What Happened To Kodiak Cakes After Shark Tank?

In episode 528 of Shark Tank, Cameron Smith and Joel Clark introduce Sharks to Kodiak Cakes, featuring flapjacks, waffles, and other hearty breakfast ingredients.

Kodiak Cakes are made from Clark’s grandmother’s recipe for thick, hearty, whole-wheat hotcakes.

When Joel’s mother began selling the dry ingredients in paper bags, she had an idea for a business.

Joel, who was then eight years old, walked around the neighborhood with them and sold every bag!

Kodiak Cakes became a legitimate business in 1994, twelve years after it was founded.

Kodiak Cakes has a widespread distribution network. They are available for purchase on Amazon and in select Wal Mart stores.

You can also find them in The Fresh Market, Albertson’s, Safeway, and other well-known departmental stores.

The Power Cakes will be available in Target stores across the country starting in June.

Their future growth and expansion plans will likely be funded through the Sharks and retail distribution introductions.

What Are Kodiak Cakes?

Kodiak Cakes are flapjack and waffle mix, providing a nutritious alternative to America’s favorite breakfast treat.

Kodiak Cakes launched its first product line with natural, whole grain pancake, flapjack, and waffle mixes.

There are a variety of flavors of high-protein mixtures available, including buttermilk, dark chocolate, and crunchy peanut butter, among others.

Kodiak Cakes are created with 100 percent whole grains and include no added fats, sweets, or cholesterol. You only need to add water to make them in under an hour.

Kodiak Cakes Shark Tank Update

You can be sure they got it right the first time since they have been selling pancake mixes since they were little boys.

In addition, Kodiak Cakes has a line of high-quality syrups that can be ordered separately. You can purchase these mixes by visiting Target stores or ordering them online. They are based on a family recipe. 

Company NameKodiak Cakes
EntrepreneurJoel Clark and Cameron Smith
Product / BusinessA pancake, flapjack, and waffle mix made from whole grains and high in protein
Investment Asking For$500,000 for 10% equity in Kodiak Cakes
Final DealNo Deal
SharkNo Shark
Episode Season 5 Episode 22
Business StatusIn Business
WebsiteVisit Website

Who Is The Founder Of Kodiak Cakes?

Kodiak Cakes was founded by Joel Clark, also the company’s CEO. In his previous life, he studied Economics at the University of Utah, where he received his Bachelor of Arts. He then attended Oxford University in England to earn his MBA.

The company was started in 1982 by Joel’s mother to sell dry ingredients in paper bags.

Since he was eight years old, the 8-year-old Joel sold the bags around the neighborhood.

Kodiak Cakes officially became a business in 1994, 12 years after Kodiak Cakes first opened its doors.

The customer base of Kodiak Cakes is very large. You can purchase them on Amazon as well as at certain Wal-Mart stores.

You can also purchase them from Safeway, Albertsons, Fresh Market, and other well-known stores.

They plan to introduce their Power Cakes at Target stores in June.

They recognized that making a nutritious, non-GMO food would be a welcome change from what was currently available on the market and set out to do so.

Their distribution network was steadily extended after they began selling their mix in ski resorts.

The company was then sold to another company, and Joel resigned from his consulting job in 2004 to devote his time solely to Kodiak Cakes. The blend was first made available on the market in 2012.

Kodiak Cakes Before Shark Tank

Kodiak Cakes is a brand of pancake and waffle mix originating in 1982.

The company sells specific items, including oatmeal, frozen waffles, frozen pancakes, protein bars, brownies, and food syrups.

The Kodiak Cakes are exceptionally nutritious because they are made from 100 percent whole grain wheat flour, 100 percent whole-grain oat flour, sugar cane, pea protein concentrate, and brown rice protein concentrate. 

Kodiak Cakes also offer fruit-flavored syrup in addition to their baked goods.

Cameron Smith and Joel Clark founded Kodiak Cakes in 2010. An old-fashioned red wagon and a family recipe gave rise to this product.

Several recipes for making wholesome and nutritious pancakes had been passed down to Penny by her father, and Joel’s family well enjoyed these pancakes.

Joel received a few pancake samples with the recipe printed on the back when he was eight.

Joel had an empty bag upon returning, showing that all the packets had been sold.

Joel gradually made his way into the business from there, and he eventually partnered up with Cameron Smith.

They both worked hard to establish Kodiak Cakes as a well-known brand of pancakes and other nutritious foods.

How Was The Shark Tank Pitch Of Kodiak Cakes?

Joel and Cameron appeared on Shark Tank seeking an investment of $500,000 in exchange for a 10% equity in Kodak Cakes on episode 522.

They give the Sharks some of the Kodiak Cakes, made with a line of fruit-flavored syrups that they have developed.

The team reveals they were successful in getting into Target.

Target placed an order totaling $260,000 with them, and they anticipate sales exceeding $1 million in the coming year.

A Shark investment is necessary for these businesses to expand into new markets and receive the marketing and visibility expertise that comes with it.

Mark Cuban asks why they can’t just borrow against receivables, which would prevent the couple from giving up equity and would save them money.

They intend to “explode” the firm, with the couple aiming to treble their revenues in the first quarter of the new year. Kevin O’Leary’s calculations do not add up in his mind.

He thinks that Kodiak Cakes will be targeted when big companies in the market feel threatened by its growth.

Robert Herjavec is interested in learning why they require the funds.

Joel says they want the funds to pay slotting fees, essentially purchasing shelf space in retail outlets.

They intend to expand the company to $20 million in sales within four years, at which point they will sell it for $30 million.

Despite their protestations, Kevin O’Leary makes the couple an offer that includes $500,000 in exchange for a 50 percent stake in the company.

Robert Herjavec describes it as a pact with the devil. O’Leary asserts that he ‘knows’ that the couple will reject his proposal, so he withdraws it and leaves the room.

Robert Herjavec makes an offer to the duo: he offers them $500,000 in exchange for a 35 percent stake in the Kodiak Cakes.

Their sincere gratitude goes out to him. However, they would like Barbara’s input before accepting his offer.

To complete the deal, they have to convince another Shark to spend the second $250,000. A partial offer of $250,000 is made in exchange for 20%.

Lori Greiner says she needs to “enjoy what I do,” and pancakes aren’t her thing, so she isn’t in the running.

Mark Cuban has decided to withdraw from the brand because he believes it is experiencing significant challenges.

If Kevin O’Leary is prepared to go into business with Barbara, he will demand a 25 percent commission on his $250,000 investment, bringing the total offer to $500,000 for a 50 percent stake. 

Robert reiterates his offer of 35 percent for $500,000 in exchange for the money.

They walk away without a Shark agreement since they believe the valuations are too low.

Final Deal: No deal between Kodiak Cakes and Sharks.

What Happened To Kodiak Cakes After Shark Tank?

Kodiak Cakes has experienced a boom in popularity since Joel and Cameron appeared on Shark Tank.

The Kodiak Cakes brand not only has a variety of new products, from oatmeal to ice cream but can now also be found in several media outlets across the country.

The Kodiak Cake is an official food of Weight Watchers, Diabetic Living, and Shape Magazine.

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The company has evolved from its beginnings as a pancake-and-syrup company to include various products, including cookie mixes, barbecue sauces, muffins, and dessert mixes.

You can find Kodiak Cakes at HEB, Meijer, Target, Wal-Mart, and Marsh. You can also find them online.

You can find out if Kodiak Cakes products are available for purchase in your area by checking out their website.

Kodiak Cakes Shark Tank Update

Kodiak Cakes has continued to achieve great success even though Cameron and Joel did not win a contract from the Shark Tank.

Kodiak Cakes has extended into even more big retailers. It has been designated as an “official food” by organizations like Weight Watchers, Diabetic Living, and Shape Magazine, which are important niche markets driving sales even higher.

The Shark Tank effect – the boost entrepreneurs, receive when Kodiak Cakes products were featured on the show – has undoubtedly increased the company’s popularity, even if it didn’t reach the $20 million valuations the men predicted.

Kodiak Cakes Shark Tank Update

Even in the absence of a Shark arrangement, this colossal product is on its way.

Kodiak Cakes generated $16 million in revenue in 2016. It is expected that Kodiak Cakes will have grown to a $200 million firm by 2020 with more than 26,000 locations.

In May of 2021, L Catterton, a private equity firm, purchased Kodiak Cakes for an undisclosed sum. The company still employs both Cameron and Joel as of April 2022.

Is Kodiak Cakes Still In Business?

The profitability of companies who do not receive a deal on Shark Tank is often significantly higher. Kodiak Cakes is no exception to this rule.

The revenue of the Kodiak Cakes significantly increased after they appeared on the show.

If you want to see how the company is doing today, find it in the pancake aisle of your local supermarket.

Every time you look around, you will almost certainly see Kodiak Cakes. It appears that all they required was a little publicity.

The high quality of the goods will encourage people to purchase more of the products when they run out.

Unlike other similar products, this product adds protein to give it an edge over its competitors.

What Happened To Eco Nuts After Shark Tank?

Joel and Cameron have done a fantastic job creating a fantastic product. The company has enjoyed continued growth since the show ended.

Naturally, things have reached a certain level of stability, but they are now worth several times more than when they first came on the show.

The product is accessible in the majority of supermarkets around the country.

A Private Equity Group purchased Kodiak Cakes for an undisclosed sum in the year 2021, and according to the company’s records, Joel and Cameron are still employed by the company today.

They set an initial goal of $260,000 and expected to generate $1 million in sales upon completion.

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