“Gotta Have S’more” is a unique dessert company that appeared in Season 4 of Shark Tank. Based in Los Angeles, the business offers a gourmet twist to the traditional campfire treat known as s’mores.
Their signature product, the “s’muffin,” is a clever combination of a muffin and a s’more, bringing together the marshmallow, chocolate, and graham cracker flavors in a more convenient and sophisticated format. This inventive dessert showcases the company’s commitment to culinary creativity and quality.
The s’muffin comes in various flavors, catering to various consumer tastes. Each has a graham cracker base, a flavored marshmallow core, and a covering of decadent chocolate.
Some tantalizing options include the Salted Caramel s’muffin, Peanut Butter s’muffin, and even a Spicy Mexican Hot Chocolate s’muffin. This diversity in flavor profiles allows customers to find their perfect match, thus increasing the product’s appeal.
Why is “Gotta Have S’more” a good choice? Firstly, the s’muffins cater to those who crave indulgence and comfort food but also desire a touch of novelty. These desserts offer an innovative take on a childhood favorite, elevating a simple treat into a gourmet experience.
The company’s dedication to using high-quality ingredients ensures that customers get a product that looks as good as it looks. The variety in flavors means there is something for everyone, whether you’re a fan of classic flavors or prefer to explore more adventurous options.
Lastly, these treats are individually packaged, making them perfect for gifting, parties, or enjoying on the go. All these factors make “Gotta Have S’more” a great choice for those seeking a unique, flavorful, and indulgent dessert.
|Company Name||Gotta Have S’More|
|Product / Business||Desserts consisting of melted marshmallows and muffins|
|Investment Asking For||$75,000 for 25% equity in Gotta Have S’More|
|Final Deal||No Deal|
|Gotta Have S’More Episode||Season 4, Episode 16|
|Gotta Have S’More Business Status||Out Of Business|
|Gotta Have S’More Website||Visit Website|
|Gotta Have S’More Net Worth||$0|
What Is Gotta Have S’More?
Gotta Have S’more is an innovative gourmet bakery in Los Angeles, California, famous for its signature twist on a classic American treat – the s’more. Founded in 2012, the company was inspired by the age-old tradition of making s’mores around a campfire, and they have successfully brought this experience to customers with their uniquely reimagined dessert versions.
Gotta Have S’more products, known as ‘muffins,’ are individual servings of s’mores that are more convenient and less messy than traditional s’mores. The s’muffins come in various flavors like Peanut Butter Cup, Salted Caramel, and the original Milk Chocolate.
Each Gotta Have S’more s’muffin features a marshmallow on top with a base of miniature, yet thick, graham cracker crust filled with rich chocolate ganache.
Gotta Have S’more has significantly impacted the gourmet dessert realm, proving incredibly popular amongst locals and tourists and being featured on the hit show Shark Tank.
Who Is The Founder Of Gotta Have S’More?
Carmen Lindner is the founder of “Gotta Have S’more.” Born and raised in New York, Lindner moved to Los Angeles to pursue a career in the entertainment industry. After spending years in film production, she shifted gears and followed her passion for baking.
Lindner created a gourmet version of this beloved treat inspired by her childhood memories of roasting s’mores over campfires during summers spent in upstate New York.
Thus, the s’muffin was born – a compact, muffin-shaped s’more that was delicious and easy to eat. These decadent treats were an instant hit, leading Lindner to establish “Gotta Have S’more” in 2011.
Before appearing on Shark Tank, “Gotta Have S’more” had already gained popularity in Los Angeles and began making a name for itself in the national market. Lindner’s innovative treats were sold online, in local Los Angeles markets, and at various events.
Despite this initial success, Lindner sought additional capital and strategic partnerships to scale her business further, leading her to present “Gotta Have S’more” on Shark Tank in 2013.
How Was The Shark Tank Pitch Of Gotta Have S’More?
Carmen Lindner, founder of “Gotta Have S’more,” entered the Shark Tank in Season 4, seeking a $75,000 investment in exchange for 25% equity in her company, valuing the company at $300,000.
The Shark Tank pitch of Gotta Have S’More had positive and negative aspects. Carmen, the entrepreneur behind Gotta Have S’More, began her pitch confidently, offering a product that combined the classic S’Mores with muffins to create the unique S’Muffin. Her initial show of hands impressed the Sharks, indicating widespread appeal for S’Mores.
Carmen showcased her impressive sales figures, with a total of $250,000 over two years and projected sales of over $165,000 for the current year. Her product was primarily sold online, with some presence in local specialty bakeries and high-end stores.
However, things turned sour when the issue of shipping costs arose. The revelation that a dozen S’Muffins cost $54 to ship nationwide shocked the Sharks, particularly Kevin O’Leary, who considered the cost excessive.
Despite Carmen’s defense that her product targeted high-end customers willing to pay a premium, the Sharks were skeptical, and Kevin eventually turned down the opportunity, followed by Mark Cuban, Robert Herjavec, Daymond John, and Barbara Corcoran.
Barbara, the last remaining Shark, admitted that she didn’t enjoy the product, leading her to opt out of the deal. As Carmen left the tank, she seemed stunned by the rejection, especially since she firmly believed in the potential of her S’Muffins.
Overall, the Shark Tank pitch of Gotta Have S’More showcased a unique product with an initial appeal, but the significant shipping costs and doubts about its scalability hindered Carmen’s chances of securing an investment.
The Sharks’ concerns about the business’s future growth and profitability ultimately led to a unanimous rejection of the opportunity.
Final Deal: No Deal between Gotta Have S’more and Sharks on Shark Tank.
What Happened To Gotta Have S’More After Shark Tank?
After appearing on Shark Tank, Gotta Have S’more experienced growth and transformation. The business gained momentum despite the initial disappointment that Carmen Lindner, the founder, felt due to the Sharks not being as enthusiastic as she had hoped.
Though she did not immediately revolutionize the dessert industry as she aspired, the product attracted a loyal fan base that appreciated the unique S’Muffin. The company experienced modest growth in the years following the show.
The company secured a more favorable shipping deal with a FedEx distributor specializing in transporting perishable goods. This lowered the shipping cost for a dozen S’Muffins to $20 by 2018, which boosted the product’s competitiveness.
By this point, the revenue from shipped products matched those sold in Los Angeles retail locations.
The business became more profitable by 2016, but Lindner invested all the profits back into the company, readying it for further expansion. She continued developing the brand while her husband worked outside the family business.
A significant turn occurred in 2014 when Lindner sold the company to Annalisa Johnson, owner of the kitchen facility that Gotta Have S’more rented.
Johnson retained the original recipes and name but refreshed the brand and introduced new products, including a “Selfie Smore” that added an element of personalization to the product line.
As of 2022, Johnson owns and operates Gotta Have S’more, expanding the product range and driving the annual revenue towards an expected $5 million. The company was still in operation, retaining the traditional recipe of its popular s’muffin, and its net worth was around $600,000 by May 2022.
Therefore, while ups and downs marked Gotta Have S’more’s journey post-Shark Tank, the business found ways to adapt, innovate, and continue sharing its unique desserts.
Gotta Have S’More Shark Tank Update
After appearing on Shark Tank, Gotta Have S’more, founded by Carmen Lindner, faced successes and challenges. During the show’s Season 4, Carmen presented her innovative product, the S’muffin – a unique combination of s’mores and muffins.
Although she impressed the Sharks with her product and had local success in the Los Angeles market, none of the Sharks made a deal due to concerns about high shipping costs for nationwide distribution.
The business continued to grow after the show, achieving modest success and improving shipping costs by 2018. However, recent information indicates some uncertainty about the current status of Gotta Have S’more.
As of the second quarter of 2023, the company’s website has been down, and its social media accounts have been inactive since December 2022. This situation has led to ambiguity regarding the company’s operations and the availability of its products.
In 2014, Gotta Have S’more significantly changed when Carmen Lindner sold the company to Annalisa Johnson. Johnson rebranded the packaging, expanded the product line, and opened a physical storefront in Los Angeles in 2018. Despite these efforts, recent customer reports suggest that the physical shop might have closed in 2022.
However, despite some uncertainties, Gotta Have S’more continues to sell its products online, including the S’muffins and S’mookies. The business had seen moderate growth, improved shipping, and profitability.
Carmen’s long-term vision is to expand beyond the Los Angeles market and introduce the magic of S’muffins to a wider audience worldwide.
In conclusion, Gotta Have S’more’s journey after positive developments and challenges has marked Shark Tank. While the company has seen success and profitability, recent information points to uncertainties about its current status and the availability of its products.
Is Gotta Have S’More Still In Business?
According to our research, the business status of Gotta Have S’more is unknown since the company’s website is down. Also, the social media accounts of Gotta Have S’more have the last post from December 2022. Hence it is safe to conclude that the company is out of business as of 2023.
There are conflicting details about the company’s status, with some sources suggesting that the physical shop might have closed in 2022, and the company’s website has been down since January 2022.
What Is the Net Worth of Gotta Have S’more?
According to our research, the net worth of Gotta Have S’more is $0 since the company went out of business in 2022. The valuation of Gotta Have S’more was $300,000 when it appeared on Shark Tank.
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