Cinnaholic Shark Tank Update | Cinnaholic Net Worth

Cinnaholic is a gourmet cinnamon roll bakery that first gained national recognition when featured on Season 5 of the popular entrepreneurial reality show Shark Tank. 

The company, started by Shannon and Florian Radke, offers a fresh take on the traditional cinnamon roll, presenting an impressive array of flavors and options.

Cinnaholic is known for its commitment to ethical and healthy eating. Cinnaholic offers vegan, dairy-free, and cholesterol-free products, making them a great choice for those with dietary restrictions or preferences. 

Cinnaholic cinnamon rolls begin with a soft, fluffy vegan cinnamon roll base that’s fresh-baked. Customers can then customize their rolls with various frosting flavors and toppings.

Cinnaholic offers over 20 unique frosting flavors, including classics like vanilla and cream cheese and adventurous options such as marshmallow and chai, which provide the base for further personalization.

The assortment of toppings ranges from fresh fruits to cookie dough, brownie bites, and pretzels, allowing for countless combinations and ensuring that no two Cinnaholic rolls are alike. 

Cinnaholic is a customer-focused concept that encourages creativity and personal taste, making each visit unique and delightful.

In addition, their offerings cater to the growing demand for vegan and allergy-friendly desserts, making them a viable option for a wide range of consumers.

The brand’s commitment to quality, freshness, and ethical food preparation has earned it a devoted following among vegan and vegetarian consumers and those who enjoy delicious, high-quality treats.

Cinnaholic offers a fun and unique dessert experience, perfect for dessert lovers looking for something special.

Company NameCinnaholic
FounderFlorian Radke And Shannon Radke
BusinessDessert and cinnamon roll shop for vegans
Investment Seeking$200,000 For a 20% stake in Cinnaholic
Final Deal$200,000 For a 40% stake in Cinnaholic
SharkRobert Herjavec
Cinnaholic Episode Season 5, Episode 28
Cinnaholic Business StatusIn Business
Cinnaholic WebsiteVisit Website
Cinnaholic Net Worth$20 Million

What Is Cinnaholic?

Cinnaholic is a bakery that specializes in gourmet cinnamon rolls. They offer a variety of flavors and toppings, allowing customers to customize their cinnamon rolls. Cinnaholic was founded in 2009 in Berkeley, California.

Cinnaholic is known for its made-from-scratch cinnamon rolls that are 100% vegan and dairy-free. Their cinnamon rolls are hand-rolled and baked fresh daily, using high-quality ingredients.

Cinnaholic’s unique flavors and toppings make it a standout among its competitors. They offer over 20 different frosting flavors, including classics like cream cheese, vanilla, and chocolate, and unique options like horchata, maple, and chai. 

In addition to frosting, they have a variety of toppings, such as fresh fruit, nuts, cookie crumbles, and chocolate chips.

Cinnaholic Shark Tank Update | Cinnaholic Net Worth

Customers can choose from a menu of signature combinations or create customized cinnamon rolls. The rolls can be enjoyed as a sweet treat or with coffee or tea.

Cinnaholic has expanded over the years and has locations across the United States and Canada. They have gained a loyal following for their delicious and innovative cinnamon rolls catering to vegans and non-vegans alike.

Who Is The Founder Of Cinnaholic?

Husband-and-wife team Florian and Shannon Radke founded Cinnaholic. Originally from Germany, Florian moved to the United States after a successful career in marketing and advertising, while Shannon, a California native, held a deep passion for vegan baking.

They both shared a common love for animals, which inspired them to create a business that would align with their ethical beliefs.

The idea of Cinnaholic was born when Shannon began experimenting with vegan recipes for traditional baked goods at home.

She started with cinnamon rolls, a classic American favorite, and found that not only could she make them vegan, but she could also make them incredibly delicious without compromising on taste or texture.

Seeing the potential in her creation, the couple decided to turn her passion into a business, aiming to provide a cruelty-free alternative to traditional baked goods without sacrificing quality or flavor.

Cinnaholic Shark Tank Update | Cinnaholic Net Worth

Before appearing on Shark Tank, Cinnaholic was a local sensation in Berkeley, California, where the first store was opened in 2010.

The bakery quickly gained popularity due to its customizable gourmet cinnamon rolls and other baked goods, all of which were 100% vegan.

Word spread about their unique concept and the quality of their products, and they built a loyal customer base. Their success caught the attention of the producers of Shark Tank, who invited them to pitch their business on the show. 

Their appearance on Shark Tank 2014 brought them national recognition and helped catapult the business to new heights.

The brand’s commitment to providing delicious vegan treats while ensuring an ethical business model resonated with audiences and attracted a wider customer base, opening up opportunities for expansion across the United States and Canada.

How Was The Shark Tank Pitch Of Cinnaholic?

Florian and Shannon Radke appeared on Shark Tank in Season 5; they sought an investment of $200,000 in exchange for a 20% stake in Cinnaholic, valuing the company at $1 million.

Their presentation to the sharks was centered around their innovative and customizable gourmet cinnamon rolls, highlighting that their product was 100% vegan and cholesterol-free.

They presented their sales figures and future expansion plans, emphasizing the business’s growth potential and their niche market. 

The sharks were highly intrigued by the product, with many appreciating the taste of the cinnamon rolls and the concept of customization.

They sampled various flavors and were notably impressed by the quality and taste of the product, especially considering it was vegan. 

However, the sharks had differing views regarding the scalability of the business model.

While some sharks were concerned about the relatively high cost of the product and the complexities of a franchise model, others saw potential in the growth of veganism and the uniqueness of the product.

Robert Herjavec, known for his investments in food-based businesses, expressed his concerns about the price point of the product and the founders’ valuation of the business.

On the other hand, Kevin O’Leary was put off by the vegan aspect of the business and decided it wasn’t a good fit for him.

Ultimately, Shark Robert Herjavec saw potential in the business. While initially hesitant about the asking price, he was swayed by the Radkes’ passion and commitment to their business. 

He agreed to invest the $200,000 they sought for a 40% stake in the company – double what the couple initially offered.

This appearance on Shark Tank was a turning point for Cinnaholic, helping them gain national exposure and the necessary funding to expand their business further.

While the deal eventually fell through after the show due to differences in vision for the company’s future, the publicity and validation they received from the show played a significant role in propelling the business to new heights.

Final Deal: Robert Herjavec agreed to invest $200,000 for a 40% stake in Cinnaholic.

Did Cinnaholic Get a Deal on Shark Tank?

Yes, Cinnaholic did get a deal on Shark Tank. Florian and Shannon Radke, the entrepreneurs behind the vegan cinnamon roll bakery, appeared on Season 5, Episode 28 of Shark Tank.

They asked for $200,000 in exchange for 20% equity in their business. After negotiations with the sharks, they ultimately struck a deal with Robert Herjavec. 

He offered them $200,000 in exchange for 40% equity in the company. However, it is important to note that the deal with Robert never closed.

Despite not closing the deal with Robert, Cinnaholic’s plan to stick with a franchising model proved successful. In 2021, they sold $20 million worth of cinnamon rolls and now operate over 75 bakeries in the United States and Canada.

The company continues to expand with plans for many more locations. You can visit their website for more information about Cinnaholic and their journey.

What Happened To Cinnaholic After Shark Tank?

After their appearance on Shark Tank, Cinnaholic experienced a significant boost in their business. Although the deal with Robert Herjavec ultimately fell through during the due diligence process after the show, the national exposure provided by the show had a lasting impact. 

The publicity they received from Shark Tank played a significant role in accelerating their business growth. It led to increased customer interest and a surge in franchise inquiries.

The founders, having a clear vision for the future of the business, decided to move ahead with their expansion plans. They adopted a franchise business model to facilitate their growth strategy. 

Cinnaholic Shark Tank Update | Cinnaholic Net Worth

By 2021, Cinnaholic had grown significantly, with multiple franchise locations across the United States and Canada. Their customizable, gourmet, vegan cinnamon rolls continued to be a hit with consumers, and they also expanded their menu offerings to include other vegan treats. 

Despite the potential challenges associated with a franchise model and maintaining product consistency across multiple locations, Cinnaholic has demonstrated resilience and growth.

Cinnaholic continues to be a favorite among dessert lovers, especially those seeking delicious vegan options, and stands as a testament to the power of a unique business idea coupled with a commitment to ethical and sustainable practices.

The founders’ entrepreneurial journey, starting from a home kitchen to national recognition, serves as an inspiration to many aspiring entrepreneurs.

Cinnaholic Shark Tank Update

After appearing on Shark Tank in 2013, Cinnaholic initially signed a deal with Robert Herjavec for a $200,000 investment in exchange for a 40% stake in the business. However, the founders, Shannon and Florian Radke, later decided to pull out of the deal.

They realized that they did not want to pursue the approach that Herjavec was suggesting, which focused on growing the shipping side of their business to allow customers to order Cinnaholic pastries from anywhere in the country.

Instead, the Radkes wanted to expand their brick-and-mortar presence by opening more locations across the United States. They believed their cinnamon rolls were best served fresh on the same day they were made.

Their decision to prioritize their products’ in-person experience and freshness proved beneficial, as it allowed them to keep their locations open during the pandemic when many other restaurants were struggling.

Since 2020, Cinnaholic’s sales have grown significantly. The chain now has almost 100 franchises across the United States and Canada. Between 2020 and 2021, they experienced year-over-year sales growth of 64% in the U.S. and 30% in Canada.

This growth can be partly attributed to partnerships with food apps and third-party delivery services, which helped them navigate the challenges posed by pandemic lockdowns.

Cinnaholic also established a franchisee program and a dedicated franchise-support system, enabling them to expand into new areas they previously couldn’t reach.

There are plans for 21 more U.S. locations and one in Ontario, Canada. Texas alone has five more franchises set to open soon.

While some franchisees have expressed concerns about the future of brick-and-mortar stores, Cinnaholic remains optimistic about its continued growth and success.

The brand’s commitment to serving fresh cinnamon rolls and its ability to adapt to changing market conditions has positioned it well for further expansion.

Is Cinnaholic Still In Business?

Yes, Cinnaholic is still in business. Since appearing on “Shark Tank,” the company has experienced continued success and expansion. It has over 70 locations across the United States and Canada, with plans to expand further.

Cinnaholic’s business model focuses on opening franchises and offering a personalized experience for customers. 

In addition to its signature vegan cinnamon rolls, the chain sells other sweet treats like edible cookie dough, brownies, cookies, and banana bread.

Despite Robert Herjavec’s suggestion to focus on e-commerce, Cinnaholic has prioritized physical locations and franchise growth over shipping its products.

What Is the Net Worth of Cinnaholic?

According to our research, the net worth of Cinnaholic is estimated to be $20 million. The valuation of Cinnaholic was $500,000 after securing an investment from Robert Herjavec on Shark Tank.

Also, read about other businesses that appeared on Season 5 of Shark Tank: