12 Best Hotjar Alternatives To Analyze Your Website Heatmap

Hotjar is an all-in-one analytics and feedback tool designed to help website owners understand what their visitors are doing on their websites. 

It provides real-time insights and data regarding how users are interacting with your website, including what they click on, how far they scroll, and what they ignore.

You can visualize how users interact with your website using Hotjar’s heatmap tool, one of its most valuable features. Heatmaps provide rich data on user behavior by highlighting the areas of a webpage that get the most clicks, scrolls, and attention. 

In addition, Hotjar also offers screen recordings, which allow you to see how visitors navigate your website, what pages they are viewing, and how long they spend on each page.

Hotjar also offers customizable surveys and polls for gathering user feedback. You can get valuable feedback on how your visitors experience your website when you use targeted surveys. 

Hotjar also offers a feedback widget that can be added to any page on your website, allowing users to leave comments and suggestions. Hotjar’s conversion funnels feature makes tracking your website’s conversion rate easy. 

By identifying the steps leading to a desired outcome, Hotjar helps you identify areas where visitors drop off during the conversion process. You can easily set up funnels based on specific user behavior, such as the number of page views or time spent on a specific page.

12 Best Hotjar Alternatives

Hotjar provides an intuitive dashboard that lets you easily see all your analytics and feedback in one place. The dashboard provides a comprehensive view of user behavior, including heatmaps, recordings, surveys and polls, and conversion rates. 

The platform is designed to be user-friendly, with easy-to-use tools that help you make data-driven decisions and optimize your website for maximum engagement.

Hotjar is a comprehensive analytics and feedback tool that helps website owners improve the user experience and increase conversions. 

Its range of features, including heatmaps, screen recordings, surveys, funnels, and an intuitive dashboard, make it an essential tool for any website owner looking to optimize their website performance.

As website owners, we know that good analytics tools are essential to improving our online presence. Hotjar is one of the most popular tools for collecting data and understanding user behavior on your site. 

But what if you’re looking for an alternative? We’ve compiled a list of the 12 best Hotjar alternatives, each with unique features and benefits.

So if you’re ready to take your website’s performance up a notch, let’s dive into the world of Hotjar alternatives! Read on to learn more about these unique solutions and how they might be able to help improve your website’s success.

1. Lucky Orange

Lucky Orange is a great alternative to Hotjar for website analytics. It’s an easy-to-use platform that helps you get insights into how visitors interact with your site. 

Hotjar Alternatives To Analyze Your Website Heatmap

With Lucky Orange, you can track mouse movements, click heat maps, measure visitor engagement time on pages, analyze scroll depth, and even view real-time user recordings of individual visits. Additionally, it offers A/B testing and goal tracking.

The best thing about Lucky Orange is its affordability: plans start at just $10 per month, making it one of the most cost-effective tools. 

Moreover, they offer a free plan with basic page performance metrics and up to 10 recorded sessions per day – perfect if you’re starting. And their customer support team is always available to help you via live chat or email.

Lucky Orange makes gaining valuable insights into your audience’s behavior easy without breaking the bank. With this tool, you can control your site’s visitors’ actions in real-time, regardless of whether you need detailed data collection or simple monitoring capabilities.

2. FullSession

FullSession is another great Hotjar alternative that provides comprehensive visitor data. It offers a suite of features, such as real-time analytics for page views and time spent on website pages, heatmaps to track mouse movements, scrolls depth tracking, A/B testing options, and even the ability to view recordings of individual visits. 

Hotjar Alternatives To Analyze Your Website Heatmap

Like Lucky Orange, it also has a low-cost monthly plan starting at just $19. The best part about FullSession? Their user-friendly platform makes it easy to understand your customer’s behavior in one place. 

They offer detailed segmentation tools to analyze specific groups of visitors or drill down into individual sessions to gain deeper insights. You can also reach their customer support team via email or live chat if you need assistance navigating the dashboard.

FullSession provides powerful analytics tools without overly complicated – making it ideal for businesses looking for actionable insights without extensive technical knowledge. 

With this tool, you can quickly and efficiently collect meaningful data because of its many features and straightforward design.

3. Microsoft Clarity

Microsoft Clarity is the perfect alternative to Hotjar for businesses seeking greater information about its website visitors. The powerful features of this tool enable you to gain deeper insights into the behavior of users and the performance of your website, going beyond simple analytics.

Hotjar Alternatives To Analyze Your Website Heatmap

Microsoft Clarity tracks page views, session lengths, form interactions, scroll depth percentages, and more – all in real-time so you can identify areas of improvement fast. 

It also includes heatmaps tracking mouse movements and clicks for even greater insight. Its customizable dashboard allows you to set up custom reports tailored to your business’s needs.

On top of all these great features, Microsoft Clarity has an intuitive interface that makes it easy to understand the data quickly (even if you don’t have technical knowledge). And best of all? The platform is free! So if you’re looking for an advanced analytics solution at no cost, this could be your ideal option.

4. Crazy Egg

Crazy Egg is the right choice for those looking for an all-in-one analytics solution at a fraction of the cost. This powerful platform offers advanced features comparable to Hotjar – but for an incredibly low price.

Hotjar Alternatives To Analyze Your Website Heatmap

Crazy Egg is an online tool that helps website owners unlock the mystery behind visitor engagement. It provides comprehensive website optimization services and reporting capabilities to help users make data-driven decisions about their digital presence. 

With Crazy Egg, businesses can better understand their website visitors, helping them determine which elements are driving or preventing conversions and sales. Using Crazy Egg’s visualizations, heatmaps, and A/B testing features, users can identify what’s working on their websites and what isn’t. 

Heatmaps provide a graphical representation of how visitors interact with a page, while A/B testing allows users to experiment with different designs or content variations to see which ones are more effective in meeting goals such as increasing conversions or lowering bounce rate.

Crazy Egg tracks website visitor activity and provides detailed heat maps showing user interactions with your site. It also records clicks, scrolls, mouse movements, and more, giving you invaluable insights into how visitors interact with your content. 

The A/B testing capabilities allow you to make data-driven decisions quickly based on which page variant performs better.

As if all this wasn’t enough, Crazy Egg’s intuitive dashboard simplifies interpreting the data it collects even further. And on top of excellent customer service and unbeatable prices? You have nothing to lose! So why not give Crazy Egg a try today?

5. VWO

VWO, which stands for Visual Website Optimizer, is an all-in-one A/B testing and conversion optimization software platform that helps businesses to optimize their website and mobile apps. 

Hotjar Alternatives To Analyze Your Website Heatmap

VWO was founded in 2009, and since then, they have helped hundreds of companies to increase sales, streamline the user experience, generate more leads, and so on. 

With VWO’s A/B testing features, you can easily test various elements on a page to determine which leads to better conversions. You can also use the platform for heatmaps analytics and survey forms to collect data from your visitors. 

Using the simple drag & drop editor, you can quickly create variations of any page without writing a single line of code.

VWO is an affordable alternative to Hotjar that packs a punch. This platform provides many of the same features as Hotjar – including heatmaps, A/B testing, visitor recordings, and more – but at an incredibly low price point.

VWO boasts some truly amazing features, making it stand out. For instance:

  • Its Visual Editor makes creating variations of your website easy;
  • You can personalize experiences based on user data;
  • And its SmartStats feature helps you quickly identify what’s working and what isn’t.

In addition, VWO is known for providing excellent customer support and has been praised by users worldwide for its reliability and affordability. So if you’re searching for a powerful analytics tool with great features at a fraction of the cost, give VWO a try today!

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6. Contentsquare

Contentsquare is an excellent choice if you’re looking for an even more comprehensive analytics platform with enhanced features and capabilities. You can use this software to track clicks, scroll depth, and time spent on your website, enabling you to optimize your website in real-time.

Hotjar Alternatives To Analyze Your Website Heatmap

Contentsquare is a comprehensive digital experience analytics platform that provides companies with actionable insights about how customers interact with their digital products. 

It collects and analyzes behavioral data from websites, mobile apps, and other internet-connected devices to uncover user behavior trends. This helps brands better understand their customers’ needs and experiences, empowering them to make smarter product design and marketing decisions that will drive growth. 

The platform uses advanced machine learning algorithms to identify customer segments based on their behaviors. It lets marketers personalize campaigns for each segment to deliver more effective messages and increase conversions. 

Additionally, Contentsquare tracks the performance of user interfaces across all channels, providing teams with deep insights into how customers engage with products or services online. 

Users can be better served by understanding how they interact with websites and apps so that the UI/UX design can be optimized accordingly.

Contentsquare enables you to dive deeper into customer segmentation and personalization to tailor experiences based on individual needs. 

Additionally, it has some unique features, such as the ability to track mobile app usage and a ‘Journey Builder,’ which helps create customized paths for users depending on their preferences.

Moreover, this tool is easy to use and deploys quickly without coding. And its detailed reporting allows you to gain valuable insights about your visitors in just minutes. 

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So if you want a robust platform to help take your online business to the next level, give Contentsquare a look! Here are 4 great reasons why:

  • It provides intuitive visualization tools;
  • You can easily integrate with other platforms;
  • Its AI-powered algorithms enable deep audience segmentation;
  • And its data security measures ensure complete reliability.

7. Quantum Metric

Quantum Metric is a powerful tool that helps you understand customer behavior and provides actionable insights quickly. It uses artificial intelligence to analyze data in real-time, so you can immediately get an accurate picture of your customer’s buying journey. 

Hotjar Alternatives To Analyze Your Website Heatmap

This platform also integrates with many other systems and platforms, allowing you to consolidate your analytics and better understand how the different pieces fit together.

What’s more, Quantum Metric has unique features such as ‘Path Analytics,’ which reveals what users do before they purchase or complete another task on your site. 

And its ‘Revenue Impact Index’ shows exactly how changes in user experience levels will affect revenue – giving you excellent insight for making strategic decisions.

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The reporting functions are simple and intuitive, so it won’t take long to start seeing results from this platform. You can also add functionality to your account with plenty of integrations – all backed by reliable support. 

The Quantum Metric platform helps businesses improve performance and grow by providing valuable information.

8. Oracle CX Marketing

Oracle CX Marketing is another great alternative to Hotjar. It provides a comprehensive suite of marketing tools specifically designed for customer experience optimization and engagement. 

Hotjar Alternatives To Analyze Your Website Heatmap

The platform lets you create user profiles, analyze website traffic, and segment audiences to deliver personalized experiences to encourage conversions.

The analytics capabilities allow you to gain valuable insights into your customers’ behavior – including what pages they visit the most or where they drop off in their journey. You can also track performance across channels to know which campaigns work best. 

Additionally, Oracle CX Marketing integrates with other systems, such as Salesforce and Google Ads, for even greater visibility into how different pieces fit together.

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Oracle CX Marketing is an excellent choice for businesses looking for advanced features without sacrificing simplicity or support. Its intuitive dashboard makes it easy to start quickly, and its integrations give you plenty of flexibility when connecting data sources and making informed decisions based on sophisticated analysis.

9. ClickTale

ClickTale is a platform that offers advanced analytics and customer experience optimization capabilities to help you better understand visitor behavior on your website. 

Hotjar Alternatives To Analyze Your Website Heatmap

Unlike other solutions, ClickTale allows you to monitor how customers interact with the content on each page in real-time and automatically capture information about their journey through the site – such as where they click, what keywords they use, and which pages take them the longest time to view.

Thanks to its intuitive dashboard and powerful visualizations, it’s easy to identify areas where website performance could be improved or discover why visitors drop off at certain points during their user journeys. 

You can also leverage this data to create personalized marketing campaigns tailored specifically for different segments of your audience, ensuring maximum engagement with your brand.

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Overall, ClickTale is ideal if you need an all-in-one solution that combines detailed analysis with simple setup and customization options.

With ClickTale’s reliable support team always available to assist, you can launch complex campaigns confidently, knowing someone will be ready to answer any questions.

10. UserTesting

UserTesting is a platform that offers comprehensive user insights that allow you to understand how customers interact with your website or product on any device and in real-time. 

Hotjar Alternatives To Analyze Your Website Heatmap

Thanks to its easy setup process, you can get up and running with this powerful solution quickly.

UserTesting is an online platform that enables users to test websites, apps, prototypes, and products. It allows users to gather feedback from real people to gain insights into their product or service’s performance. 

With UserTesting, it’s easy to connect with customers worldwide who are ready and willing to share their opinion on a wide range of topics.

The platform lets businesses make informed decisions about their product or service by quickly obtaining unbiased feedback from real users. This feedback can be used to optimize design layouts, improve usability, identify bugs, and more. 

Additionally, UserTesting lets companies understand user behavior to create better customer experiences. The platform also offers various tools such as videos, heatmaps, and analytics reports so businesses can get the detailed information regarding user experience on their website or app.

UserTesting also provides detailed analytics about visitor behavior, such as page views, where they spend most of their time, and what content resonates best. 

Additionally, the platform allows you to dive deeper into customer feedback by providing video recordings of actual users navigating through the site so that you can identify potential problems quickly and more accurately than ever before.

UserTesting is a great choice if you need deep insights into how visitors use your website or product, which will help you make informed decisions when optimizing performance. 

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It’s also worth noting that this platform has a strong track record of delivering reliable results – meaning it’s well-suited for larger enterprises that want to ensure success every step of the way.

11. FullStory

FullStory is an industry-leading customer experience platform to improve user engagement and optimize digital experiences. It provides tools that allow companies to collect data, uncover insights, and create actionable plans for the best customer experience. 

Hotjar Alternatives To Analyze Your Website Heatmap

With FullStory, businesses can understand how customers interact with their websites and mobile apps to increase conversions, decrease churn rates, and improve user satisfaction. 

FullStory features various tools, including session replay, advanced segmentation capabilities, conversion funnels, analytics dashboards, and more. By using these tools, businesses can identify areas for improvement within their products or services and monitor individual customers’ behavioral patterns over time. 

FullStory offers an AI-driven Insights product that uses natural language processing (NLP) technology to provide users with valuable insights from unstructured data sources such as customer surveys or support tickets.

FullStory is a platform that provides powerful real-time analysis that takes the guesswork out of understanding customer behavior. With its intuitive interface and easy setup process, you can be up and running quickly.

FullStory offers an array of features to help you gain valuable insights into your customers’ experiences:

  • Comprehensive analytics – Get detailed reports about page views, how long visitors spend on each page, and which content resonates best with them. You can also dive deeper by viewing video recordings of users navigating the site for further insight.
  • Segmentation capabilities – Use segmentation filters to quickly identify key segments within your audience so you can tailor your strategies accordingly. You can segment by location, device type, or other relevant criteria.
  • Advanced tracking – Track visitor actions across multiple touch points such as web forms, search terms, and more to get even greater visibility into their journey.

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As you can see, FullStory makes it easier than ever before to understand customer behavior and make informed decisions when optimizing performance. You don’t need any technical skills to use this powerful solution, so anyone can use it!

12. Plerdy

Plerdy is a website optimization and analytics tool designed to help companies increase their website conversion rates and boost online sales. It provides detailed insights into how visitors interact with your website, helping you identify any potential issues preventing conversions. 

Hotjar Alternatives To Analyze Your Website Heatmap

With Plerdy, you can track user sessions, monitor performance metrics, and gain valuable customer insights. Using Plerdy’s A/B testing feature, you can compare different versions of your site to see which performs better in engagement and conversions. 

This lets you quickly identify which elements work best for your customers and make the necessary improvements. Additionally, Plerdy has an intuitive interface that makes it easy to set up campaigns in just a few clicks—no coding experience is required! 

You can also create comprehensive reports that provide deep insight into how users interact with your site over time.

Using this platform, you can gain valuable insight into customer behavior with its cutting-edge features. Plerdy tracks visitors across multiple touchpoints, segment them based on location or device type and captures video recordings of them navigating your site.

The tool also provides comprehensive analytics reports that give you an in-depth view of page views, how long visitors spend on each page, and which content resonates with them. Plus, setting up is simple and requires no technical skills, so anyone can use it hassle-free!

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Overall, Plerdy offers powerful features for gaining vital customer insights quickly and easily. This makes it an excellent alternative for those looking for a robust solution to understand their customers better.

Frequently Asked Questions

1. What is Microsoft’s alternative to Hotjar?

Microsoft offers a tool called Clarity as an alternative to Hotjar. It provides detailed information on user behavior, such as clicks and scrolling, heat maps, and session replays. Clarity is designed to help website owners improve their user experience and increase user engagement.

2. Which is better, Hotjar or Crazy egg?

When deciding between Hotjar and Crazy Egg for your website, it is important to consider your specific needs and preferences. Hotjar offers a range of features, such as heat maps, visitor recordings, and surveys, while Crazy Egg focuses more on A/B testing and optimization. It’s best to evaluate each tool’s strengths and determine which aligns better with your website goals and objectives.

3. Is Hotjar better than Google Analytics?

Hotjar and Google Analytics offer different features and serve other purposes. While Google Analytics provides detailed data on website traffic, including demographics and behavior statistics, Hotjar offers heatmaps, session recordings, and feedback polls to help understand how users interact with a website. Ultimately, the choice between the two depends on what specific insights and data you want.

4. Why do people use Hotjar?

People use Hotjar to improve their websites by understanding user behavior. Hotjar provides tools like heatmaps, visitor recordings, and feedback polls to help website owners analyze and optimize their site’s user experience. Hotjar data helps businesses make data-driven decisions on improving their website’s design, content, and functionality.

Conclusion: Best Hotjar Alternatives

In conclusion, many great alternatives to Hotjar can help you gain valuable insights into your website or application. Lucky Orange, FullSession, and Microsoft Clarity offer solutions ranging from heat mapping to session recording. Crazy Egg and VWO provide A/B testing tools that will allow you to make better decisions about the design of your web pages. ClickTale, UserTesting, FullStory, and Plerdy give you further opportunities to understand the user experience across various devices and platforms.

I hope this overview has helped you understand the options for those seeking an alternative to Hotjar. Each platform offers unique features that might be more suitable for certain situations than others. Ultimately, it’s important to do your research when selecting a tool, as each one may have different pricing plans and levels of customization depending on your needs.

With so much choice out there now, finding the right hot jar alternative for me is easier than ever! With enough exploration, I’ll find exactly what works best for my project.