The Mix Bikini is presented by Frank Scozzafava and Adam DiSilvestro on episode 315 of the Shark Tank.
Mix Bikini offers women the option to mix and match their swimwear, which is the brand’s concept.
Eight separate components make up every suit. They can be worn together or separately.
A woman with a large collection of suits will be able to create more styles and designs from them.
Each piece is reversible, which means you can create hundreds of distinct looks using just a few pieces.
What do you think? How will the Sharks perceive the potential of interchangeable bikini pieces, or will they walk out of the Tank with nothing?
What Is Mix Bikini?
Mix Bikini is a line of swimsuits and bikinis that blends and matches different bikinis, allowing users to mix and match.
The bikinis consisted of several interchangeable parts that could be worn separately.
Additionally, the pieces were reversible, allowing the creation of a broad range of styles from a limited number of pieces.
Customers were surprised to find that the product’s website allowed them to create their virtual model.
The Mix Bikini comes in eight different parts, which all can be interchanged easily.
|Company Name||Mix Bikini|
|Entrepreneur||Frank Scozzafava and Adam DiSilvestro|
|Product / Business||Bikini tops and bottoms can be interchanged and reversible|
|Investment Asking For||$50,000 for 5% equity in Mix Bikini|
|Final Deal||$50,000 for 10% equity in Mix Bikini|
|Episode||Season 3 Episode 14|
|Business Status||Out Of Business|
Who Is The Founder Of Mix Bikini?
Mix Bikini is an interchangeable swimsuit company founded by Frank Scozzafava and Adam DiSilvestro that combines fashion and technology.
Mix Bikini allows women to personalize their suits to fit their preferences online.
It is possible to make a swimsuit by putting together different components (left and right tops, front and back bottoms), easily interchangeable and come in various colors and designs. There is the possibility of you having a unique swimsuit to you.
Frank demonstrated on the website how visitors could select the elements they would like to include in their suits by modeling them on two young women.
Thanks to their efforts, mixed Bikini kiosks could now be found in retail malls. The company just did a soft launch, which explains why sales were extremely low.
Mix Bikini Before Shark Tank
Seeing a television commercial for a swimsuit, Frank Scozzafava and Adam DiSilvestro decided to enter the market for women’s swimsuits.
It’s a no-brainer that when summer comes, people go insane for any chance to show off their “bikini bodies,” which they’ve spent the whole winter sculpting and fine-tuning.
Scozzafava and DiSilvestro knew having a large selection of bathing suit choices is always a good thing, so they decided to create an original line of bikinis that would allow women to mix and match a large variety of bathing suit styles and patterns.
Mix Bikini allows for the simultaneous wearing of up to 500 different bikini combinations.
Scozzafava and DiSilvestero realized that their concept for the line had struck a chord with the ladies who had purchased their products, but they were determined to take their company to a whole new level of success.
They, therefore, sought someone with much business and marketing experience to join them in a joint venture because they wanted someone who could guide them in the right direction.
You can start your research by watching ABC’s Shark Tank. The two businessmen came to the Tank to close the deal with a presentation.
How Was The Shark Tank Pitch Of Mix Bikini?
Scozzafava and DiSilvestro appeared on Shark Tank seeking an investment of $50,000 in exchange for a 5 percent equity in Mix Bikini.
Scozzafava demonstrates the website, demonstrating the user’s capacity to make designs using a virtual model by selecting from various styles and patterns available.
Robert Herjavec is interested in learning more about sales. Scozzafava notes that because they’ve only done a “soft launch,” sales have been low this year.
Barbara Corcoran inquires about the prices of the suits she sees. It costs $9.99 to manufacture a Mixx Bikini set which would retail for between $40 and $50 at the time of writing.
She inquires about the business model, continuing to pursue this issue. Scozzafava notes that the company intends to build kiosks in addition to its online services, a cost of approximately $25,000, and renting the facility.
Scozzafava doesn’t have an answer to our question concerning the business model.
Kevin O’Leary and Daymond John have inquired whether the duo will sell the Mix Bikini themselves or whether they intend to license it.
Scozzafava isn’t sure what to think. He claims that they are seeking advice and direction from the Shark Tank.
Mark Cuban isn’t going to sit back and take it. “To enter the Shark Tank, you must have a business plan.
We can indeed provide finance and counsel, but we cannot direct your course. All you have is hope in terms of product and idea,” says the author. He’s no longer here.
Kevin O’Leary explains to Scozzafava that the guys who walk out of here with money can explain how they become wealthy in 90 seconds. This is all I care about.”
Scozzafava claims that they have “standing investments” of “up to $500,000,” fiercely defending his idea and adding that they intend to expand the brand, license it to large manufacturers, or sell it directly to the consumer themselves.
Daymond John, on the other hand, is not persuaded. “It’s not that simple,” he explains to them. “Have faith in me. If that were the case, I’d be all over it. “I’m getting out of here.”
Barbara Corcoran makes an offer of $50,000 in exchange for a ten percent stake in the company.
The Scozzafavas have been able to close a contract with Barbara Corcoran despite their lack of sound business strategy and sales despite the odds.
What Happened To Mix Bikini After Shark Tank?
Frank and Adam went all out to celebrate their newly formed partnership as soon as Mix Bikini reached an agreement with Barbara.
Barbara was their guest of honor and appeared to indicate that they rented out the nightclub for the occasion.
You could see bodies dancing everywhere and champagne bottles gushing everywhere.
Barbara realized that she had no idea what she was getting herself into with many wild party animals, but her enthusiasm for their new business venture was evident from their intense celebration.
It was one of the most intense celebration parties in New York City, and the Mix Bikini boys were excited about their new venture, but Barbara realized she had no idea what she was getting herself into with them. “I had no idea what I was getting myself into,” Barbara admitted.
Following Barbara’s investment, a website crash shortly afterward prevented her from recovering her money for over a week. According to estimates, this resulted in an anticipated loss of $200k in sales.
The Mix Bikini’s website went down in flames due to the website collapse, and Frank and Adam decided to leave the company due to the decision.
The company’s creative partner, Kelsey Duffy, rebranded it as Versakini to prevent it from going out of business altogether.
Versakini, on the other hand, has become a tremendous success, and the bikinis are created by Amanda Perna, a former Project Runway contestant.
These bikinis offer a fresh new style for women, and they are sure to catch their attention.
The costs have gone up a little, but the concept has remained the same, and the customers are simply raving about it.
For more information about this brand, you can visit its website at https://www.versakini.com/. You can even design your bikini from scratch using their online designer!
Mix Bikini Shark Tank Update
Many entrepreneurs look forward to celebrating the completion of a Shark deal. DiSilvestro and Scozzafava are no exceptions to this rule.
Mix Bikini was seen on an episode of Beyond the Tank, where it was revealed that the couple had booked out a nightclub the night after their Shark Tank appearance and had put on one of NYC’s craziest parties ever, according to the producers. Barbara Corcoran was honored for the evening.
Her investment was lost when the champagne ran out, the bills began to arrive, and she realized the ambitious and reckless couple had duped her.
They could not generate the sales they anticipated following their appearance on Shark Tank due to the website crash.
The site was down for more than a week before it could be restored, resulting in an estimated loss of over $200,000 in sales.
The company avoided bankruptcy after one of the creative partners, Kelsey Duffy, renamed the product “Versakini.”
Despite Barbara being forced to close up shop, her creative partner Kelsey Duffy renamed the product “Versakini” and saved the company.
Versakini is currently selling quickly, demonstrating that hard work and perseverance are the most critical factors in achieving success.
In an interview with the Shark Tank Blog, Barbara stated that although she “loves” Frank, she will not be adding any more funds to his account.
The business she was about to invest in on Shark Tank was a disaster, but she has no animosity toward him.
Versakini was still in business at the time of writing, generating $5 million in revenue annually.
Despite the website’s availability in January 2022, no products have been made available.
Additionally, social media has not been updated since2018. According to Kelsey’s LinkedIn profile, she closed down the company in 2018.
Is Mix Bikini Still In Business?
Mix Bikini renamed itself Versakini. There has been no mention of Mix Bikini, but Versakini still appears to be in business as its website offers a range of products.