What Happened To Crooked Jaw: MMA Apparel After Shark Tank?

What is Crooked Jaw?

Crooked Jaw Clothing manufactures clothes for action sports, MMA (Mixed Martial Arts), and streetwear. This company was formed in 2005. 

The company is headquartered in Craig French’s Long Island, New York hometown. Crooked Jaw was inspired by a fractured jaw injury Craig (creator) sustained while playing lacrosse in college.

Company NameCrooked Jaw
FounderCraig French
ProductApparel for Action Sports And MMA
Investment Seeking$200,000 For 20% equity in Crooked Jaw
Final DealNo Deal
SharkNo Shark
Business StatusOut Of Business

Who is the Founder of Crooked Jaw?

Craig French is the founder of Crooked Jaw Clothing. He developed the name for the company after sustaining a jaw injury during his freshman year of college. 

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He began work on it while still in college. He also began selling it directly to local retail outlets through the Internet.

Crooked Jaw Before Shark Tank

Craig French founded Crooked Jaw Clothing in 2005. The name and trademark are derived from a jaw injury he sustained during his freshman year. 

He began work on it while still a college student. He began selling his clothing articles in traditional retail venues and direct online sales.

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Craig French is crooked Jaw Fashions, a mixed martial arts clothing company based in Long Island, New York. 

He appeared in the second episode of Shark Tank’s first season. The first episode aired on August 16, 2009.

French had resigned from his full-time job to devote himself entirely to Crooked Jaw. His business partners are Deniz Tanbasi and Michael Prahalis.

How Was The Shark Tank Pitch of Crooked Jaw?

Craig French appeared on Shark Tank requesting an investment of $200,000 investment in exchange for a 20% stake in Crooked Jaw.

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Final Deal: Craig French left the Shark Tank stage without securing any deal from the Sharks for Crooked Jaw.

How Does Crooked Jaw Make Money?

Crooked Jaw gear was sold in ten mom-and-pop style skate stores throughout Long Island, New York. 

French anticipated that increased interest in mixed martial arts would create a market for his apparel line. He has already sold 1,500 units before his appearance on Shark Tank.

What is the Net Worth of Crooked Jaw?

In the Shark Tank pitch, Craig said that the value of the business implicitly amounts to $1 million since he was asking for $200,000 for 20% equity. Crooked Jaw sold 1,500 units in 2004. They generated $5000 in revenue.

What Happened To Crooked Jaw After Shark Tank?

Craig French’s Crooked Jaw could not secure any deal from the Sharks but gained some popularity due to Shark Tank effect.

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Crooked Jaw apparel became one of the numerous small businesses left in the lurch when the Sharks failed to reach an agreement. 

Crooked Jaw never received traction without the Shark agreement, despite the presence of over 500,000 visits to the website. Crooked Jaw ceased operations in 2015 and went out of business.

Is Crooked Jaw Still in Business?

Crooked Jaw status is out of business as of 2022. The goods of Crooked Jaw have been out of stock since 2015. Therefore, it can be said that the company ceased operations in 2015.