LIFTiD Shark Tank Update | LIFTiD Net Worth
LIFTiD, a product featured in season 12 of Shark Tank, is a cutting-edge neurotechnology solution designed to enhance brain performance. Ken and Allyson Davidov developed LIFTiD, an innovative tool to stimulate mental clarity and focus, in collaboration with Dr. Theodore Schwartz, a Harvard University graduate and leading neurosurgeon in America.
The device itself is a headband embedded with electrodes. It utilizes a method known as transcranial direct current stimulation (tDCS), a process that modulates brain activity by sending small electric currents to specific areas of the brain, particularly the prefrontal cortex, known to be integral to cognitive functions and attention.
The stimulation from the device is designed to increase blood flow and enhance neurotransmitter release, which subsequently activates neurons and alters brain function.
The effects appear similar to drinking three cups of coffee without side effects, such as improving cognitive abilities, attention spans, and overall brain function.
While the product did not secure a deal on Shark Tank, it has since experienced significant growth and success, estimated at $20 million.
The device has been independently reviewed and tested, with public results and reviews by America’s top universities corroborating its efficacy. It has also gained popularity on platforms like Amazon, with many positive reviews.
Why is LIFTiD a good choice? Firstly, it provides a non-invasive and chemical-free approach to boosting brain function and focus, eliminating dependency on stimulants like caffeine and sugar.
Furthermore, it is an easy-to-use device requiring only 20 minutes a day of use, making it a convenient addition to anyone’s daily routine. Lastly, its effectiveness is supported by over 4000 medical studies, reinforcing its legitimacy and potential benefits.
Despite not being officially approved by the FDA, LIFTiD is increasingly becoming popular for many seeking to enhance their cognitive function and performance.
Company Name | LIFTiD |
Entrepreneur | Ken Davidov and Alyson Davidov |
Product | A device that enhances focus via transcranial neuro-stimulation |
Investment Asking For | $200,000 for 10% Equity in LIFTiD |
Final Deal | No Offer |
Shark | No Shark |
LIFTiD Episode | Season 12, Episode 5 |
LIFTiD Business Status | In Business |
LIFTiD Website | Visit Website |
LIFTiD Net Worth | $25 million |
What Is LIFTiD?
LIFTiD is an innovative technology solution designed to enhance brain performance. It is an alternative to chemical stimulants such as caffeine, sugar, and other performance enhancers.
LIFTiD uses non-invasive, wearable technology to stimulate brain activity, improving focus, memory, and productivity. This cutting-edge solution aims to give users a natural and sustainable way to boost their brain function.
Unlike chemical stimulants, LIFTiD does not rely on external substances to enhance brain performance. Instead, it harnesses the power of state-of-the-art technology to deliver gentle electrical stimulation to targeted areas of the brain.
LIFTiD promotes increased neuronal activity and communication by precisely targeting specific neural pathways. This enhances cognitive functions, allowing users to experience improved mental clarity, alertness, and creativity.
LIFTiD’s non-addictive nature is one of its most significant advantages. Unlike caffeine or other stimulants, users will not develop a dependency on LIFTiD to function optimally. Additionally, no known side effects are associated with its use, making it a safe and reliable alternative.
The portable design of LIFTiD enables users to incorporate brain stimulation into their daily routines effortlessly. It can be used during work, study sessions, or any other time when enhanced brain performance is desired. Its discreet and comfortable design ensures that users can enjoy the benefits of LIFTiD without disrupting their activities.

LIFTiD is revolutionizing how we approach brain enhancement, offering a natural, non-invasive, and sustainable solution for improving cognitive abilities. Its innovative technology allows users to unlock their full potential and achieve heightened brain performance without using chemical stimulants.
The LIFTiD brain device uses transcranial direct current stimulation (tDCS) to depolarize neurons in specific locations in the frontal lobes. This helps to reduce anxiety and improve focus on tasks within just a few hours of using the device.
The LIFTiD tDCS Headset, equipped with electrodes, is lightweight, comfortable, and easy to use. It is a professional-grade product that aims to enhance the user’s ability to focus on studying or physical activities.
Whether you are a student, professional, or looking to improve cognitive performance, LIFTiD may be just the brain stimulator you need.
Who Is The Founder Of LIFTiD?
The founder of LIFTiD is Dr. Theodore H. Schwartz, a highly qualified professional with an extensive academic background. Born with an innate curiosity and a strong dedication to neuroscience, Dr. Schwartz pursued his undergraduate and medical degrees from the prestigious Harvard University. Specializing in neurosurgery, he further refined his knowledge by focusing on tumors and epilepsy during his residency.
The journey of LIFTiD began when Dr. Schwartz recognized the potential of Transcranial Direct Current Stimulation (tDCS) as an alternative to chemical brain stimulants such as caffeine and sugar.
tDCS is a form of neuro-stimulation that applies a small electric current to targeted brain areas at regular intervals. Fascinated by the concept and well-equipped with the necessary expertise, Dr. Schwartz embarked on a mission to develop a device that could effectively utilize this technique to improve concentration, productivity, and memory.
Thus, LIFTiD was conceived. Built as a device for high performance, LIFTiD uses tDCS to help individuals unlock their full cognitive potential. Despite its high-tech nature, it’s simple to use and has a strong foundation in scientific research, with over 4000 published studies on tDCS.
Before appearing on Shark Tank, LIFTiD had already significantly impacted the industry. The device, designed to be worn like a headband on the forehead, had already earned recognition by winning the 2019 Gadget Flow’s Best Product Award.
The product’s usability and comfort were highly appreciated, and it was gaining a user base who enjoyed its benefits, including enhanced focus during tasks like studying, working, or learning new skills.
Though Shark Tank offers a great platform to expand its reach, it’s clear that LIFTiD, under the guidance of Dr. Schwartz, has already paved a significant path in neuro-stimulation devices.
The Shark Tank appearance offers an opportunity to present the innovative concept behind LIFTiD to a broader audience and potentially attract more investment for further growth and development.
How Was The Shark Tank Pitch Of LIFTiD?
LIFTiD, the neurostimulation device conceived by founders Ken and Allyson Davidov, was in the spotlight on Shark Tank during Season 12, Episode 5, airing on November 13, 2020.
The presentation aimed to gain investment by showcasing their unique product to enhance brain function by stimulating neurons with mild electrical impulses.
Entering the tank, the founders sought an investment of $200,000 in exchange for 10% equity in LIFTiD, effectively valuing the company at $2 million.
They provided a comprehensive pitch on their product’s potential to boost focus, attention, memory, and productivity by stimulating neurons in the brain.
The device is placed on the forehead during mental activity, delivering small jolts of electricity aimed at sparking unused neurons.
The founders also shared their business progress, revealing that they had sold 1,240 units, translating to $126,000 in sales. Despite this evidence of an existing customer base and revenue generation, the product did not resonate entirely well with the Sharks.
Known for his skepticism towards health-related products without substantial scientific backing, Mark Cuban expressed doubts about LIFTiD almost immediately.
While some of the other Sharks were more open to the concept and were willing to try the product, the inherent risk associated with neurostimulation and the potential liabilities proved to be a deterrent.
As a result, despite the founders’ enthusiasm and the product’s innovative potential, none of the Sharks were prepared to invest. Consequently, LIFTiD left the Shark Tank without securing a deal.
Despite not achieving its goal on Shark Tank, LIFTiD continues to make strides in the market, as indicated by its website. They had previously won the Gadget Flow Best Product Award in 2019, demonstrating the product’s recognized value and appeal.
The founders are determined to continue growing their business, even without the anticipated Shark Tank investment.
What Happened To LIFTiD After Shark Tank?
LIFTiD, a neurostimulation device developed by Ken and Alyson Davidov, continued its journey with notable progress after their unsuccessful pitch on Shark Tank. While the founders failed to secure an investment of $200,000 for 10% equity from the Sharks, the product’s exposure on the show positively impacted the business.
After their appearance on Shark Tank, LIFTiD experienced increased sales, indicating that the exposure boosted their product recognition. The company reached million-dollar sales in months, demonstrating its product’s strong appeal despite the skepticism expressed by the Sharks.
The company expanded its sales platform by making the product available on Amazon, a globally recognized e-commerce platform. This decision resulted in an influx of orders, further expanding LIFTiD’s customer base and enhancing its revenue.
As of May 2022, LIFTiD reportedly generated a revenue of $6 million, and the company is valued at an estimated $25 million. This is substantial growth, considering their valuation of $2 million at their Shark Tank pitch.
Despite mixed customer reviews, the product has an overall rating of 3.6 out of 5 on Amazon, with 44% of customers awarding it a full 5-star rating. These reviews suggest that LIFTiD’s product found its audience, and many users are satisfied with its performance.
Furthermore, the product continues to receive accolades. GadgetFlow awarded it the Best Product of 2019, and it was featured on the CBS TV show, The Price is Right.
In conclusion, while LIFTiD did not secure the investment it sought on Shark Tank, its business has seen considerable growth and success since its appearance.
The exposure they gained, combined with their strategic business decisions and the unique appeal of their product, has led to a significant increase in sales and company valuation. As of June 2023, LIFTiD is still in business and generating substantial revenue.
LIFTiD Shark Tank Update
After appearing on Shark Tank, LIFTiD, a neurostimulation product developed by Ken and Allyson Davidov, gained recognition and continued its operations. While they did not secure a deal on the show, LIFTiD became available on Amazon and experienced significant success.
By July 2023, LIFTiD had generated $6 million in revenue, valued at $25 million. LIFTiD offers a safer alternative to traditional performance enhancers by using the technology of tDCS (transcranial direct current stimulation) to stimulate the brain.
The device enhances focus, productivity, and memory through a brain training routine. LIFTiD’s headband, which incorporates mild electrical stimulation, can be worn for 20 minutes during tasks that require concentration.

It’s important to note that LIFTiD’s effects are temporary, and public opinions about the product are divided. LIFTiD faces competition in neurostimulation from brands like TheBrainDriver, NeuroMyst, and PlatoWork. PlatoWork is a premium-quality headset with failsafe measures, priced at $549.
Although no official update is available during this response, LIFTiD continues to operate as a company and has received recognition, including the Gadget Flow Best Product award in 2019.
LIFTiD gained significant traction after its appearance on Shark Tank. It became available for purchase, generated substantial revenue, and received recognition. While the product offers a chemical-free solution to enhance focus and cognitive abilities, its effects are temporary, and competitors are in the market.
LIFTiD continues its operations, aiming to provide a safer alternative to traditional performance enhancers through neurostimulation technology.
Is LIFTiD Still In Business?
LIFTiD is still in business. Despite not securing a deal on Shark Tank, LIFTiD continues its operations and offers its neurostimulation product to the public. The device utilizes transcranial direct current stimulation (tDCS) to enhance concentration, productivity, and cognitive abilities through mild electrical stimulation of the brain.
LIFTiD has received recognition, including winning the 2019 Gadget Flow Best Product Award. The device is available for $149 and can be found on platforms like Amazon. LIFTiD has generated significant revenue, with $6 million reported by May 2022 and valued at $25 million.
The product has received mixed public opinions, with some praising its effectiveness while others have had negative experiences. TheBrainDriver, NeuroMyst, and PlatoScience are competitors in tDCS devices.
It’s worth noting that there may not be any recent official updates available about LIFTiD specifically. However, the provided information suggests that the company remains in operation and continues to offer its neurostimulation product to consumers. The founders and team behind LIFTiD are determined to drive the company’s growth and success.
Based on the information available, LIFTiD is still in business, providing its neurostimulation product that enhances brain performance through tDCS. The company has experienced revenue generation, received recognition, and continues its operations in the market.
What Is the Net Worth Of LIFTiD?
According to our research, the net worth of LIFTiD is estimated to be $25 million. The valuation of LIFTiD was $20 million when it appeared on Shark Tank.
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