Eli Crane had just become a Navy Seal and received a souvenir from the Philippines: a bottle opener made from a dummy 50caliber bullet.
He did not realize that he was holding the future in his hand. Seeing the Bottle Breacher, they thought it was the neatest thing they had ever seen and that they could improve the design and function of the Bottle Breacher.
He went to work in his garage and made a bottle opener from a dummy bullet. Breachers in military operations open locked doors or destroy obstacles that may keep soldiers from advancing into an attack area.
Eli’s wife, Jen, worked in marketing, and they soon had a marketing plan. They sell bottle openers online from websites like Amazon and Etsy.
In only six months, they were bringing in $7,500 per month. Cranes’ business was good, but they feared it would not get much better on a shoestring budget.
What Is Bottle Breacher?
Bottle Breacher is a company that makes unique bottle openers out of 50 caliber bullets.
Bottle Breacher is mostly geared toward grooms and best men and promotional items but is also available for sale.
You might want to give Bottle Breacher to your boyfriend on his birthday or anniversary. You could also give it to your father. On request, the company can make Bottle Breachers for special events.
|Company Name||Bottle Breacher|
|Entrepreneur||Eli Crane And Jen Crane|
|Product||Bottle openers crafted from recycled bullets of 50 caliber|
|Investment Asking For||$150,000 For 10% equity in Bottle Breacher|
|Final Deal||$150,000 For 20% equity in Bottle Breacher|
|Shark||Mark Cuban And Kevin O’Leary|
|Episode||Season 6 Episode 8|
|Business Status||In Business|
Who Is The Founder Of Bottle Breacher?
The founders of Bottle Breacher are Eli Crane and Jen Crane. The couple served in the armed forces before venturing into entrepreneurship.
He spent about 14 years working with Navy SEALs. Jen is a co-owner of Bottle Breacher with her husband, Eli, and they run the business together.
Eli came up with Bottle Breacher for two reasons. One, he knew that most men like beer.
There are two more things that most men love: guns and bullets. The idea of making bottle openers out of dummy rounds was exciting, and he had it right.
Eli got the bullets through a third party in the military.
The couple set up an account on Etsy and started making money immediately. Bottle Breacher’s earnings before Shark Tank were already $500,000 per annum.
Bottle Breacher Before Shark Tank
Eli Crane was about to become a Navy Seal when his brother returned from the Philippines with a cool bottle opener made from a dummy bullet.
He wanted to create something from a dummy bullet that opens bottles, and his brother decided to invest in this business.
Eli thought the design was nice and that he could improve both.
Eli decided to work in his garage and create a more functional product than the bottle opener.
Breachers are men who force open closed doors for soldiers to enter an area of danger.
Eli and his wife, Jen, were both good marketers. They soon developed a marketing strategy and began selling bottle openers on the internet. They’re sold online on Amazon and Etsy.
In six months, they raised about $7,500 per month. The Cranes had a good business but felt they could not do much better, especially considering they had a shoestring budget.
Easy decision—Eli learned to swim with sharks in school. Why not go to Shark Tank? Why not have a look at the television show Shark Tank? John, Kevin, Mark, and Mark offered to invest.
When Kevin decided to go in with Mark, Kevin was also interested. Mark and Kevin offered to invest together, and when Mark and Kevin decided to go in together, the Cranes agreed.
How Was The Shark Tank Pitch Of Bottle Breacher?
Elijah and Jen appeared on Shark Tank seeking an investment of $150,000 for a 10% equity in Bottle Breacher.
Eli and Jen leave the Shark Tank stage with an investment from Kevin O’Leary and Mark Cuban in Bottle Breacher.
Final Deal: Mark Cuban and Kevin O’Leary agree to invest $150,000 for a 20% stake in Bottle Breacher.
What Happened To Bottle Breacher After Shark Tank?
Bottle Breacher became a huge hit after their appearance on Shark Tank. They even appeared on another Shark Tank episode after that.
Sales rose from $200,000 to $2.5 million in only a few years. Bottle Breacher has been a huge hit with people worldwide, creating jobs in the United States.
Bottle Breachers, for instance, focuses on one American hero, such as Marc Lee. You can also find Bottle Breachers that include the American flag.
There is also a purple version for women. You can also use 50 caliber rounds with the Bottle Breacher.
You can find them on the Bottle Breacher website for about $20 for the basic model or on Amazon for a bit more.
You can still make Bottle Breachers, but not those you buy from Amazon.
Bottle Breacher Shark Tank Update
The popularity and sales of Bottle Breacher skyrocketed after its appearance on Shark Tank.
Bottle Breacher increased production from 175 to over 1000 units per day and increased labor from eight to 32.
After the episode aired, the salespeople were overwhelmed that the company had generated $1 million in the first week.
Eli and Jen were stressed out, working all the time and getting very little sleep. They became more stressed when Mark and Kevin began calling to see what was happening. Customers were calling to complain about the delays in shipping their orders.
Kevin put his production team on the production line, and they solved all the issues that caused production delays. Today, 1500 new bottle breachers are made every day.
There are new bottle versions with a more detailed US flag, a purple version for women, and many other custom-made items such as key chains, cigar punches, humidors, hats, and other clothing.
Bottle Breacher has generated over $20 million in sales. Jen and Eli donate a large portion of the profits to charities that help military personnel, veterans, and first responders.
Bottle Breacher employs more than 35 people and earned more than $20 million in lifetime sales. Bottle Breacher generates approximately $4 million in annual revenue as of 2022.
Is Bottle Breacher Still In Business?
Yes, Bottle Breacher is still in business as of 2022.
Bottle Breacher has expanded its range of accessories since striking up a partnership with Shark Tank investors Kevin O’Leary and Mark Cuban, including coasters, bumper stickers, wristbands, and now a $40 Wine Breacher.
Bottle breacher has reached a bottleneck with so many items available.
Wine enthusiast O’Leary may be a fan of the latest wine product, but not filling back orders worries him as an investor.
What Is the Net Worth of Bottle Breacher?
The valuation of Bottle Breacher was $1.5 million when it appeared on Shark Tank. The net worth of Bottle Breacher is above $5 million as of 2022.