Table of Contents
- What Is Supermix Studio?
- Who Is The Founder Of Supermix Studio?
- How Was The Shark Tank Pitch Of Supermix Studio?
- Did Supermix Studio Get a Deal on Shark Tank?
- What Happened To Supermix Studio After Shark Tank?
- Supermix Studio Shark Tank Update
- Is Supermix Studio Still In Business?
- What Is the Net Worth Of Supermix Studio?
Supermix Studio is a customizable clothing line designed specifically for kids, which appeared on Episode 06, Season 15 of Shark Tank. It offers an interactive service where children can choose from various clothing items such as denim, backpacks, sweatshirts, joggers, and hats.
What sets Supermix Studio apart is the ability for kids to customize their clothing using over 500 different patches. These patches allow children to boldly and uniquely display their personality and interests.
The brand focuses on individuality and spreading positivity, with patches celebrating pride, environmentalism, equality, and more. Supermix Studio is also committed to being an eco-friendly company.
Their backpacks are made from recycled polyester, their cotton is sourced from the world’s most significant sustainable cotton source (BCI), and their packaging is made from recycled trash and printed with algae ink.
Supermix Studio has garnered excitement not just from kids but also from parents. The company was featured on an episode of “Shark Tank,” a popular reality TV show where entrepreneurs pitch their ideas to potential investors.
The founder of Supermix Studio, Jennifer Stein-Bischoff, has a strong background in the fashion industry and created the company to empower children and allow them to express themselves through customized clothing.
The company also actively seeks partnerships with other brands, offering the opportunity to turn logos or artwork into custom patches. Some of their past collaborations include Dragonwing Girl, Zigazaoo, and the New Orleans Art Festival.
The positive reception to Supermix’s lineup is evident through satisfied parent reviews and official recognition, including a win from the National Parenting Product Awards.
Supermix Studio is preparing to launch an Indiegogo campaign, which suggests they are seeking additional funds or expanding their reach after their appearance on “Shark Tank.”
While the outcome of their appearance on the show is not revealed, the company’s unique service, dedication to sustainability, and collaborations with famous brands make it a promising choice for kids and parents alike.
Supermix Studio is a customizable clothing brand for kids that allows them to choose their clothing items and personalize them using a wide range of patches. The brand promotes individuality and positivity while being environmentally conscious.
With its appearance on “Shark Tank” and potential collaborations with well-known brands, Supermix Studio offers a fun and meaningful way for kids to express themselves through fashion.
| Company Name | Supermix Studio |
| Entrepreneur | Jennifer Bischoff |
| Product | A platform for custom-designed kids’ clothes |
| Investment Asking For | $250,000 in exchange for a 10% equity in Supermix Studio |
| Final Deal | $250,000 in exchange for a 20% equity in Supermix Studio + 3 equity.5% royalties after investment is recouped |
| Shark | Lori Greiner and Robert Herjavec |
| Supermix Studio Episode | Season 15, Episode 06 |
| Supermix Studio Business Status | In Business |
| Supermix Studio Website | Visit Website |
| Supermix Studio Net Worth | $1.5 Million |
What Is Supermix Studio?
Supermix Studio is a company or brand that offers custom design services for various products such as sweats, denim, baby items, and backpacks. They allow customers to create personalized designs and styles for these products.
Supermix Studio is an interactive kids’ clothing brand that allows children to design and customize their unique, premium apparel and accessories. Children can express their individuality through fashion design through Supermix Studio.
The brand provides a proprietary drag-and-drop platform that enables kids to choose from over 500 patches and create unique fashion pieces. This approach combines video games with fashion elements, making the design process fun and engaging for children of all ages.
Supermix Studio aims to allow children to wear clothing that reflects their personality and originality. The brand encourages creativity and self-expression by enabling them to design their clothes.
Supermix Studio offers high-quality products that ensure the custom creations look and feel great. To enhance the experience for customers, Supermix Studio plans to introduce oversized video kiosks in select retailers nationwide.
These kiosks will allow children to enjoy the design process in-store and further engage with the brand. By bringing its design experience directly to consumers, Supermix Studio aims to make the process more accessible and exciting.
Supermix Studio is revolutionizing how kids interact with fashion by offering a unique and empowering experience. Children can use its platform to express their creativity and create personalized clothing they wear proudly.
Who Is The Founder Of Supermix Studio?
Supermix Studio was founded by Jennifer Stein-Bischoff, a seasoned veteran in the fashion industry with over two decades of experience. Jennifer’s passion for fashion began in early childhood when she often customized her clothes to make them unique.
This hobby eventually led her to launch her first fashion collection, inspired by the music and nightlife of South Beach, Miami.
Jennifer’s career in fashion took her from Miami to New York, where she held key roles in design and merchandising.
She has worked for renowned brands such as Aeropostale, FILA, and Sean John. She has been recognized for her contributions to the industry, including receiving an award from Macy’s for “Best Comeback Brand.”
However, Jennifer wanted to go beyond following industry trends and create a new interactive shopping experience, allowing the next generation to tap into their creativity.
Drawing inspiration from designing clothes with her children, she envisioned a platform where kids could become the designers of their own unique, boutique-quality clothing. This vision led her to establish Supermix Studio.
Before appearing on Shark Tank, Supermix Studio had already made a name for itself by combining sustainability with creative self-expression. The studio was nestled in the scenic Catskills of New York, where customization specialists assembled all orders by hand.
The company’s focus on customization allowed customers, including kids, teens, and even their moms, to design their apparel using the intuitive Supermix Studio Customizer.
This drag-and-drop tool simplified the design process and offered various clothing items such as denim jackets, sweats, recycled backpacks, and custom hats.
What set Supermix Studio apart was its commitment to sustainability. The company utilized BCI cotton, a leading standard for sustainable cotton farming, in its clothing.
Additionally, their backpacks were manufactured from 100% recycled polyester, and even the packaging was eco-friendly, made from recovered trash and printed using algae ink.
Supermix Studio also incorporated empowering messages related to civic engagement, equality, and pride through over 500 premium patches designed in-house.
These patches were not just decorative but carried meaning and were valued in ‘Patch Points,’ an alternative currency used exclusively on the Supermix platform.
Customers received a starter set of Patch Points and could earn more through various actions like sharing and reviewing, making the experience fully interactive.
Supermix Studio’s success indicated that personalized, eco-friendly clothing was more than just a passing trend; it was a significant shift in how younger generations prefer shopping.
The company’s ethos encouraged self-expression and creative freedom while maintaining a solid commitment to eco-consciousness, showcasing that style and substance can coexist in fashion.
How Was The Shark Tank Pitch Of Supermix Studio?
During the Supermix Studio Shark Tank pitch, Jennifer Stein-Bischoff, the founder of the interactive kid’s clothing brand, presented her unique concept to the Sharks in Season 15.
Jennifer’s idea was to create a platform where kids could personalize their clothing and accessories, allowing them to put their personal touch on their outfits.
Jennifer asked for a $250,000 investment in exchange for 10% equity in her business. She showcased the Supermix Studio platform, featuring a design platform with over 500 premium patches for kids.
The designs could be placed anywhere on the clothing items, allowing children to bring their vision to life.
The Sharks were impressed with the product and recognized its potential. Lori Greiner and Robert Herjavec offered $250,000 for 20% equity in Supermix Studio and a 3.5% royalty until the initial investment was paid back.
They were particularly drawn to the high-quality materials and expressed enthusiasm for the custom jean jackets Jennifer designed for Robert’s kids.
However, Kevin O’Leary and Mark Cuban did not make offers, and Daymond John expressed that while he loved the concept, he found it too risky for his investment preferences.
Jennifer negotiated with Lori and Robert, countering their offer of 20% equity and a 2% royalty. The Sharks then countered back at 20% equity and a 3.5% royalty.
Jennifer accepted their deal, leaving Shark Tank Season 15 with Lori Greiner and Robert Herjavec as her partners.
The Sharks’ investment brought significant growth to Supermix Studio. After airing on Shark Tank, the company experienced a remarkable increase in weekly sales by over 2,500%.
Jennifer also mentioned that she was working on major brand collaborations, had launched a mobile app, and was planning to roll out design kiosks.
Ultimately, Supermix Studio’s Shark Tank pitch was successful. Jennifer secured a deal with Lori Greiner and Robert Herjavec, providing her with the financial investment, expertise, and connections of two victorious Sharks.
Did Supermix Studio Get a Deal on Shark Tank?
Yes, Supermix Studio did get a deal on Shark Tank. During their appearance on Season 15 Episode 6 of Shark Tank, Jennifer Bischoff, the founder and CEO of Supermix Studio, pitched her customized kids’ clothes brand to the Sharks. She asked for $250,000 for 10% equity, valuing the company at $2.5 million.
After explaining her business and its success, Jennifer received offers from two Sharks, Lori Greiner and Robert Herjavec. They teamed up and offered $250,000 for 20% equity and 3.5% royalties until they recoup their $250,000 investment.
Jennifer then countered with 20% equity and 2% royalty, but Robert Herjavec made a final offer of $250,000 for 20% equity plus 3.5% royalties until they recoup their investment. Jennifer accepted this offer, sealing the deal.
Therefore, Supermix Studio successfully secured a deal with Robert Herjavec and Lori Greiner on Shark Tank.
What Happened To Supermix Studio After Shark Tank?
After appearing in the 15th season of ‘Shark Tank,’ Supermix Studio experienced significant growth and success in its business. The exposure on the popular television show helped the company gain recognition and attract investors, leading to an estimated net worth of $1.5 million.
Supermix Studio, founded by Jennifer Stein-Bischoff, aims to empower children to explore their creativity and design unique styles. The company offers many products, including denim jackets, sweatshirts, backpacks, and hats.
Supermix Studio’s interactive interface allows kids to choose from hundreds of premium patches and customize their products with a drag-and-drop process.
The platform seamlessly blends video gaming and shopping, providing children a unique experience.
One of the critical aspects of Supermix Studio’s business model is the in-house currency called “patch points.” Customers earn patch points through engaging activities, such as sharing their creations and providing valuable product reviews.
These patch points unlock the creative potential of the Supermix Studio website, enabling customers to customize their products further. This interactive approach transforms the platform into an engaging and interactive haven for children.
Supermix Studio is focused on fostering individuality and is deeply committed to sustainability. The company uses eco-conscious practices by incorporating Better Cotton Initiative (BCI) cotton in its clothing line and crafting backpacks from recycled polyester.
The packaging is also designed using recovered materials and features innovative algae ink, minimizing the environmental footprint.
Supermix Studio has expanded its vibrant clothing range to cater to all age groups, including toddlers, children, teens, and even mothers. Each product serves as a canvas for creativity and change, with custom sweats allowing customers to inscribe their names, slogans, or words of personal significance.
Additionally, the company offers the possibility of installing personal kiosks at various locations, enabling users to visualize their designs on the spot and create their own pieces.
Supermix Studio’s remarkable contributions to children’s fashion have earned them the prestigious National Parenting Product Award, demonstrating their commitment to quality and innovation.
The company’s flexibility in creating custom patches for teams, groups, and organizations has endeared them to a diverse customer base.
Supermix Studio’s success is further amplified by celebrity endorsements from figures like Selma Blair and Jessica Alba. These endorsements underscore the brand’s growing appeal and influence in the market.
Supermix Studio experienced significant growth and success after appearing on ‘Shark Tank.’ Their commitment to empowering children’s creativity, focus on sustainability, and unique business model have helped them create a strong brand presence in the market.
The company continues to expand its range of products, attract a diverse customer base, and gain recognition for its innovative approach to children’s fashion.
Supermix Studio Shark Tank Update
After appearing on Shark Tank, Supermix Studios experienced significant growth and success in its business. Jennifer Stein-Bischoff, the founder, revealed that sales increased by a whopping 2000% following the episode’s airing.
Before the show, their website received an average of 300 views per day, but on the night the episode aired, traffic spiked to 19,000 views.
However, there is some uncertainty regarding the deal made on the show. Jennifer had initially valued Supermix Studios at $2.5 million but eventually lowered the valuation to $1 million.
This could potentially impact the closure of the deal. Additionally, the royalty aspect of the agreement means that a portion of the business’s cash flow will be allocated towards that.
Despite these considerations, Supermix Studios plans to utilize the funds from the deal to expand further and improve its business.
Jennifer intends to hire more staff, invest in their kiosk model, and expand their direct-to-consumer model. These steps aim to enhance the company’s growth and increase its children’s fashion market reach.
Supermix Studios offers two distinct experiences on their platform: the Custom Shop and the Design Studio.
The Custom Shop allows for simple personalization of clothing items, while the Design Studio provides a creative playground for kids to adorn their apparel with over 500 unique patches.
Supermix Studios fosters self-expression and confidence in young creators by empowering children to express their individuality through fashion.
Moreover, Supermix Studios places a strong emphasis on eco-consciousness and sustainable fashion.
They use Better Cotton Initiative (BCI) cotton and 100% recycled polyester for their backpacks, positioning themselves at the forefront of environmentally friendly practices within the industry.
The company also ensures that its packaging is eco-friendly by using recovered trash materials and algae ink for printing.
Supermix Studios offers personalized items for $45 to $69, each with 200 “patch points” to encourage creativity.
The brand actively seeks collaborations and has partnered with notable names such as Mrs. Bench of Fidget Toys Plus and Zigazoo. The platform’s website features positive customer reviews that emphasize the satisfaction of receiving exactly what was created.
Ultimately, Supermix Studios experienced significant sales and website traffic growth after appearing on Shark Tank.
Although the deal made on the show might have potential complications, the company plans to use the funds to expand its business further and improve its direct-to-consumer model.
Supermix Studios continues to prioritize self-expression, confidence, and eco-consciousness in its approach to children’s fashion.
Is Supermix Studio Still In Business?
Yes, Supermix Studio is still in business. The company, founded by Jennifer Bischoff in 2021, offers a custom-design clothes platform for kids. They provide a design platform where children can create designs and make them into clothes.
Supermix Studio offers various designs, including suits, denim, backpacks, hats, pencil cases, and more. They have a library of 500+ patches that can be used to customize the clothes.
Supermix Studio appeared on Shark Tank Season 15 Episode 6 and secured a deal with Lori Greiner and Robert Herjavec. The final agreement was $250,000 for 20% equity plus 3.5% royalties until they recoup $250,000. This investment has helped Supermix Studio to grow and continue its operations.
The business is headquartered in New York, New York, and currently employs 2-5 people. They have successfully attracted customers, especially parents interested in unique and customized clothing for their children.
Supermix Studio’s website has seen increased traffic after the Shark Tank appearance, indicating a positive response from the market.
Supermix Studio is still actively operating and offering custom-designed clothes for kids. With its platform and the support gained from appearing on Shark Tank, the company is poised for further growth and success in the future.
What Is the Net Worth Of Supermix Studio?
According to our research, the net worth of Supermix Studio is estimated to be $1 million. Supermix Studio was valued at $1.25 million after securing an investment from Lori Greiner and Robert Herjavec.
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