Mikki Bey Eyelash Extensions is a beauty business established by Mikki Bey in 2011. It specializes in professional and glamorous eyelash extensions that can be applied in half the time of other beauty salons.
Mikki Bey Eyelash Extensions is a brand and technique of applying synthetic eyelashes to a person’s natural lashes to enhance their appearance, thickness, and length.
The brand was founded by Mikki Bey, a professional makeup artist and lash extension specialist. Mikki Bey has gained popularity in the beauty industry for her expertise and the high-quality products and services she provides.
The Mikki Bey Eyelash Extensions technique involves attaching synthetic lashes to the client’s natural lashes using a special adhesive. The process is done meticulously to ensure that the extensions blend seamlessly with the natural lashes, creating a fuller, more voluminous look.
Various styles and lengths are available, allowing clients to customize their desired appearance. Mikki Bey Eyelash Extensions are known for their lightweight, comfortable feel and natural-looking results.
To maintain the extensions, clients are advised to return for touch-ups every 2-4 weeks, depending on their lash growth cycle and how well they take care of them.
In addition to offering eyelash extension services, Mikki Bey provides training and certification courses for aspiring lash technicians, helping spread her expertise and techniques throughout the industry.
Mikki Bey sought to have her business become a nationwide brand, and in 2015 she appeared on Shark Tank to raise funding for her business. Although she wasn’t successful in getting a deal from the sharks, her passion and drive for her business still earned her admiration from the sharks.
Mikki Bey’s method has been featured on Shark Tank and is now available in salons across the US. Mikki has been a life coach, offering life coaching programs, a VIP experience, and a masterclass for beauty entrepreneurs. She is also working on her podcast.
What Is Mikki Bey Eyelash Extensions?
Mikki Bey’s eyelash extensions are a patented, proprietary method of attaching eyelash extensions. This method is designed to help stylists save time and money while still delivering high-quality results.
Mikki Bey’s eyelash extensions are made of natural fibers and can last up to six weeks with proper care. The extensions come in various styles, from subtle to dramatic, and can be customized for the individual.
Mikki Bey Eyelash Extensions provides eyelash extensions that allow “ordinary ladies” to feel and look like celebrities. These eyelash extensions last up to two months and are non-irritating. They are professionally applied in only 90 minutes.
Mikki Bey Eyelash Extensions operates from a Los Angeles beauty salon or comes to you through seminars that train others to do the same.
|Company Name||Mikki Bey Eyelashes|
|Product||Eyelashes Extension Salon|
|Investment Asking For||$300,000 For 20% equity in Mikki Bey Eyelashes|
|Final Deal||No Deal|
|Episode||Season 10 Episode 11|
|Business Status||Out of Business|
Who Is The Founder Of Mikki Bey Eyelash Extensions?
Mikki Bey is the founder and CEO of Mikki Bey Eyelash Extensions, a Detroit native who formerly worked as a CBS news producer.
However, she believed she possessed greater creative potential and quit her job to become a celebrity makeup artist. Mikki continues to work in the beauty sector, establishing a reputation as a “Lash Artist.”
Her prominence was built through numerous media appearances, columns she wrote, and celebrity endorsements.
She is considering opening another studio in Los Angeles even though her old one has closed. Moreover, she has completed an MBA program at Pepperdine University.
Mikki Bey Eyelash Extensions Before Shark Tank
Hollywood’s celebrity world relies on an army of unidentified workers that make sure celebrities look great. The celebrities you see on the red carpet have all been dressed to the nines in the finest gowns and have had their physical flaws removed by expert staff.
Mikki started her business in 2011 when she saw a unique opportunity to apply her newly acquired Hollywood beauty skills to doing makeup and attaching pre-made synthetic eyelashes to make regular people look and feel like A-list celebrities.
She managed the company efficiently by working with a Los Angeles studio.
Makeup artist Mikki Bey is one of those experts, an experienced makeup artist who has connections in Hollywood. Her work has been featured on E!, MTV, and VH1.
Her weekly beauty blog appears on the site MadameNoire. She is a member of the Recording Academy’s Grammyglam crew, a group of renowned beauty experts covering the Grammy’s live.
With celebrities’ help and eyelash extensions’ longevity, word of mouth spread quickly. Mikki Bey Eyelash Extensions also became more popular.
She began her career as a CBS producer before relocating to New York City. The lack of originality that characterized her corporate network employment prompted her to switch to the world of celebrity makeup artists.
Mikki then began holding workshops with an all-inclusive startup package and seminars throughout the United States, Latin America, and the United Kingdom, encouraging others to pursue careers in eyelash extension.
The Mikki Bey Eyelash Extensions salon in Culver City, California, offered eyelash extensions fit for a Hollywood star.
The only problem was that she needed to raise hundreds of thousands of dollars in funding to pursue her dream of opening Mikki Bey salons in every major US city. She knew that a business expert would make the process much more efficient.
She applied for Shark Tank in mid-2015 with that goal in mind. The sales of Mikki Bey Eyelash Extensions surpassed USD 135,000.00 in 2014. Mikki began looking for investors at that point.
She also needed to ensure that her training and patenting of her products were properly accredited.
How Was The Shark Tank Pitch Of Mikki Bey Eyelash Extensions?
Mikki Bey appeared on the Shark Tank requesting an investment of $300,000 in exchange for 20% of Mikki Bey Eyelashes Extensions.
Mikki Bey pitched her patented eyelash extension salon on Shark Tank Season 7. She demonstrated her technique on Mark Cuban and had before-and-after models ready to show the full effect.
She was seeking $300,000 in exchange for 20% equity. However, none of the Sharks were interested in investing, citing that the business was not scalable and had no room for an investor.
Kevin O’Leary was also uncertain of the company’s value and suggested Mikki license her system instead. Ultimately, Mikki walked away without a deal, and her salon closed one year after the show aired.
Final Deal: No deal between Sharks and Mikki Bey Eyelashes.
What Happened To Mikki Bey Eyelash Extensions After Shark Tank?
Barbara Corcoran’s words to Mikki on the Shark Tank show garnered much attention from viewers and reviewers alike.
Mikki was eager to defend herself against Barbara’s assertion that tears had lessened her tears, and Kevin O’Leary agreed, tweeting from the tank, “Don’t cry for money. Money never cries for you.”.
An interview Mikki gave soon after the piece aired argued that Barbara’s position was wrong; sobbing did not confer powers; it was what made everyone human.
She mentioned Facebook COO Sheryl Sandberg crying at work and Hillary Clinton getting upset during a gun law discussion.
Mikki also revealed that she had concealed another factor: the anniversary of her father’s death coincided with the time of filming, and this, combined with the pressure from the sharks, temporarily overwhelmed her, but she maintained that judging a woman solely on her ability to control her tear ducts would be ‘Preposterous.’
Barbara Corcoran is renowned for being cold-hearted, but what can you expect from a shark? Mikki’s actions on the tank didn’t damage her image or business.
Mikki’s firm continued to develop after the program aired. She has added additional personnel. While she operates from a single location, another extremely successful revenue stream appears to be gathering traction.
Mikki has become more interested in teaching people how to become eyelash experts and organizes certification seminars.
The two-day training will equip registrants with the necessary knowledge and resources to earn money within 48 hours. It would not have to be many students for Mikki’s time to justify her presence during each two-day course.
The training costs $600, and the level of interest Mikki appears to receive indicates that the steep price deterred relatively few individuals.
Mikki maintains the same confidence and passion she showed in the tank, asserting that her goal is to continue expanding her brand until it is recognized as a global beauty brand.
Mikki is steadfast and explains that she has learned to swim with the flow rather than against it. She intends to remain in this business until the tides turn.
Mikki Bey Eyelash Extensions Shark Tank Update
Mikki Bey Eyelash Extensions got some popularity due to the Shark Tank effect; however, the popularity was short-lived. Mikki Bey Eyelash Extensions being a niche product, could not generate much sales and profits for Mikki.
After appearing on Shark Tank for a year, Mikki Bey Crawford closed her salon and pursued an MBA from Pepperdine University’s Graziadio School of Business.
Barbara’s comments following the segment’s airing caught substantial attention. Many critics criticized her for advising Mikki to “lose the crying stuff.” Nevertheless, she remained resolute in her position.
Several weeks later, Mikki affirmed in an interview that Barbara’s statement was incorrect and that crying “didn’t give away power.”
According to her, crying is what makes us human. She justified her assertion by referring to Sheryl Sandberg, Facebook’s COO, who had previously admitted to crying at work. Mikki also referenced Hillary Clinton’s emotional display while discussing gun control.
During the interview, Mikki also disclosed that the episode’s filming took place on her father’s death anniversary. Coupled with the pressure of facing the sharks, the situation temporarily overwhelmed her.
Despite everything, her business flourished, reaching a point where she had to employ more staff. Mikki also began offering two-day eyelash certification classes, where she teaches individuals everything they need to know about making money within 48 hours in multiple cities.
However, attendance is a different story, and we couldn’t locate any information about her students. In the end, her salon only lasted another year. Despite her passion, she closed the business in 2017, just one year after her Shark Tank appearance.
So, what is Mikki up to nowadays? According to LinkedIn, after the salon’s closure, she worked for abbVie, first as a business development manager, then as a strategic account manager and senior product manager. She was with them for over three years, from June 2017 to September 2020.
She then worked as an associate director at AstraZeneca while serving as National Sales Network’s president. She also served as Scientist vice president and general manager for a few months.
Additionally, she worked as a life coach in Atlanta, Georgia, during the same period. She is still engaged in coaching to this day. For those who are interested, you can find more information on getmikkibey.com.
She presently provides three types of coaching: a life coaching program, a VIP experience, and a masterclass for beauty entrepreneurs.
That’s not all. She is also developing a podcast (listed as ‘coming soon’ on her website). Given that she has moved on from eyelash extensions, the likelihood of her returning to the tank appears slim.
Is Mikki Bey Eyelash Extensions Still In Business?
Mikki Bey’s appearance on Shark Tank Season 7 was disappointing when none of the sharks offered her a deal. After the show aired, Mikki was determined to continue her business and expand her offerings.
Unfortunately, just one year later, she had to close her salon and pursue a business degree from Pepperdine instead.
Now, Mikki works in pharmaceuticals, and her eyelash extension salon is no longer in business. Mikki Bey Eyelash Extensions is out of business as of 2023.
What Is the Net Worth of Mikki Bey Eyelash Extensions?
The valuation of Mikki Bey Eyelash Extensions was $1.5 million when it appeared on Shark Tank. The net worth of Mikki Bey Eyelash Extensions has been unavailable as of 2023 since the company went out of business.