Beebo Shark Tank Update

Beebo is a baby bottle holder worn over a parent/caregiver’s shoulder that assists them in feeding a child. Beebo fits comfortably over your shoulders because it is flexible and soft. A wide range of bottles fits comfortably in the revolving bottle holder.

The Beebo is a hands-free bottle holder designed to make feeding time easier for parents and caregivers. Created by an engineer dad, this innovative device allows you to keep one hand free while feeding your baby, enabling you to read, caress, or enjoy meals together.

Made from BPA-free, lead-free, PVC-free, and phthalates-free materials, The Beebo is lightweight, comfortable, and fits most baby bottles. Its ribbed underside grips clothes and a counterweight ensures it stays balanced.

The bottle holder is detachable for easy cleaning with warm soapy water. Enhance your bonding experience with your baby using The Beebo, the ultimate tool for stress-free feeding.

The rotation lets you find an optimal feeding angle regardless of position. Beebo is easy to clean up and store and is free of BPA, lead, and phthalates. 

Beebo features ribbed channels underneath to help circulate air and keep you cool and dry. It does not have buckles, clips, straps, or other potentially dangerous components.

Company NameBeebo 
FounderMartin Hill
BusinessA Baby Bottle Holder Designed To Make Feeding Easier
Investment Seeking$200,000 For a 20% stake in Beebo.
Final Deal$200,000 For a 30% stake in Beebo.
SharkLori Greiner And Ashton Kutcher
Episode Episode 1 Season 7
Business StatusIn Business
WebsiteVisit Website

Who Is The Founder of Beebo?

Martin Hill is the founder and inventor of The Beebo, a successful entrepreneur with multiple patents.

Hill designed The Beebo from its inception and oversaw its manufacture, patents, and international marketing. Martin Hill serves as director and board member of Better Family Inc. with his wife, Sarah Hill.

Beebo Shark Tank Update

The Beebo project was started by Martin Hill, a father with expertise in electrical engineering who wanted to shorten bottle feeding times.

Hill drew inspiration for The Beebo from his son, who was a notoriously picky eater. Hill noted that when his son was read, he would calm down. As a result, he built The Beebo in his garage to free up his other arm for book holding.

Hill intended to title his creation “The Boobie” but eventually settled on The Beebo. Martin Hill made $20,000 in Beebo sales before their Shark Tank debut. There have even been inquiries from big-box retailers about carrying the product.

The Beebo faced many challenges, including perfecting the packaging, achieved via Shark Tank.

How Was The Shark Tank Pitch of Beebo?

Martin Hill appeared on Shark Tank requesting an investment of $200,000 in exchange for a 15% stake in The Beebo.

Lori Greiner offered an investment of $200,000 for a 30% stake in Beebo and invited Ashton to assist with marketing; he agreed, and the deal was completed.

Ashtyn, a father, was invited to check out a new product specifically designed for parents with twins. The presenter emphasized its popularity among twin parents.

Martin, an electrical engineer, developed the Beebo to help his son Jacob, who struggled with bottle feeding but was relaxed when Martin read to him. He created the first Beebo prototype in his garage, which proved effective—Jacob would finish his bottle every time.

Since February, Martin has sold approximately $20,000 worth of Beebos. Each unit is priced at $39.95, with manufacturing costs at $10.86 per unit. Sales have been increasing steadily, doubling from February to March. Big-box retailers have started showing interest.

The current packaging needs improvement to explain the product better. A brand refresh is part of the funding plan. Importantly, the utility patent is fully issued.

Initially called “The Booby,” Martin’s wife suggested renaming it to Beebo.

One investor offered $200,000 for 33.3% of the business, confident that the product would succeed in retail after repackaging. Another investor offered $200,000 for 30%, proposing collaborating with Ashtyn to leverage his social and marketing connections.

Despite some investors passing due to a lack of personal need or expertise in manufacturing hard goods, Martin received valuable offers that could help take Beebo to the next level.

Martin Hill left the Shark Tank stage with a deal from Lori Greiner and Ashton for Beebo.

Final Deal: Ashton and Lori agreed to invest $200,000 for a 30% stake in Beebo.

What Happened To Beebo After Shark Tank?

The sales and popularity of Beebo skyrocketed after its appearance on Shark Tank. The deal between Ashton and Lori with Beebo was never finalized; they agreed on the Shark Tank show.

The Beebo is an example of the success Shark Tank story despite the Shark backing out from the deal after the show.

You can currently purchase The Beebo for $29.99 through various retailers, including directly through the Beebo website. The Beebo has also expanded its product line, providing three colors: charcoal, raspberry, and teal

Better Family, Beebo’s corporate parent firm, acquired Ava the Elephant, which was also pitched on Shark Tank. The Beebo is still in business and generates $5 million in revenue across its brands.

Is Beebo Still In Business?

The Beebo was later acquired by Better Family Inc., which produces patented infant items such as Ava the Elephant from Shark Tank Season 1 Episode 1.

The product’s new owners received more than $500,000 from Hill’s sale of The Beebo company in 2020.

The Beebo is available at Better Family Inc., Amazon, Walmart, BuyBuyBaby, and Bed Bath and Beyond. The Beebo has few competitors because it is unlike anything else on the market.

What began as a method for a devoted father to read to his son during feedings has evolved into a product that benefits parents worldwide. Beebo is still in business with an expanded product line.

What Is the Net Worth of Beebo?

The valuation of Beebo was $1 million when it appeared on Shark Tank. Beebo’s net worth is estimated to be $5 million.

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