Wendy’s Gnome Shop, featured in Season 13 of Shark Tank, is a company that specializes in designing and manufacturing decorative Gnomes for holidays.
These handcrafted Gnomes are designed using materials such as cardboard, fabric, and foam, and they are created with love and attention to detail.
The Gnomes are not only beautiful decoration pieces for your home during the festive season, but they are also believed to bring good luck to households. The startup offers a range of Gnomes that are designed for various holidays, and they can also be customized based on individual needs.
The Gnomes are carefully crafted to add a touch of freshness and cuteness to your festive decorations. They are made with the intention of spreading happiness and creating a joyful atmosphere in your home.
What sets Wendy’s Gnome Shop apart is its dedication to quality craftsmanship and the belief in the positive energy that Gnomes brings.
The founders, Wendy and her daughter Amber, have poured their passion into creating these Gnomes, drawing inspiration from Western folklore, where Gnomes are known to bring good luck.
The startup was born out of Wendy’s journey of healing after a divorce, and she turned her hobby into a full-time business with the support of her daughter.
Currently, Wendy’s Gnome Shop operates through its website and retail marketplaces like Amazon. However, the founders have plans to open an offline store in the future.
|Company Name||Wendy’s Gnome Shop|
|Product||Holiday gnomes to decorate your home|
|Investment Asking For||$200,000 for 20% equity in Wendy’s Gnome Shop|
|Final Deal||$200,000 for 30% equity in Wendy’s Gnome Shop|
|Wendy’s Gnome Shop Episode||Season 13, Episode 8|
|Wendy’s Gnome Shop Business Status||In Business|
|Wendy’s Gnome Shop Website||Visit Website|
|Wendy’s Gnome Shop Net Worth||$1.5 Million|
What Is Wendy’s Gnome Shop?
Wendy’s Gnome Shop is a decorative business that sells handmade gnomes, which are known to symbolize good luck and prosperity. Wendy’s Gnome Shop offers holiday-themed gnomes and customized orders, allowing customers to dress up their gnomes however they want and have them delivered to their doorstep.
Wendy’s Gnome Shop is a business that specializes in selling handmade gnomes. These gnomes are decorative figurines that are known for their stubby and fuzzy appearance, often wearing hats longer than their bodies.
Gnomes have a symbolic meaning of protecting valuable things that come from the earth, such as livestock and crops. Some farmers even use Gnome statues to ward off evil in their fields.
Wendy has put her spin on the traditional gnome by creating furry versions of these little creatures. Her gnomes are made with care and attention to detail, and they come in various designs and themes, including holiday-themed gnomes.
Customers have the option to customize their gnomes, allowing them to dress up their gnomes according to their preferences.
Initially, Wendy’s Gnome Shop started as a coping mechanism for Wendy after a failed relationship. However, the business quickly gained popularity and became profitable.
Wendy sells her gnomes primarily through her shop on Etsy, but she aspires to expand her business by delivering directly to clients with the help of a Shark from the TV show Shark Tank.
Who Is The Founder Of Wendy’s Gnome Shop?
The founder of Wendy’s Gnome Shop is Wendy Hoffmeister. Before starting her gnome business, Wendy worked as a labor and delivery nurse and had a background in nursing.
She pursued her education at Western Governors University, where she obtained her bachelor’s and master’s degrees in Science in Nursing.
Wendy’s passion for making gnomes began as a hobby. She started creating gnomes for fun in 2019 while still working as a nurse.
In 2021, she took the opportunity to turn her hobby into a business and decided to quit her nursing profession to focus on her gnome-making full-time.
Her daughter, Amber Hoffmeister, who was previously a labor and delivery nurse herself, eventually joined her in running Wendy’s Gnome Shop.
The idea for creating gnomes came from Wendy’s love for their cute and unique appearance. She found joy in making these handmade gnomes and believed they could spread happiness and bring good fortune when placed in households.
Wendy’s Gnome Shop initially started with a modest investment of around $1,000 from Wendy’s funds. The business gained traction, and within just 18 months, it achieved impressive sales of $668,000.
Wendy sold her gnomes through her website, where 50% of the sales came from, and also through her Etsy shop, where the other 50% of sales originated.
Before appearing on Shark Tank, Wendy sought a $200,000 investment in exchange for a 20% stake in her business. She pitched her gnomes to the sharks, highlighting the variety and themes she offered.
Wendy’s Gnome Shop started as a small business born out of Wendy’s passion for gnome-making. With dedication and perseverance, Wendy and her daughter turned their hobby into a thriving enterprise that continues to grow even after their appearance on Shark Tank.
How Was The Shark Tank Pitch Of Wendy’s Gnome Shop?
Wendy’s Gnome Shop appeared on Shark Tank seeking a $200,000 investment in exchange for a 20% stake in their business, valuing the company at $1,000,000.
Wendy and her daughter Amber showcased their handmade gnomes, highlighting the various themes and customization options available.
They shared that 50% of their sales were through their website, while the other 50% came from their Etsy shop. The gnomes cost $3.50 to produce and were sold for $35 each.
The Sharks had mixed reactions to the business. Kevin O’Leary was surprised by the price of the gnomes but ultimately decided not to invest.
Lori Greiner liked the concept but also opted out. Mark Cuban felt the business relied too heavily on Wendy’s specialized skills in crafting gnomes from scratch and chose not to invest either.
However, Daymond John made an offer of $200,000 for a 35% stake in the business.
Barbara Corcoran asked about the net earnings, expressing concern about Etsy fees. She offered $200,000 for a 30% stake in the business and a $1 royalty per gnome sold if they stopped selling on Etsy.
This prompted Daymond to modify his offer to $200,000 for a 30% stake and a $0.50 royalty per gnome until he recouped his investment.
Wendy attempted to counter-offer with a 25% stake, but the Sharks declined. Ultimately, Wendy accepted Daymond’s deal.
Following their appearance on Shark Tank, Wendy’s Gnome Shop has thrived. Wendy created Shark Tank-themed gnomes and launched a “Gnome-of-the-Month” club on their website.
Sales increased significantly, with Wendy selling over 1,000 gnomes daily compared to the initial 40-50 when the shop started. Despite Barbara’s advice, Wendy continued selling on Etsy, though most sales were now from their website.
With Daymond’s investment, plans were made to improve production and open a physical store location. While specific sales figures are not disclosed, Wendy’s Gnome Shop has become a thriving business.
Did Wendy’s Gnome Shop Get a Deal on Shark Tank?
Yes, Wendy’s Gnome Shop did get a deal on Shark Tank. Wendy Hoffmeister, the entrepreneur behind the business, presented her decorative holiday gnomes to the sharks and asked for $200,000 for 20% equity.
Although Kevin O’Leary, Lori Greiner, and Mark Cuban declined to invest, Daymond John and Barbara Corcoran made competing offers.
Daymond initially offered $200,000 for 35% equity, while Barbara offered $200,000 for 30% equity, plus a $1/unit royalty in perpetuity.
Daymond then revised his offer to 30% equity with a $0.50/unit royalty until $200,000 is paid. Barbara dropped the royalty from her offer. Wendy ultimately chose to partner with Daymond, accepting his revised offer.
Since appearing on Shark Tank, Wendy’s Gnome Shop has thrived. While you can still purchase some pre-made gnomes through Etsy, most of the sales have transitioned to her website.
Wendy offered a Shark Tank discount and introduced a special Shark-themed gnome, which sold out quickly. Overall, Wendy’s Gnome Shop continues to experience success and growth after securing a deal on Shark Tank.
What Happened To Wendy’s Gnome Shop After Shark Tank?
After appearing on Shark Tank, Wendy’s Gnome Shop received a deal from Daymond John, who invested $200,000 for a 30% equity stake in the business.
Despite Barbara Corcoran offering the same deal, Wendy Hoffmeister, the founder of Wendy’s Gnome Shop, did not accept her offer.
Following the show, Daymond John expressed his surprise at being in a “gnome battle” with Barbara Corcoran on his Twitter account. Kevin O’Leary also shared his opinion about the business, expressing interest in the gnome market due to its apparent profitability.
The exposure from Shark Tank resulted in a significant increase in orders for Wendy’s Gnome Shop. The company saw a surge in sales, with more than a thousand units being sold every day, compared to their previous sales of 10 to 100 gnomes before the show.
This increased demand led to the gnomes being temporarily out of stock on Etsy on December 18, 2022.
Wendy Hoffmeister announced on Instagram that she was spending time with her family and that the gnomes would be available again on January 1, 2023, featuring Valentine’s Day-themed gnomes.
While there was an improvement in the company’s sales after Shark Tank, there hasn’t been significant progress on their selling website. However, the company continues to attract around 7,000 visitors per month to its website.
Wendy Hoffmeister had entered Shark Tank with the goal of selling more through her website, as 80% of her sales were coming from third-party platforms.
Currently, Wendy’s Gnome Shop offers gnome accessories such as gnome boots, noses, bodies, and cone bodies for sale on their website. They have also joined the Gnome of the Month Club, offering a monthly subscription for $25.
Wendy’s Gnome Shop is still in business and can be purchased through their website and Etsy. The company is based in Charlotte, North Carolina, and has a total of four employees working for them.
Wendy’s Gnome Shop Shark Tank Update
After appearing on Shark Tank and securing a deal with Daymond John, Wendy’s Gnome Shop has experienced significant growth and success.
Following their appearance on the show, Wendy created Shark Tank-themed gnomes and offered a discount code, attracting more customers. She also introduced a “Gnome-of-the-Month” club on her website, which further boosted sales.
Since the episode aired, Wendy has been selling over 1,000 gnomes daily, a substantial increase from the 40 to 50 gnomes she sold when she first started her shop.
While she continued to sell gnomes on Etsy, despite Barbara Corcoran’s advice, most of her sales now come from her website.
With the investment from Daymond, Wendy has plans to establish an improved production area and is also considering opening a physical store in addition to her online presence.
Although specific sales figures for 2023 have not been disclosed, it is evident that Wendy’s Gnome Shop has achieved success and is poised to continue thriving.
Is Wendy’s Gnome Shop Still In Business?
Our research shows that Wendy’s Gnome Shop is still in operation and has experienced positive growth since appearing on Shark Tank. Wendy’s Gnome Shop initially gained attention and success through its presence on Etsy, where it became the top seller of decorative gnomes.
However, following the show’s airing, Wendy has focused more on selling her products through her website.
The update mentions that Wendy’s Gnome Shop offered a special Shark Tank discount to customers, likely to capitalize on the publicity and increase sales.
Additionally, a Shark-themed gnome was introduced as a limited edition item, which generated significant interest and quickly sold out within hours.
Wendy’s Gnome Shop is still actively selling its products and experiencing high demand, according to these indicators. Despite the lack of specific financial information or projections for the future, the update gives the impression that the business is thriving.
What Is the Net Worth Of Wendy’s Gnome Shop?
According to our research, the net worth of Wendy’s Gnome Shop is estimated to be $1.5 million. The valuation of Wendy’s Gnome Shop was $666,666 after securing an investment from Daymond John on Shark Tank.
Also, read about other businesses that appeared on Season 13 of Shark Tank: