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Aimey Steadman, Justin Fenchel, and Brad Schulz appeared on season 6 and episode 6 of Shark Tank to request investment for their business, BeatBox Beverages, which offers soft beverages in a box. They decided to make packaged mixed drinks rather than bring 30 packs of beer or wine to a meeting.
BeatBox Beverages are produced with orange wine and are available in four flavors: blue raspberry lemonade, cranberry limeade, box amrita, and Texas tea. BeatBox Beverages has a proof of 22 and an alcohol content of 11.1 percent by volume; it’s also low in calories, around 40 calories per serving.
BeatBox beverages come in packages of five liters or approximately 30 five-ounce servings. You get a lot for your money at the price of $19.99 per box! BeatBox Beverages is currently only available in Texas. Their website says they plan to begin selling online nationally “soon.”
Will BeatBox Beverages celebrate a Shark deal?
What Are BeatBox Beverages?
BeatBox Beverages is a fun and vibrant drink brand known for its party-friendly, flavorful beverages. With 11.1% ABV, BeatBox offers a variety of delicious flavors like Fruit Punch, Blue Razzberry, and Juicy Mango.
They focus on low sugar, low calories, and eco-friendly packaging, making them a healthier celebration choice. Available in 95,000+ stores, BeatBox is perfect for enjoying chilled, frozen, or mixed.
BeatBox Beverages is a range of pre-mixed alcoholic beverages available in varieties such as Peach Punch, Blue Razzberry, Fresh Watermelon, and Pink Lemonade. They make punches made with wine. It is marketed originally to millennials as a “portable party punch.”
BeatBox Beverages are created with a distinctive orange wine that has the consistency of a clear spirit rather than a wine and serves as a base for mixed beverages. BeatBox Beverages contains the equivalent of seven bottles of wine, which makes it a great party-sharing item.
| Company Name | Beatbox Beverages |
| Entrepreneur | Aimy Steadman, Brad Schultz, and Justin Fenchel |
| Product | Boxes filled with wine-based punch |
| Investment Asking For | $200,000 For 10% equity in BeatBox Beverages |
| Final Deal | $1,000,000 For 33% equity in BeatBox Beverages |
| Shark | Mark Cuban |
| Episode | Season 6, Episode 6 |
| Business Status | In Business |
| Website | BeatBox Beverages Website |
Who Is The Founder Of BeatBox Beverages?
Brad Schultz, Justin Fenchel, and Aimy Steadman formed BeatBox Beverages in 2012. BeatBox Beverages ran a short IndieGogo campaign in 2013 but could not reach its financial goal.
Mark Cuban funded BeatBox Beverages and has since expanded its distribution and product line. The company was featured on Beyond The Tank in 2017.
BeatBox Beverages is an Austin-based company that produces boxed wine, believing it doesn’t have to be boring. The founding members were Justin Fenchel, Aimy Steadman, Brad Schultz, Jason Schieck, and Daniel Singer.
They saw an opportunity to create a more appealing and tasty beverage for young millennial consumers. BeatBox boxed wines include Blue Razzberry Lemonade, Box A’Rita (a margarita flavor), Cranberry Limeade, and Texas Sweet Tea.
How Was The Shark Tank Pitch Of BeatBox Beverages?
Aimey, Justin, and Brad reached the Shark Tank, requesting an investment of $200,000 in exchange for a 10% stake in BeatBox Beverages. Justin Fenchel, Brad Schulz, and Aimey Steadman present their drink company, Beatbox Beverages.
Beatbox beverages contain 10% alcohol and 7g of sugar. Beatboxes are like wine and cocktail boxes. The brand Beatbox beverages are very good tasting and smell great. The group passed out drinks to each of the sharks and was impressed with how tasty they were.
The Beatbox beverage contains only 11% alcohol and 7g of sugar, which is the amount of sugar found in a regular bottle of wine. The company Beatbox Beverages has done well in Texas, but they need the sharks to reach nationwide.
Beatbox Beverages has sold $235,000 worth of products in the past fourteen months.
Barbara offered $400,000 in exchange for 20% equity in Beatbox Beverages.
Kevin offered $200,000 for 20% equity in Beatbox Beverages.
Mark comes in with $600,000 for 33% equity in Beatbox Beverages.
Beatbox Beverages states that it does not want to give up its entire equity, and Mark returns $1,000,000 to 33%.
Beatbox Beverages does not think twice about Mark’s offer. They are willing to accept it.
Mark agrees to negotiate with Justin for $1 million for 33%. Mark Cuban and BeatBox Beverages have reached a DEAL!
Final Deal: Mark Cuban agrees to invest $1 million for a 33% stake in BeatBox Beverages.
What Happened To BeatBox Beverages After Shark Tank?
BeatBox Beverages used Mark Cuban’s funding to expand its distribution since its appearance on Shark Tank. You can purchase BeatBox Beverages at Kroger and Ralph’s grocery stores throughout the United States, and the company plans to introduce a single-serve boxed beverage.
BeatBox MixTapes are 500ml resealable bottles that come in Fruit Punch and Blue Razzberry. It retails for less than $3.50.
Rob Dyrdek is currently working with BeatBox on a “massive packaging revamp,” so BeatBox appeals to a broad demographic of users (21 and older). Mark Cuban recently promoted BeatBox on Dyrdek’s television show Ridiculousness.
BeatBox Beverages went from being a small business to being featured in 750 locations across 18 states in just one year. The company has introduced a new 3-liter package and two new flavors since appearing on the show.
They hope to be the Red Bull of the alcohol market since they created their brand for millennials.
A website for BeatBox Beverages states that they have grown into a profitable business whose products are distributed by Republic National Distributing Company, Southern Wine & Spirits, Johnson Brothers, and Young’s Market.
BeatBox Beverages was developed in collaboration with Mark Cuban and appeared on Beyond the Tank episode 110. Beatbox Beverages has the highest growth rate. BeatBox Beverages has changed its name to Future Proof Brands LLC.
BeatBox Beverages is still in business and has expanded its product portfolio to include canned single-serve wine, seltzer cocktails, and hard seltzer.
There are over 12,000 locations where they can be purchased, including Kroger, Circle K, and Quik Trip. BeatBox Beverages generates $11.5 million in annual revenue.
The valuation of Beatbox Beverages was $300,000 after securing an investment from Mark Cuban on Season 6 of Shark Tank. The current net worth of Beatbox Beverages is estimated to be $15 million based on their financial report.
