Bohana Shark Tank Update | Bohana Net Worth

Bohana, which appeared on season 11 of Shark Tank, is a unique snack product introduced by entrepreneur Nadine Habayeb. Instead of traditional popcorn, Bohana is created from the popped seeds of giant water lilies native to India, colloquially known as Makhana.

This innovative snack offers a refreshing twist on conventional movie-time munchies, providing a delightful crunch and notable health benefits. Bohana is known for its nutritional value.

Unlike regular popcorn, Bohana packs a powerful punch of plant-based protein, 50% more per serving. Moreover, it is low in calories, sugar, and fat and rich in amino acids and antioxidants, making it a fantastic choice for health-conscious people. The absence of a kernel, a common annoyance with popcorn, is another attractive aspect of this snack.

Furthermore, Bohana meets several dietary needs and preferences. It is 100% non-GMO certified, gluten-free, allergen-free (free from the big 8 allergens), kosher, and paleo-friendly.

The snack is also safe for children and comes in various flavors, including Himalayan Pink Salt, White Cheddar, and Soulful Spice, making it enjoyable for many palates. 

Bohana, while comparable in price to other snack foods, offers superior health benefits, potentially positioning it as a valuable addition to a balanced diet.

In addition to its physical health benefits, Bohana also advocates sustainable agricultural practices and supports Indian farmers by providing fair wages, thereby contributing to social and economic well-being.

The fact that this product was well received in Shark Tank, with an investment proposal from the “Sharks,” signals its potential in the market.

Ultimately, Bohana emerges as a groundbreaking, healthier alternative to popcorn that promotes mindful, guilt-free snacking. Its taste, nutritional value, and ethical sourcing make it a standout choice in the snack market.

Company NameBohana
EntrepreneurPriyal Bhartia and Nadine Habayeb
ProductA snack popcorn alternative made with water lily seeds
Investment Asking For$200,000 for 10% equity in Bohana
Final Deal$200,000 loan at 9% interest for 8% equity in Bohana
SharkKevin O’Leary
Bohana Episode Season 11, Episode 16
Bohana Business StatusIn Business
Bohana WebsiteVisit Website
Bohana Net Worth$3 Million

What Is Bohana?

Bohana is a healthy snack brand offering a delicious and nutritious alternative to traditional popcorn. Their main product is popped water lily seeds, sourced from a sustainable farm in Bihar, India.

These seeds are known for their high protein content, amino acids, and antioxidants, making them a great choice for those seeking a healthy snack. Bohana snacks are vegan, non-GMO, gluten-free, and contain no artificial ingredients.

They come in various savory flavors, such as Pink Himalayan Salt, Wild White Cheddar, and Soulful Sriracha Spice, providing a range of options to satisfy different tastes. Bohana has positioned itself as a leading brand in the healthy snack market by offering plant-based, low-calorie snacks.

Bohana’s popped water lily seeds are a healthy and flavorful snack. The brand takes pride in providing a delicious alternative to traditional popcorn without compromising nutritional value. Harvested from a sustainable farm in Bihar, India, these seeds have numerous health benefits.

Bohana’s popped water lily seeds have a high protein content, making them a filling snack that can help curb hunger. Additionally, they are rich in amino acids, which play a vital role in building and repairing muscles, promoting overall growth, and supporting a healthy immune system.

These seeds are also remarkable for their antioxidant properties. The antioxidants in the body reduce the risk of various diseases, neutralize harmful free radicals, and support a healthy body. Individuals can effortlessly incorporate antioxidants into their diet by choosing Bohana’s water lily seeds as a snack.

Bohana Shark Tank Update | Bohana Net Worth

Furthermore, Bohana’s commitment to sustainability sets them apart. The brand’s partnership with a farm in Bihar ensures that the seeds are sourced responsibly and ethically. This sustainable approach promotes environmental well-being and supports local farming communities in Bihar, creating a positive impact.

Bohana’s popped water lily seeds are the ultimate snack choice for health-conscious individuals. Bohana offers a guilt-free snacking experience for those seeking an alternative to traditional popcorn that is sustainably sourced and high in protein, amino acids, and antioxidants.

Who Is The Founder Of Bohana?

The founder of Bohana is Nadine Habayeb, a determined entrepreneur with a passion for health and wellness. Nadine conceived the idea for Bohana when her co-founder and friend, Priyal Bhartiya, returned from a trip to India with a traditional ancient snack, popped water lily seeds.

Fascinated by these seeds’ unique texture and health benefits, known as makhana in India, Nadine quickly became fond of this snack.

She saw an opportunity to introduce this little-known superfood to the global market as a nutritious and appealing alternative to conventional snack foods.

The popped seeds, rich in protein, fiber, and essential nutrients like magnesium, phosphorus, zinc, and iron, offered a low-calorie, cholesterol-free, and trans-fat-free snack aligned with Nadine’s vision of promoting healthier eating choices.

Moreover, Nadine was motivated by the fact that these snacks are gluten-free and vegan-friendly, making them suitable for people adhering to these dietary lifestyles. Inspired by the ingredients, the name “Bohana” was derived from the words “botanical” and “makhana.”

Before appearing on Shark Tank, Nadine, and Priyal formed the company Bohana in 2017, primarily providing a healthier alternative to traditional snacks and making them available to everyone.

They began selling their products directly to customers online and then expanded their distribution through UNFI. They got their product into 150 select grocery stores in the North East, signifying the early stages of their market penetration. 

In addition to their drive for growth and sales, Nadine’s marketing expertise and Priyal’s experience in bringing products to mass retail played a significant role in the early success of Bohana.

They also received financial support of $20,000 from Pepsi’s Nutrition Greenhouse North American Program, which further helped to establish their brand.

Hence, before stepping into the Shark Tank, Bohana was already a budding business with a unique, nutrient-rich product and a well-planned business strategy.

Their appearance on Shark Tank aimed to garner further investment to drive national expansion and bring the benefits of this ancient Indian snack to a broader audience.

How Was The Shark Tank Pitch Of Bohana?

The Shark Tank pitch of Bohana, presented by co-founder Nadine Habayeb, revolved around the company’s popped water lily seed snacks. The seeds, sourced from lilypads in Northern India, are positioned as a healthier and more flavorful alternative to popcorn, with higher protein content, no pesky kernels, and all nine essential amino acids.

Bohana offers these snacks in three flavors: Himalayan Pink Salt, White Cheddar, and Spice. Habayeb was seeking a $200,000 investment for a 10% equity stake in Bohana, valuing the company at $2 million.

The company had been operational for 16 months at the time of the pitch, with nine of those in retail spaces, and had garnered sales of $120,000. The snacks were priced twice as high as regular popcorn, which raised concern among the Sharks.

Each of the Sharks had different reactions to the product and business proposal. Mark Cuban, noting the potential challenge of educating the public about the novel snack, decided to drop out of consideration.

Barbara Corcoran, who had previous experience with a similar company, Pipcorn, offered $200,000 for a 30% equity stake. Despite expressing appreciation for the product, Guest Shark Rohan Oza foresaw a difficult path ahead and decided not to invest.

Lori Greiner praised the taste but critiqued the lack of fiber and declined to invest, though she expressed interest in becoming a customer.

The last Shark standing, Kevin O’Leary, proposed a different kind of deal. He offered $200,000 as a loan with a 9% interest rate to be repaid over three years, plus an 8% equity stake in the company. After some deliberation, Habayeb accepted O’Leary’s offer.

Despite initial low sales numbers that were perceived as a red flag, Bohana has seen impressive growth following its Shark Tank appearance.

As of 2023, the company was available in 250 retail stores, including giants like Amazon and Walmart, and featured in prominent media outlets like the New York Times, Vogue, The Today Show, and the Washington Post.

The annual sales were reported to be around $4 million, indicating a significant increase from the initial sales figure shared during the Shark Tank pitch.

What Happened To Bohana After Shark Tank?

After its appearance on Shark Tank and securing a deal with Kevin O’Leary, Bohana experienced substantial growth and success. Bohana’s exposure to the popular show led to increased brand visibility, significantly boosting its sales.

By 2021, the annual sales were reported to have risen to around $4 million, a significant improvement from the $120,000 reported at the show’s time. The company also expanded its retail footprint, making its popped water lily seed snacks available in about 250 retail stores, including major players like Amazon and Walmart.

Moreover, Bohana made significant sales from its website, suggesting a successful direct-to-consumer model alongside its retail distribution. Bohana also received widespread media recognition post its Shark Tank stint.

It was featured in several high-profile publications, including the New York Times, Vogue, The Today Show, and the Washington Post. Such media attention further helped to raise awareness about the brand and its unique snack product.

In summary, Bohana leveraged its Shark Tank appearance and the subsequent investment from Kevin O’Leary to drive its business forward. Bohana was a thriving business, enjoying impressive sales and a solid market presence.

Bohana Shark Tank Update

After appearing on Shark Tank, Bohana Snacks, a brand that sells Popped Water Lily Seeds, experienced significant growth and success. They accepted an offer from Kevin O’Leary, receiving a $200,000 loan at 9% interest for 8% equity.

Based in Boston, the company offers a healthy alternative to popcorn, catering to the demand for tasty, nutritious, and sustainable snack options. Following their appearance on Shark Tank, Bohana Snacks saw a 500% increase in sales and expanded into more retailers.

The company achieved a 500% growth in 2020, demonstrating its popularity and market acceptance. The brand has a loyal following and leverages social media platforms to reach its customers. With positive reviews and endorsements, their gluten-free and plant-based snacks have gained recognition for being satisfying and flavorful.

Bohana Shark Tank Update | Bohana Net Worth

Bohana has carved a niche market for its popped water lily seeds, which offer a delightful choice for snack enthusiasts. The seeds are low in calories, high in protein, and provide a satisfying crunch.

The company continues introducing new flavors and maintaining an active social media presence. While some consumers may consider the snacks pricey, many appreciate their nutritional value and unique taste.

Bohana Snacks experienced significant growth and success after their appearance on Shark Tank. They have expanded their presence in the snack market, achieved impressive sales growth, and established themselves as a popular and sustainable snack option.

Is Bohana Still In Business?

Yes, Bohana Snacks is still in business and continues to offer its products. The company gained recognition and popularity after its appearance on Shark Tank and has experienced significant growth in recent years.

Bohana Snacks, based in Boston, sells Popped Water Lily Seeds, which serve as a healthy alternative to popcorn. The brand has focused on providing nutritious and flavorful snack options, catering to the growing demand for healthier choices.

With positive reviews and recognition from various sources, including BuzzFeed and VegNews, Bohana has established itself as a reputable brand. Customers have expressed satisfaction with the crunch and flavor choices offered by Bohana Snacks.

While some details about the current status of Bohana Snacks are limited, the available information indicates that the company experienced significant growth, introduced new flavors, and expanded its retail presence.

However, there might be uncertainty about the company’s current website and social media activity. They should visit their official website or contact customer service for the most up-to-date information on Bohana Snacks.

Based on the information, Bohana Snacks is still in business, offering its healthy and flavorful Popped Water Lily Seeds as an alternative snack option.

What Is the Net Worth Of Bohana?

According to our research, the net worth of Bohana is estimated to be $3 million as of 2023. The valuation of Bohana was $2 million when it appeared on Shark Tank and secured an investment from Kevin O’Leary.

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