adapts to the skin’s pH, delivering a natural flush. It consists of a blend of 20 plant-derived oils and extracts, functioning as a cheek treatment.

Youthforia’s emphasis on clean, plant-based ingredients, performance, and innovation makes it an appealing choice for individuals with sensitive skin, those seeking convenience in their beauty routines, eco-conscious consumers, and those who prefer a natural makeup look.

The brand’s commitment to creating makeup that promotes skin and planet well-being sets it apart in the beauty industry, making it a compelling choice for consumers looking for high-quality, sustainable makeup with skincare benefits.

Youthforia stands out as a great choice for individuals who value both skincare and makeup. With its focus on being gentle on the skin, using natural ingredients, and avoiding animal testing, Youthforia offers a more conscious and sustainable option for those looking to enhance their beauty routine.

Company NameYouthforia
FounderFiona Co Chan
ProductSkincare makeup brand
Investment Seeking$400,000 for 5% equity
Final Deal Accepted$400,000 for 8% equity
Shark NameMark Cuban
EpisodeSeason 14, Episode 15
Business StatusIn Business
WebsiteYouthforia Website
Net Worth$6 million

What Is Youthforia?

Youthforia is a beauty brand that offers a range of makeup products. The brand believes in the concept of makeup being an extension of skincare.

The brand emphasizes the idea that makeup should be gentle on the skin, allowing you to sleep with it on without feeling guilty. They offer a weightless, medium-buildable foundation called Date Night Skin Tint Serum Foundation.

It contains luxurious texturizing ingredients that are comparable to foundations priced at $200 or more. The foundation comes in 15 flexible shades that aim to balance with your skin tone.

Youthforia Shark Tank Update | Youthforia Net Worth

BYO Blush, which is marketed as the world’s first color-changing blush oil, is another noteworthy product. This blush reacts to your skin’s pH to give you a natural flush and is made with 20 plant-based oils and extracts that act as a treatment for your cheeks.

Additionally, Youthforia offers the Pregame Collection, which includes award-winning products for priming, setting, and protecting the skin.

The collection features a Daily Protective Primer that protects the skin, reduces redness, and controls sebum for long-lasting makeup. There is also a Moisturizing Setting Spray that creates a protective film to prevent pollution from sticking to your makeup.

Youthforia is a beauty and makeup brand that aims to provide innovative and high-quality beauty products that prioritize both skincare and makeup.

Who Is The Founder Of Youthforia?

Youthforia is a makeup company founded by Fiona Co Chan. Fiona is passionate about green chemistry and sustainability. She believes that makeup should be good for the skin and friendly to the planet.

Fiona’s background and expertise in the beauty industry inspired her to create Youthforia.

Before appearing on Shark Tank, Youthforia had already established itself as a brand committed to creating clean, vegan, and cruelty-free makeup products.

Fiona’s vision was to develop a line of makeup that is an extension of skincare, using plant-based ingredients and following Green Chemistry principles.

During the development of Youthforia, Fiona took a unique approach. She slept in all the lab samples to ensure that the makeup was gentle on the skin and nourishing. This dedication to creating high-quality products that prioritize skincare sets Youthforia apart from other makeup brands.

Youthforia’s commitment to sustainability is evident in their use of biobased ingredients instead of fossil fuels.

The brand also follows Green Chemistry principles, formulating products that are at least 90% naturally derived. This dedication to sustainability and innovation earned Fiona recognition as a Eco Beauty Hero and Disruptor by Byrdie Eco Awards.

Youthforia’s products are suitable for all skin types, including normal, dry, combination, sensitive, acne-prone, and mature skin. The brand recommends customers to patch-test new products on their skin before regular use to avoid any adverse reactions.

Fiona Co Chan, the founder of Youthforia, conceived the idea of creating a makeup brand that is an extension of skincare and prioritizes sustainability. She slept in all the lab samples to ensure the products were gentle and nourishing.

Youthforia gained recognition for its commitment to sustainability and innovation before appearing on Shark Tank.

How Was The Shark Tank Pitch Of Youthforia?

Fiona Cho Chan pitched her plant-based makeup company, Youthforia, on Shark Tank Season 14. She asked for $400,000 in exchange for 5% equity.

Fiona showcased her most popular product, a color-changing blush oil that adjusts to the skin’s pH level to create the perfect shade for the customer.

Youthforia Shark Tank Update | Youthforia Net Worth

During the presentation, Lori Greiner was impressed with the product after trying it. Fiona shared that Youthforia was launched in April 2021 and had already generated over $2 million in lifetime sales. The sharks were intrigued but wanted more information before committing to an investment.

Most of Youthforia’s sales were direct-to-consumer or through Amazon, with only about a third coming from retail and wholesale. The products were priced between $26 and $38, with manufacturing fees below $6 per unit.

Kevin O’Leary made an offer of $100,000 for 20% equity and an additional $300,000 as a loan. Robert Herjavec decided not to invest as the product didn’t appeal to him.

Lori Greiner also opted out due to her dislike of oil-based products. Barbara Corcoran felt Fiona lacked clarity in her business plan and chose not to invest. Mark Cuban also declined the opportunity.

Fiona countered Kevin’s offer by proposing 8% equity, but he rejected it. She then offered $400,000 for a $0.50 royalty on each unit sold until $500,000 is repaid, along with 5% equity.

Kevin rejected this offer as well and counteroffered with $400,000 for 10% equity and a $1 royalty until $800,000 is repaid.

At the last moment, Mark Cuban made an offer of $400,000 for 10% equity. Fiona countered with 8% equity, and Mark accepted the deal.

Here is a table summarizing the offers and final deal:

Shark’s NameInvestment OfferedFounder’s Counter OfferFinal Deal Accepted by Founder
Kevin O’Leary$100,000 for 20%8% equityRejected
Mark CubanN/A8% equityAccepted

With Mark Cuban on board, Youthforia continues to thrive. His expertise and support are expected to help the company expand its marketing efforts, develop more products, and increase revenue.

Fiona Cho Chan successfully secured a deal with Mark Cuban on Shark Tank Season 14, receiving a $400,000 investment for 8% equity in Youthforia.

Did Youthforia Get a Deal on Shark Tank?

Yes, Youthforia did get a deal on Shark Tank. Fiona Co Chan, the founder and CEO of Youthforia, appeared on Shark Tank Season 14 Episode 15 and asked the sharks for $400,000 for 5% equity at an $8 million valuation.

In the end, Mark Cuban made a deal and invested $400,000 for 8% equity in the company. This investment helped Youthforia to grow further and expand its business.

What Happened To Youthforia After Shark Tank?

After appearing on Shark Tank, Youthforia experienced significant growth and success. The exposure from the show boosted the brand’s visibility and attracted a larger customer base.

The deal made with Mark Cuban, who invested $400,000 for an 8% equity stake, provided the necessary capital to develop further and expand the business.

With the newfound resources, Youthforia was able to accelerate product development and launch new innovative makeup products.

Youthforia Shark Tank Update | Youthforia Net Worth

The company continued to focus on its core mission of creating makeup that is both long-lasting and environmentally friendly.

The success of their flagship product, the BYO Blush color-changing blush oil, further solidified their position in the market.

The partnership with Mark Cuban brought valuable expertise and guidance to Youthforia. Cuban’s business acumen and industry connections opened doors to new opportunities, including collaborations with influential figures in the beauty industry. This helped Youthforia establish itself as a reputable brand and gain credibility among consumers.

As a result of their appearance on Shark Tank and the subsequent growth, Youthforia expanded its distribution channels, reaching a wider audience through partnerships with major retailers and online platforms.

The increased demand for their products led to a rise in sales and revenue, allowing the company to reinvest in research and development, product innovation, and marketing efforts.

The exposure gained from Shark Tank, combined with the strategic investment from Mark Cuban, propelled Youthforia to new heights. The company’s commitment to creating high-quality, sustainable makeup resonated with consumers, leading to continued success and a bright future in the beauty industry.

Youthforia Shark Tank Update

After appearing on Shark Tank in March 2023, Youthforia, a makeup brand founded by Fiona Co Chan, experienced significant developments in its business. Initially, Chan asked for $400,000 for 5% of her business and revealed that Youthforia had already achieved over $2 million in sales within its first 16 months.

While several Sharks dropped out, Mark Cuban initially offered the full amount but for 20% equity. However, talks broke down with Kevin O’Leary, and Cuban ultimately changed his mind and invested $400,000 for 8% equity.

Following the Shark Tank deal, Youthforia received further funding from True Beauty Ventures and Willow Growth Partners. This additional investment aimed to support the brand’s partnership with Ulta Beauty and facilitate the expansion of its product line, team, and supply chain.

Youthforia Shark Tank Update | Youthforia Net Worth

Youthforia is still in business and continues to thrive and broaden its reach. The brand launched in 525 Ulta Beauty locations and secured distribution through J.C. Penney, Amazon, and Credo.

Youthforia’s product range expanded beyond the initial blush to include a serum foundation, primer, setting spray, face wash, and more.

With an active following on Instagram (nearly 85,000 followers) and TikTok (172,000 followers), Youthforia leverages social media platforms for growth and education about its products.

Chan personally manages the TikTok account, using it as a crucial part of the brand’s strategy to engage with customers and provide insights into building a business and the science behind their products.

Looking ahead, Chan aims to continue promoting Youthforia on TikTok while expanding the product line to create innovative offerings within the brand’s healthy ingredient niche. 

The net worth of Youthforia is around $6 million, and the brand shows no signs of slowing down and remains committed to its goal of providing makeup that is beneficial for the skin.

Youthforia has successfully leveraged social media to establish itself as a successful makeup brand. The estimated worth of Youthforia is currently $6 million.

The brand’s continued growth and success demonstrate the potential for leveraging social media to build a thriving business in the beauty industry.

What Is the Net Worth Of Youthforia?

According to our research, Youthforia’s net worth is estimated to be $6 million. The valuation of Youthforia was $5 million after securing an investment from Mark Cuban on season 14 of Shark Tank.