Table of Contents
- What Is Glove Wrap?
- The Family Behind the Phenomenon
- Glove Wrap Shark Tank Pitch (Season 15)
- The “Shark Tank Effect” and Season 16 Update
- The Major League Baseball (MLB) Partnership
- Retail Expansion in the Sporting Goods Market
- Viral Social Media Growth and Awards
- Glove Wrap Net Worth and Current Financial Valuation
- How Players Actually Break In Gloves Today
- Comparative Analysis of Glove Break-In Tools
- Step-by-Step Guide: How to Use Glove Wrap
- Customer Feedback and Market Reception
- Is Glove Wrap Still in Business?
If you have ever played baseball, softball, or hockey, you know the absolute frustration of buying a brand-new glove. A high-quality sports glove can cost anywhere from $100 to over $400. When you first take it out of the box, the heavy leather is stiff, flat, and almost impossible to close.
For decades, players have tried everything to make their gloves soft and game-ready. They have soaked them in hot water, beaten them with heavy wooden mallets, rubbed them with greasy oils, and even parked their cars on top of them. Many of these old-fashioned tricks end up ruining the expensive leather.
When a young boy named Gavin Batarse stepped onto the stage of ABC’s Shark Tank in 2023, he brought a much simpler, safer, and smarter solution to this age-old problem. His invention, called Glove Wrap, promised to shape the perfect catching pocket overnight.
Fast forward to the current season, and this simple rubber band has completely changed the sporting goods industry.
From landing a historic licensing deal with Major League Baseball to hitting the shelves at the biggest sporting goods stores in the country, the Glove Wrap story is one of the most exciting business updates in recent television history.
Here is the complete update on Glove Wrap, including the company’s net worth, its massive retail expansion, and a detailed review of how the product actually works compared to traditional break-in methods.
What Is Glove Wrap?
At its core, Glove Wrap is a specialized, heavy-duty band made from a latex-free, thermoplastic elastomer. It is carefully designed with the exact thickness, width, and length needed to wrap around an entire sports glove at once.
The concept is incredibly simple but highly effective. When you buy a new glove, the leather is hard and flat. If you try to catch a fast-moving ball with a flat glove, the ball will likely bounce right out. To catch a ball securely, the glove needs a deep, rounded space in the center. Players call this the “pocket.”
By placing a baseball or softball inside the glove and wrapping the entire mitt tightly with Glove Wrap, you create constant, even pressure. This pressure slowly stretches the leather around the ball. Leaving the glove wrapped overnight forms the perfect pocket, making the glove much more comfortable and ready for the field.
While it was originally invented for baseball players, the product works perfectly for softball mitts and large hockey goalie gloves, too. The thick rubber band is completely reusable, meaning you can use it season after season to keep your glove in perfect shape when it sits in your gear bag.

The Family Behind the Phenomenon
The story of Glove Wrap is a true family business tale based in Tustin, a city in Orange County, California. The company was founded by young baseball fan Gavin Batarse, alongside his father and baseball coach, Jon Batarse, and his sister, Morgan Batarse.
The lightbulb moment happened when Gavin was getting ready for a new spring baseball season. He had just received a brand-new glove. He wanted to break it in using an old-fashioned method, which involves tying the glove tightly with dozens of small rubber bands.
However, the family realized they did not have enough rubber bands in the house to cover the whole glove. In the past, Jon had used anywhere from 50 to 70 small rubber bands just to wrap one single mitt.
Gavin, who loved to solve problems, looked around and found a large, flat piece of rubber his dad had used for a physical therapy leg injury. Gavin asked his dad if they could just wrap the entire glove in that one single piece of rubber.
Jon immediately recognized that his son had a brilliant idea. Using his professional background in marketing, Jon helped Gavin and Morgan turn this simple idea into a real, functioning business.
They built a brand, created a website, figured out how to manufacture the right type of rubber, and started handing out the product to Gavin’s friends at Little League practices.
Before long, Gavin was going to professional baseball games and meeting major league players during batting practice. He bravely walked up to his heroes and handed them his invention. Videos of Gavin giving Glove Wraps to MLB stars like Mike Trout, Jon Gray of the Texas Rangers, and Brett Phillips of the Los Angeles Angels went completely viral on platforms like TikTok and Instagram.
Glove Wrap Shark Tank Pitch (Season 15)
With their social media exploding and orders coming in, the Batarse family took their growing business to Shark Tank Season 15, Episode 3.
Gavin, Jon, and Morgan confidently entered the tank, asking for a $50,000 investment in exchange for 20% equity in their company. The Sharks were incredibly impressed by the young CEO.
Gavin knew every single detail about his business numbers. At the time of filming, the company had sold over 1,000 units and generated about $19,000 in lifetime sales since launching in 2022.
The profit margins were exactly what investors love to see. The product only cost $3 to make, including all packaging and shipping expenses. They sold it for $10 wholesale to small stores, and retailed it directly to customers for $19.99 online.
The Sharks had mixed reactions, which is common on the show:
- Kevin O’Leary: Known as “Mr. Wonderful,” Kevin loved the profit margins. However, he joked that Gavin would need to drop out of elementary school to work full-time to make the business huge. Because Gavin needed to stay in school, Kevin decided to drop out of the deal.
- Lori Greiner: Lori thought Gavin was super clever, but she felt that other Sharks on the panel with deeper connections in the sports world could offer better help. She also decided not to invest.
- Barbara Corcoran: Barbara questioned if the product was too similar to standard exercise bands you could buy anywhere. She decided not to invest, but she correctly guessed that Mark Cuban would be the perfect partner.
- Mark Cuban: As the owner of the Dallas Mavericks, Mark immediately saw the potential. He envisioned professional baseball teams buying Glove Wraps in bulk to give away to fans at stadiums during special promotional days.
- Michael Rubin: Michael was a guest Shark for the episode. As the billionaire CEO of Fanatics, a massive sports merchandise company, he recognized the huge value of Gavin’s invention. Michael stated that he had exactly the right connections with major retailers and professional ballplayers to make the business explode.
Michael Rubin asked Mark Cuban if he wanted to partner up on the deal. Together, the two billionaires offered Gavin $50,000 for 22% of the company, meaning each billionaire would take an 11% stake.
Gavin smiled and confidently accepted the deal, securing two of the most powerful business partners in the entire sports industry.

The “Shark Tank Effect” and Season 16 Update
Getting a handshake deal on Shark Tank is just the beginning of the journey. The real work happens after the television cameras stop rolling.
For Glove Wrap, the “Shark Tank Effect”, the massive wave of attention a company gets after appearing on the show, was absolutely incredible.
The business became so successful that the Batarse family was invited back to the show for an official update segment during Shark Tank Season 16, Episode 3. During this update, Gavin proudly shared how much the company had grown.
Before the original episode aired, the company had made $19,000 in total sales. In just the ten months following the television broadcast, their revenue skyrocketed to over $200,000. This massive jump in sales proved that the product was solving a real problem for baseball families everywhere.
The Major League Baseball (MLB) Partnership
The biggest news from the Season 16 update was a historic licensing deal. In July 2024, Michael Rubin’s deep connections in the sports merchandise world paid off in a massive way.
Glove Wrap officially partnered with MLB, becoming the “Official Glove Wrap of Major League Baseball”.
This partnership was a game-changer. It gave the company the legal right to print the famous MLB Batterman logo directly on their product packaging. In the sporting goods world, having that official league logo is a huge sign of quality and trustworthiness.
The deal also allowed the company to launch limited-edition, team-branded wraps. Fans can now buy Glove Wraps printed with the names and logos of their favorite teams, such as the Los Angeles Dodgers and the New York Yankees.
To celebrate the partnership, the Batarse family was even invited to attend MLB All-Star Week in Dallas, Texas, where Gavin got to meet more of his baseball heroes and hand out his product.
Retail Expansion in the Sporting Goods Market
When Gavin first pitched to the Sharks, his product was mostly sold online and in just six local mom-and-pop sports shops. He told the investors that his big dream was to see Glove Wrap hanging on the shelves right next to the new baseball gloves in giant retail stores.
As of today, that dream had become a reality. Glove Wrap secured massive retail distribution. The product is now stocked on the shelves of 165 DICK’S Sporting Goods locations and all 34 Scheels mega-stores across the United States. It is also a top seller on Amazon.
The sporting goods market is highly competitive but growing fast. For example, major retail chains like Academy Sports + Outdoors have been rapidly expanding, adding over 20 new massive store locations in recent years to keep up with consumer demand.
Getting shelf space in these giant stores is incredibly difficult for a new brand, but Glove Wrap’s viral story and official MLB partnership made it a must-have item for store buyers.
Viral Social Media Growth and Awards
The brand’s social media presence has continued to climb at an amazing speed. What started as a few fun videos on TikTok has turned into a massive digital following. The official @glovewrap accounts have grown to over 350,000 followers, and their videos have racked up over 100 million total views.
Gavin uses these platforms to regularly post “minute business updates,” keeping his fans and his billionaire investors informed about the company’s progress. He also continues to share fun videos of professional players reacting to his invention.
Gavin’s hard work and dedication have not gone unnoticed outside of the television world. In August 2024, he was honored in his hometown of Tustin, California, at the city’s Business Recognition Luncheon. There, he received the prestigious Young Innovator Award for his outstanding entrepreneurial spirit and creativity.
Glove Wrap Net Worth and Current Financial Valuation
People always want to know exactly how much a Shark Tank business is worth today. When Mark Cuban and Michael Rubin invested $50,000 for 22% of the company, that specific math gave Glove Wrap an initial company valuation of exactly $227,272.
However, a company’s worth grows as its sales and brand partnerships grow. Following the massive jump from $19,000 to over $200,000 in revenue, the addition of the official MLB team licenses, and the placement in major big-box retailers like DICK’S Sporting Goods, the business has scaled beautifully.
In 2026, business and financial analysts estimate the total net worth of Glove Wrap to be between $275,000 and $500,000. The company operates with very low overhead costs because it is still largely run by the family.
They maintain excellent profit margins by keeping the manufacturing cost low ($3 per unit) while maintaining a strong retail price ($19.99). For a business that was started by an elementary school student to solve a simple backyard problem, these financial numbers are a massive home run.

How Players Actually Break In Gloves Today
To truly understand why Glove Wrap became a multi-hundred-thousand-dollar business, you have to understand how difficult it is to care for baseball equipment. Today, when players or parents search the internet for “how to break in a baseball glove fast,” they are flooded with confusing and sometimes dangerous advice.
High-quality gloves are made from premium animal hides, like steerhide or kip leather. When new, this leather is thick and rigid. If you take a brand-new glove directly to a baseball game, the ball will likely pop right out of the stiff pocket.
For a long time, the only way to break a glove in was to just play catch for hours and hours every single day for a month. Because most modern players do not have the time to wait a month before their gear is game-ready, people started inventing shortcuts.
Some players swear by using thick chemical conditioners. Others prefer beating the glove with tools. Some people even put their gloves in the microwave, which completely destroys the leather fibers and voids the manufacturer’s warranty.
Glove Wrap stepped into this confusing market by offering a method that requires zero physical work, uses no messy chemicals, and is completely safe for the warranty of the glove.
Comparative Analysis of Glove Break-In Tools
If you are a parent or a player deciding how to treat your new $300 glove, it helps to see how all the different tools on the market compare. Here is a detailed look at how Glove Wrap stacks up against the old-school methods and other modern tools.
| Break-In Method / Tool | How It Works | The Pros | The Cons |
| Glove Wrap™ | A thick elastomer band tightly wraps the whole glove with a ball inside. | 100% safe on leather, sets the perfect pocket, works passively overnight, completely reusable. | Costs $19.99 upfront. |
| Glove Mallet | Beating the leather pocket repeatedly with a heavy wooden stick. | Very good for softening specific stiff hinge points in the palm. | Takes hours of physical work; your hand and arm will get very tired. |
| Hot Water (Yumomi) | Pouring 150-degree water over the leather to stretch it. | Loosens stiff leather very quickly for immediate field use. | Highly risky. Can easily dry out and crack the leather if the water is too hot. |
| Conditioning Oils | Rubbing chemical creams or oils deeply into the mitt. | Protects the leather from drying out and cracking in the sun. | Using too much oil makes the glove heavy, soggy, and weak. |
| Retail Steaming | Putting the glove in a hot steam machine at a sporting goods store. | Makes the glove soft in just 10 minutes. | The extreme heat and moisture can break down the leather fibers too fast, shortening the life of the glove. |
| The Mattress Method | Placing the folded glove under your bed mattress and sleeping on it. | Free and requires zero effort. | Flattens the glove like a pancake instead of making a round, ball-shaped pocket. |
As you can see, tools like wooden mallets and light conditioning oils are still great for regular, ongoing maintenance. However, Glove Wrap solves the biggest problem in the process: holding the glove in the exact right shape while the leather rests.
Even major baseball brands have noticed Gavin’s success and tried to enter the market. Big companies like Rawlings and Mizuno now make their own versions of a glove wrap. However, thanks to the Shark Tank exposure and the official MLB partnership, Gavin’s original Glove Wrap remains the most famous and trusted brand in the space.
Step-by-Step Guide: How to Use Glove Wrap
One of the main reasons the Sharks loved this product was its simplicity. Using the product is so easy that a tee-ball player can do it by themselves without needing a parent’s help. Here is the exact four-step process recommended by the company for the best results :
Step 1: Place a Ball in the Glove
Take your new baseball or softball glove and put a ball deep into the pocket. You want to place the ball exactly where you want to catch it during a game. Squeeze the glove closed around the ball.
Step 2: Pull Tight As You Wrap
Start wrapping the thick rubber band around the closed glove. As you wrap it, pull the band firmly to create heavy pressure. The tighter you pull the band, the better the shape will be.
Step 3: Tuck It In
When you reach the very end of the band, you do not need any tape, clips, or velcro. Simply tuck the tail end of the rubber under the wrapped layers. The special grippy material will naturally stick to itself and hold tightly in place.
Step 4: Leave Overnight
Put the wrapped glove in your gear bag or on your desk and go to sleep. Let the heavy pressure do all the hard work for you. In the morning, unwrap the glove, take the ball out, and test out your new pocket. If the leather still feels a little stiff, just repeat the process the next night.
Customer Feedback and Market Reception
When a product goes viral on television, consumers are always curious to see if it actually works in the real world. Currently, the customer reviews for Glove Wrap are overwhelmingly positive.
On websites like Amazon and DICK’S Sporting Goods, parents frequently leave reviews explaining how the product saved their kids from getting frustrated with the sport. Little League players who have smaller, weaker hands often struggle to squeeze a stiff glove. \When a kid cannot close their glove, they drop the ball and get discouraged. Parents report that using the wrap for just a few days makes the glove soft enough for a young child to confidently squeeze the mitt and make the catch.
Older players, including high school and college athletes, praise the product for its durability. College players have noted that they keep the wrap in their bags all season long to protect their gloves from getting flattened or crushed under heavy bats and cleats during travel.
Is Glove Wrap Still in Business?
Yes, Glove Wrap is absolutely still in business and doing better than ever. The Batarse family continues to run the day-to-day operations out of their headquarters in Southern California. Even with their massive success, Morgan and Gavin still help pack and ship orders before they head off to school in the morning.
Thanks to the brilliant guidance of Mark Cuban and Michael Rubin, the company has successfully transitioned from a fun, viral internet moment into a staple sports accessory found in baseball bags across the entire country.
Whether you are a young beginner getting your very first tee-ball mitt, or a seasoned athlete breaking in a $300 pro-model glove, Glove Wrap has proven to be a safe, affordable, and highly effective tool. Gavin Batarse proved to the world that you are never too young to pitch a great idea, and his simple rubber invention is changing the game one glove at a time.