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Stress Free Kids, headquartered in Marietta, Georgia, has created a series of books and compact discs to give children tips on coping with stress. Children can learn stress management through books and CDs. They teach children as part of a stress management program. The books were derived from other works the entrepreneur had written.
Stress Free Kids generated $180,000 through selling 30,000 copies the previous year, with net revenue of $50,000. Lori Lite sold more copies of the books through her sales than through traditional publishing houses because of the popularity of the books.
Undoubtedly, Amazon has contributed significantly to selling these books, and it is the biggest seller. Lori wrote a few books for a publisher before she began writing herself. She only received a small percentage of the total sales, and publishers typically only promote the works of well-established authors.
Additionally, she sold more books on Amazon, Borders, and Barnes & Noble. Lori worked hard on a series of books and CDs to teach children how to deal with stressful situations. The company’s issue was that it required substantial money upfront to begin operations.
They had already moved out of the house and used one vehicle between them. They had no more financial resources available. Hence, Lori decided to seek an investment from Sharks to expand her business and distribution. You might be curious about the Stress Free Kids Shark Tank Update since it appeared on the show. Here is what we found.
What Is Stress Free Kids?
Stress Free Kids is a patented program backed by sound scientific research intended to quickly lessen children’s tension, worry, and anxiety. Their three-step approach teaches students how to eliminate the negative thoughts and feelings that produce stress.
Some strategies we teach them include counting their breaths and imagining happy memories. Children younger than six are provided information on instructing the procedures to adults. You should show them how to deal with frustration, tension, and worry less stressful and more enjoyable.
Stress Free Kids was founded by Lori Lite, an entrepreneurial parent passionate about her work. The ultimate objective for Lori was to aid her children in regaining control of their nighttime fears.
The household dreaded having to go to bed because of these tribulations. Because of this, she decided to start learning about stress management techniques and incorporating them into her life.
Company Name | Stress Free Kids |
Entrepreneur | Lori Lite |
Product / Business | Children’s books and CDs improve their self-esteem and promote better sleep. |
Investment Asking For | $250,000 for 20% equity in Stress Free Kids |
Final Deal | $250,000 for 50% equity in Stress Free Kids |
Shark | Barbara Corcoran |
Episode | Season 1, Episode 3 |
Business Status | In Business |
Website | Stress Free Kids Website |
Who Is The Founder Of Stress Free Kids?
Lori Lite is the founder of Stress Free Kids. The Stress-Free Kids approach granted a patent and supported by sound scientific research, can significantly reduce tension, worry, and anxiety in children quickly.
Our unique three-step process teaches children to eliminate negative thoughts and feelings that create stress. Some strategies we teach them include counting their breaths and imagining happy memories.
Children younger than six are provided information on instructing the procedures to adults. You should show them how to deal with frustration, tension, and worry less stressful and more enjoyable.
Stress Free Kids was founded by Lori Lite, an entrepreneurial parent passionate about her work. The ultimate objective for Lori was to aid her children in regaining control of their nighttime fears.
The household dreaded having to go to bed because of these tribulations. Because of this, she decided to start learning about stress management techniques and incorporating them into her life.
Lori Lite is convinced that the business she started in her house has the potential to earn millions of dollars. She was born in the town of Marieta, Georgia.
Rick and her three children are the source of great joy and satisfaction for the couple. It was highly stressful for her to put her kid to bed at night because she couldn’t put her kid to bed.
Because of this, she found herself under a significant amount of stress, and as a result, her aunt made her attend seminars on how to deal with stress.
She was taught various relaxation methods here. She claims to have put her son to sleep using the same techniques while caring for him one night. His wife stood outside the room in the corridor and heard the entire conversation.
Lori’s husband greeted her after she emerged from the chamber with a hug, saying, “Lori, that was wonderful.” Assisting thousands of children and parents through your work will be beneficial.
This encouraged Lori to develop her items and launch a business despite claiming her venture required a significant capital investment at the outset. She says they must constantly make do from one dollar to another to survive. She claims that they have risked everything to make her business successful.
She stated that she had no other options because she had already listed her home for sale, and she and her husband only drove one vehicle. Lori asserts that she possesses a valuable product but requires assistance distributing it to every home in the United States.
Lori further asserts that her product should be brought to the attention of every parent and that the sharks are the only ones who can assist her in accomplishing this goal.
How Was The Shark Tank Pitch Of Stress Free Kids?
Lori Lite appeared on Shark Tank requesting an investment of $250,000 in exchange for a 20% stake in Stress-Free Kids, making the valuation of Stress-Free Kids $1.25 Million.
She claims that she is a parent involved in all aspects of her children’s upbringing and that she has experienced significant levels of stress and anxiety due to this. Lori continued by stating that her son had hyperactivity disorder and that it would take her two hours each night to put him to bed because he was so hyperactive.
She says that it was a stroke of good fortune for her that she was able to acquire skills for managing stress that had an immediate effect on her. She found herself pondering what it would be like if she could convince her kid to engage in the same activities.
According to Lori, she began to design a tale that would entertain him while including a natural stress management approach. It came as a surprise to Lori when her son followed along and eventually fell asleep.
Lori claims that she has an entire line of books and CDs that will assist youngsters in managing stress while also improving their self-esteem and allowing them to have a more tranquil sleep.
According to Lori, she relocated around 30,000 units over the previous year. This information took aback all the sharks, and they all agreed that it was astounding that she could do all this while operating out of her kitchen.
In addition, she claims that she has made over one hundred and eighty thousand dollars in revenues, with a profit of fifty thousand dollars.
Lori claims that her husband assists her with sales and marketing and that she is responsible for his recent resignation from his previous position. This information takes aback the sharks and inquires whether she has divided the 50,000.
Lori rebuts this by pointing out that they have been married for twenty-three years and are entirely committed to one another in all aspects of their lives.
Robert Herjavec said that the valuation of Stress Free Kids is so crazy and decided not to invest. He is out.
Kevin Harrington 10 products from the list of Stress Free Kids. However, he thinks that Lori should focus on one product that she can sell on a larger scale.
He doesn’t seem to be interested in investing in the products. He is the second Shark to leave.
Kevin O’Leary offered to buy the entire company for $250,000 for 100% of the Stress Free Kids business. Lori immediately denied Kevin’s offer as she was not ready to sell the company. As a result, Kevin O’Leary is out.
Daymond John believes Lori is a star and wants to help her grow Stress Free Kids into a global brand.
Daymond offers $250,000 for a 51% stake in Stress Free Kids. Before Lori responded to Daymond’s offer, Barbara intervened and offered $250,000 for a 50% equity stake in Stress-Free Kids.
Lori seemed entirely confused by the two different offers from Sharks. Robert suggested that Lori call her husband to get suggestions.
While Lori went out of the Shark Tank stage, the Sharks continued to talk about the deal. Lori discusses the situation with her husband, Rick, who advises her against giving up control.
Lori came back on the Shark Tank stage with a counteroffer. Lori counters Daymond and Barbara with $250,000 for a 40% equity stake in Stress Free Kids.
Barbara Corcoran decided to withdraw her offer from the table. Daymond stated that he needs 51%; otherwise, he will withdraw his offer.
With only one final Shark remaining, Lori Lite accepted Barbara Corcoran’s offer of $250,000 for a 50% equity in Stress-Free Kids, doing the company valuation of $500,000.
Final Deal: Barbara Corcoran agreed to invest $250,000 for a 50% stake in Stress-Free Kids.
What Happened To Stress Free Kids After Shark Tank?
Lori was still in significant debt despite selling many of her items. She needed more financial resources to sell more substantial amounts of her products. She has been selling her items for twenty years and has made over fifty thousand dollars but has invested over two hundred thousand dollars in only her business.
Lori’s products do not get any positive or negative comments on the show “Shark Tank.” Three of the five sharks were not motivated to invest in her product since they considered it too high-risk.
Due to the book’s success, Lori sells many copies of Stress Free Kids online. You can get the most terrific deal on Stress Free Kids at Amazon.com.
Lori’s products will reach more American families with Barbara Corcoran’s help, as her business has been successful, and with Corcoran’s support, Stress-Free Kids will be distributed further.
Lori will likely be able to reach a much larger number of consumers if she invests some of her money into translators and has her books and other products translated into various languages.
There is a variety of products available from Stress-Free Kids. These products include books for children, audio CDs, and educational programs. Lori’s Stress-Free Kids Curriculum starts at $105 and goes down to $8.95 for digital downloads.
The books, CDs, and curriculum Lori offers can benefit parents, psychologists, doctors, and educators in Spanish worldwide; each can also be downloaded as an app and eBook.
A group of licensed mental health therapists awarded Angry Octopus the Counselor’s Choice Award. It was an honor bestowed upon the company. She shares real-time resources on Facebook and Twitter and has contributed pieces to hundreds of media.
Stress Free Kids received an updated piece in episode 112 even though the contract with Barbara was never completed, and the books were doing quite well in the market.
Stress Free Kids is still in business and generates annual revenue of $5 million. Parents worldwide, as well as psychologists, doctors, and educators, can benefit significantly from Lori’s books, CDs, and curriculum, all offered in Spanish and downloadable as apps and eBooks.
The Counselor’s Choice Award was presented to Angry Octopus by licensed mental health therapists. This honor was bestowed upon the company. She is a real-time resource through Facebook and Twitter and a contributor to hundreds of media outlets.
Stress-Free Kid’s valuation was $500,000 after securing an investment from Barbara Corcoran on Season 1 of Shark Tank. However, the current net worth of Stress-Free Kids is estimated to be above $5 million.