No matter how it is made, the cake is delicious. There is no doubt about that. These cake balls are the perfect treat when you want something sweet but don’t want to consume an entire slice.
Sweet Ballz are like a moist and savory cake on the inside. On the outside, they are covered with rich frosting. You can enjoy some of the food right now and then save the rest for later if you can refrain from gorging on them all at once since the food remains fresh for up to 45 days after being packaged.
The cakes are available in three different delectable varieties: Chocolate, Red Velvet, and Birthday Cake. You can buy Sweet Ballz at Seven-Eleven stores and on their website.
Many generations of families and friends have enjoyed Sweet Ballz cake balls at birthday parties, get-togethers, and other festivities. Sweet Ballz’s first year of mass production in 2013 was a success, and customers were enthusiastic about the product.
They gained more notoriety and financial success from appearing on one of those flashy television shows. They now offer to order online for their cake balls directly from their website.
What Is Sweet Ballz?
Sweet Ballz is a savory and delicious cake on the interior, with a layer of decadent frosting on the exterior, created by combining two recipes.
Sweet Ballz are spheres covered in icing created by two young men from Dallas, James McDonald and Cole Egger, because of their love of baking.
The cake is indeed delicious in whatever form it takes. These extremely famous cake balls are a great alternative snack when you do not want to eat a whole slice of cake.
Thanks to the packaging, you can enjoy some now and some later if you can refrain from eating all of them right away. You can choose from three delicious flavors: Red Velvet, Birthday Cake, and Chocolate. Sweet Ballz is offered in-store and online at Seven-Eleven shops nationwide.
Company Name | Sweet Ballz |
Entrepreneur | James McDonald and Cole Egger |
Product / Business | Sweet Cake Balls |
Investment Asking For | $250,000 for 10% equity in Sweet Ballz |
Final Deal | $250,000 for 25% equity in Sweet Ballz |
Shark | Barbara Corcoran and Mark Cuban |
Episode | Season 5, Episode 1 |
Business Status | In Business |
Website | Visit Website |
Who Is The Founder Of Sweet Ballz?
James McDonald and Cole Egger are the founders of Sweet Ballz. McDonald’s now sells cake balls in over 5,000 countries and prepares them for friends and family.
Some Dallas-area news outlets speculated that the firm’s fundraiser for testicular cancer in June 2013 was a hoax, prompting the firm to retract its statement. A nationwide network of 7-11 convenience stores distributes 7-11 products under the corporation’s dynamic business model.
Sweet Ballz cake balls have entertained many families and friends at birthday parties, events, and gatherings for many generations. Sweet Ballz made its foray into mass production in 2013, and the response was very positive.
Sweet Ballz became more well-known and popular due to one of the elaborate television shows they appeared on. The company now offers customers the option to purchase cake balls online straight from its website.
Sweet Ballz Before Shark Tank
You’ll enjoy cake pops, a delectable treat for everyone. They are just small balls of moist cake with a small stick. Sweet Ballz wants to tweak the formula, but that is not the case. The company was largely unknown outside of the United States until it appeared on Shark Tank.
This was immediately reversed following the show’s conclusion, as it always is after Shark Tank appearances. Cole and James have always been fascinated the frozen food industry, and they started a company called Sweet Ballz recently.
Sweet Ballz generated $700,000 in income after appearing on Shark Tank since their products were sold in nearly every 7-11 stores, and every 7-11 stores carried them within 90 days of the show.
How Was The Shark Tank Pitch Of Sweet Ballz?
James McDonald and Cole Egger appeared on Shark Tank requesting $2.5 million in exchange for a 10 percent stake in SweetBallz. They had nice-tasting products and attractive packaging.
Robert inquires about their current sales, to which the duo replies that 7-11 stores are responsible for their current sales of $700.000. The question that he asks you in a hurry is, “Why do you need money now?”
Cole says that their typical delivery cycle lasts for 21 days but that by increasing the capacity of their production line with an additional expenditure of 250,000, they can shorten this time and get their products to market more quickly.
First, Barbara makes an offer of $250,000 in exchange for a 40 percent stake, and then Kevin makes an offer of $250,000 in exchange for a 30 percent stake.
Robert believes that he can lure them into Costco stores and therefore makes an offer of $250,000 with a 25% commission to improve the surprise.
Robert, Lori, and Kevin band together to make an offer of $250,000 in exchange for a 30 percent stake in the business. The partnership of Mark and Barbara, who submitted a counteroffer of $250,000 with a 25 percent commission, was ultimately successful.
Mark and Barbara are extremely generous to James and Cole and invested in Sweet Ballz.
Final Deal: Mark Cuban and Barbara Corcoran agreed to invest $250,000 for a 25% stake in Sweet Ballz.
What Happened To Sweet Ballz After Shark Tank?
Jacob McDonald filed a lawsuit against Cole Egger, Cole’s roommate and the person responsible for managing Sweet Ballz’s social media presence, almost immediately after appearing on Shark Tank.
Jacob McDonald claimed that Sweet Ballz was officially established on June 16 when he hired Egger and that his salary would be $50,000 when Sweet Ballz could properly allocate its funds to him.
Sweet Ballz did not have the funds to properly allocate McDonald’s salary during the lawsuit’s filing.
Sweet Ballz hired Matt Landis as part of a venture in which a portion of the company’s ownership was sold to Landis and McDonald.
Cole Egger offered Landis and McDonald a non-negotiable price to purchase their company after he participated in Shark Tank. McDonald’s is currently suing Egger on the grounds of breach of contract.
It is unclear how the proceedings have progressed or what the current state of the lawsuit is; however, since the Sweet Ballz website is still up, it is assumed that McDonald has severed ties with the company and that Egger has taken his place as CEO.
You can purchase Sweet Ballz through the Sweet Ballz website for approximately $70 for a set of 48 balls.
Sweet Ballz Shark Tank Update
sweetballz.com is the official website for the original SweetBallz cake balls. You can choose from three flavors: Cookies and Cream, Red Velvet, and Chocolate. The price of one variety six-pack that contains 24 cake balls is $33.
You can freeze cake balls to extend their shelf life to 365 days. The manufacturer recommends eating them within three weeks to get the best flavor out of the cake balls.
Sweet Ballz’s story is one of greed, folly, and missed opportunities, as they were positioned to make a killing but could not capitalize on the Shark Tank Effect because of a combination of factors.
Two businesses were left after the dust had settled: The Cake Ball Company and Sweet Balls.
Sweet Ballz is still operating as of 2022, while Cake Ballz has closed its doors. Sweet Ballz is mostly focused on food service distribution, but they also operate a co-packing facility. Sweet Ballz generates $5 million in revenue every year.
Is Sweet Ballz Still In Business?
James and Cole successfully obtained a deal from Shark Tank; however, the show turned hostile after the partners became embroiled in a legal dispute.
James was concerned that Cole was running a separate business called Cake Balls (Cakeballz.com is no longer functional), so they engaged in a legal struggle that resulted in Sweet Ballz being terminated.
Sweet Balls and Cake Ball continued operations after the legal dispute was resolved. Sweet Ballz is up for business, and its website is fully functional, offering a wide range of products and bulk-purchase discounts.
Sweet Ballz did produce revenue of approximately $5 million in the fiscal year 2021. Currently, the Online store is operational but will not accept purchases during the summer months.
What Is the Net Worth of Sweet Ballz?
The valuation of Sweet Ballz when it appeared on Shark Tank was $1 Million. Sweet Ballz generated a revenue of $5 million in 2021, which reports that its net worth has increased over time.