What Happened To Mission Belt After Shark Tank?

Shark Tank episode 422 featured Nathan Holzapfel’s Mission Belt, a belt without holes that is completely watertight.

The Mission Belt company was founded in 2012 by Nathan to sell fashionable leather belts without holes and eradicate world hunger.

The belts are constructed of high-quality leather, and, even though they are classified as “cheap belts,” they have the appearance and feel of high-fashion belts that are many times their price.

Mission Belt is distinguished from the competition by the additional benefit of not being constrained, like regular belts with holes.

In addition to making high-quality leather belts, Nathan is on a mission to contribute to the eradication of world hunger.

According to the website Kiva.com, every sale generates one dollar that is used to provide micro-loans to people fighting poverty worldwide, according to the website Kiva.com.

These microloans provide more than just food to disadvantaged people; they also ensure that they have access to education and resources, which gives them the tools they need to produce their food.

What Is Mission Belt?

Mission Belts is a company that produces ratchet belts for men, women, and children that last longer and are more comfortable than traditional belts. 

You can get the perfect fit every time you use them because they are designed and manufactured without openings.

Isn’t a belt simply a belt? It’s long and thin, and it helps to keep your pants from falling. It is frequently also unattractive in terms of fashion. 

The Mission Belt Co. has discovered a method to transform the purely functional into works of beauty.

The Mission Belt isn’t your typical belt, just a skinny strip of leather with a few holes punched through it.

Mission Belt Shark Tank Update

The belt is made of high-quality leather, and the buckle is one-of-a-kind, so there is no belt notch in the waistband. The belt will fit better without notches and look better and last longer.

The key is the ratcheting buckle that distinguishes Mission Belt from the competition. A ratchet in the buckle hooks into the teeth on the rear of the belt, which keeps the belt from moving.

This belt provides a tighter, more secure fit than a standard belt and can be adjusted much more. It is similar to how a zip tie is used to fasten jeans.

A traditional belt has one inch of spacing between each hole. Your waist doesn’t come in one-inch increments when you grow. There is a problem with one hole being too tight, while the next is too loose, and so on.

In elongating and wearing a belt’s notch, you squeeze it to make it fit correctly.

The Mission Belt is adjustable in increments of 14 inches to ensure the perfect fit, and it won’t show any signs of wear if you ever need to adjust the size.

Its exceptional fit isn’t the only thing that makes the Mission Belt stand out. A stylish wardrobe is also important. 

The Mission Belt is available in blue, grey, and white colors, perfect for those who want to spice up their outfits. 

It also comes in other colors such as green, orange, pink, purple, and yellow. It is, of course, also available in the more classic colors of black and brown.

Furthermore, Mission Belt Co donates one dollar from every purchase to help needy families become independent. The Mission Belt is an attractive belt that performs an important social function.

Company NameMission Belt 
EntrepreneurNate Holzapfel
Product / BusinessNo-notch belt that’s easy to adjust
Investment Asking For$50,000 for 20% equity in Mission Belt
Final Deal$50,000 for 38% equity in Mission Belt
SharkDaymond John
Episode Season 4 Episode 22
Business StatusIn Business
WebsiteVisit Website

Who Is The Founder Of Mission Belt?

Mission Belt was founded in 2012 by Nate Holpzafel, also the company’s CEO.

Richard N. Holzapfel and Jeni Broberg Holzapfel were the parents of Nathan Holzapfel, who was born in Provo, Utah. 

Zachary Holzapfel is Zach’s younger brother and business partner, and he is also the oldest of his five siblings.

Nate’s family moved to Irvine, California, when he was a newborn so his father could continue his studies. When he was 13, they moved to Woodland, Utah.

The Mission Belt company was established in 2012 by Nate Holzapfel to accomplish two things: selling stylish leather belts without holes and reducing world hunger through charitable donations.

It is marketed as “cheap belts,” however they have the appearance and feel of much more expensive belts. 

The belts are made from high-quality leather, and even though they are cheap, they cost many times what they are.

A Mission Belt distinguishes itself from its competitors by avoiding the limitations of normal belts with holes.

Nathan is also on a mission to help alleviate world hunger, aside from making high-quality leather belts.

Kiva.com’s generosity allows every sale to generate one dollar used to finance microloans for those in need worldwide.

Micro-loans provide instruction and equipment to underprivileged folks rather than simply providing food. They can learn the skills and knowledge needed to grow their food this way.

Mission Belt Before Shark Tank

Nathan Holzapfel came up with the perfect business plan for his company one day after reimagining the men’s belt.

He came up with a sleek, stylish belt made of high-quality leather, but what makes this belt unique is that it is completely devoid of holes.

This has an obvious purpose. You will no longer need to keep piercing new holes into your belt when it becomes too small or too large for you when you have a belt that can be customized to fit your waist.

Holzapfel also sought to make his product affordable for many people while maintaining its form-fitting quality.

His goal was to create a belt that was equally elegant and within a reasonable budget so that he could still sell it.

Additionally, there is one more thing you need to know. A passionate entrepreneur, Holzapfel wants to impact the world positively.

When he conceived it, he hoped to channel the potential success and earnings of the Mission Belt into charitable causes.

In addition to generating revenue from belt sales, his company also funds microloans through Kiva.com. Why?

On the other hand, Holzapfel wishes to contribute to the abolition, or at the very least a reduction, of world hunger.

Microloans provide a great alternative to simply delivering food because the monies provided by these funds allow those living in poverty to receive the education and resources needed to develop and cultivate their food sources.

To have his Mission Belt considered by the Shark Tank, Holzapfel decided to contact someone who had experience in the marketing sector.

He hopes at the very least that one of the Sharks recognizes the potential of his company and offers to invest, as he could use all the assistance he can get to launch this business successfully.

How Was The Shark Tank Pitch Of Mission Belt?

Nathan Holzapfel appeared on Shark Tank seeking an investment of $50,000 for 20% equity in Mission Belt. He is unfazed by the Sharks or the limelight.

You can tell he was built for this and is relishing the opportunity. This immediately connects with the Sharks.

When they come across a marketer of Nate’s caliber, these millionaires readily recognize a real marketer.

In Nate’s opinion, everyone wears a belt, and no one has ever considered changing the style of the belt for so long.

Nate’s hands are a great tool for communicating, as are his energy levels are great attributes for a salesman.

Nate shows Mark Cuban how easy it is to wear his invention as he unties his belt, prompting him to joke, “Be careful where you put that.”.”

The belt is readily removed because of the release mechanism integrated inside the belt, which he demonstrates to the Sharks.

Also, he demonstrates how the belt is secured by the ratchet system, ensuring that they hear the audible clicks as he tightens the belt. He describes it as a “colossal zip tie.”

He explains that he is a big guy who keeps his pants on “full time.” The Sharks responded to this by laughing heartily.

Nate also recognizes the importance of comedy in sales. He concludes his pitch by encouraging the Sharks to assist him in making this product big.

The Sharks receive product samples from Nate for evaluation. Nate says that despite their high quality, the belts are reasonable. There are no comparable items on the market.

One of the Sharks asks Nate if he seeks assistance in getting his product into retail outlets before the group.

He is a brilliant salesman, but he lacks the relationships necessary to distribute his product widely.

Nate divulges details of his recent sales in the talk, including how he generated $39,000 in three months.

It’s astounding when you realize he primarily sells to small businesses. He explains to the sharks that the belts cost only $6 to create and $35 to sell.

Currently, Nate can enlist quite a few Sharks. The manufacturer expresses concern that consumers will not understand what makes his product so special that they will overlook it.

Throughout his journey, he told me that he visits each merchant he works with and introduces them to his products and what makes them so special.

He is undoubtedly all about creating relationships with his customers and leaving a lasting impression.

Nate recounts his first act after arriving in Los Angeles was to sell belts to strangers.

He immediately sold twenty belts upon landing. Mark and Daymond’s reactions are among the best possible.

Kevin and Barbara both state that they appreciate the product, but both have reservations about its dissemination.

The company believes that it is crucial to promote the product so that people understand that the belt is more than just a belt, but they don’t know how to do it. As a result, each of them withdraws.

Nate and Daymond must defend against the Sharks as they fade away. Daymond provides Nate the $50,000 he seeks, but instead of a 20% equity stake, Daymond demands 40%.

Nate proposes that Daymond instead consider a 30% discount. Finally, they settle on $50,000 in exchange for 37.5 percent interest in the company.

Nate and Daymond are both ecstatic to be collaborating.

Final Deal: Daymond John agreed to invest $50,000 for 30% equity in Mission Belt.

What Happened To Mission Belt After Shark Tank?

Following the partnership with Daymond, Mission Belt generated $180,000 in sales immediately and nearly $1 million in a single month.

Their business plan was so well thought out that Daymond and Nathan later earned more than $5 million in one year.

Nathan created a wide range of new belt designs after identifying a path to success for his business, allowing him to reach a broad audience.

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Mission Belt currently produces belt buckles with sports team emblems and a few other pieces of clothing.

You can peruse the selection of belts on their website at http://missionbelt.com/ if you’re interested in purchasing one for yourself or a loved one. The Mission Belt website includes a section dedicated to its “mission.”

The article describes the organization that gets the money and how each belt sold helps feed a hungry person in another country.

It is quite evident that Nathan was not mistaken when he previously stated that sending his company to the Shark Tank was the best decision.

His company’s success has not only enabled him to achieve success, but he can now make a genuine difference in the world because of it.

Mission Belt Shark Tank Update

Nathan was privileged to work alongside Daymond. They sold $180,000 worth of belts on the night they debuted and more than $1 million the following month.

They anticipate revenues of more than $5 million for the year.

Nathan’s business is now 20 employees strong, and Mission Belt supports Kiva.com, and he considers appearing on Shark Tank one of his greatest achievements.

Mission Belt Shark Tank Update

As well as NHL, NBA, and College licensed Mission Belts, and Mission Belts now offers Microsoft Windows Licensed Mission Belts.

Nathan contributed $1.5 million to Kiva.com in 2017. As of May 2022, this business generates $7 million in annual sales.

Holzapfel was found guilty in March of using his likeness without authorization in marketing materials by Larry King, a talk show personality. The two conducted a “fake interview,” which Nathan used as an endorsement.

Is Mission Belt Still In Business?

Mission Belt website indicates the belt has been quite successful, and the company has even expanded beyond belts.

Nate has had remarkable success with his Mission Belt business and brand since his appearance on the show.

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These days, he speaks often, and he has a large following. Nate has appeared on television multiple times since he appeared in front of the sharks, including in an interview with Larry King.

Mission Belt is still in business as of May 2022, with annual revenue of $7 million.

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