Table of Contents
VibeRide, featured in episode 10 of Season 15 of Shark Tank, is a pioneering company that has entered the skateboarding market with an innovative concept: a braking system for skateboards and longboards.
This groundbreaking product aims to revolutionize how skateboarders manage speed and control, particularly in downhill environments, offering a safer alternative to traditional foot-braking methods.
The VibeRide Skate Brake, developed by the founders Carson MacDonald, Charlie Cannon, and Chris Goodhue, incorporates mini disc brakes and ceramic discs from car factories. These components provide a novel, more efficient way to slow down a skateboard, enhancing safety and performance.
The VibeRide braking system offers several key features, making it an excellent choice for skateboarders. Firstly, it provides precise and reliable control over speed, allowing riders to confidently navigate steep terrains without compromising safety. This is a significant advantage compared to traditional foot-braking, which can be risky in challenging downhill conditions.
Additionally, the VibeRide Skate Brake is designed to be easily installed and is compatible with most longboards, offering a retrofit option for existing boards. This ensures that skateboarders can upgrade their current setups without requiring extensive modifications or purchasing an entirely new board.
Moreover, VibeRide has expanded its product lineup to cater to various market needs. VibeRide Skate Brakes are available as part of a complete longboard setup, as are standalone braking systems that can be easily installed on existing boards, an electric longboard model that integrates braking with electric mobility, and branded apparel and accessories.
| Company Name | VibeRide |
| Founder | Carson MacDonald, Charlie Canon, and Chris Goodhue |
| Product | Longboard brakes, brake boards, brake kits, e-scooters, and e-boards |
| Investment Seeking | $250,000 for 10% equity |
| Final Deal Accepted | $250,000 for 12% equity |
| Episode | Season 15, Episode 10 |
| Business Status | In Business |
| Website | Visit Website |
| Net Worth | $2.5 million |
What Is VibeRide?
VibeRide is a sporting goods manufacturing brand specializing in innovative skateboard brake technology. VibeRide offers a range of products, including longboard brakes, brakeboards, brake kits, e-scooters, and e-boards. Their unique design and advanced technology make their products stand out.
VibeRide’s signature product is the skateboard brake system, which allows skateboarders to have better control and increased safety while riding downhill or in hilly areas.
The brake system was initially developed by an Australian company founded by Benjamin Newman in 2007. However, VibeRide acquired the patent for the skateboard brake system and further improved it to enhance its performance and design.
The company sells its products online through its official website and offers worldwide shipping. The pricing of their products varies, with a single brake board priced at $249 and brake kits priced at $169. They are also planning to launch electric scooters in the near future, with an estimated cost of $499.
Who Is The Founder Of VibeRide?
The founders of VibeRide are Charlie Cannon, Carson Macdonald, and Chris Goodhue. Charlie Cannon, a former professional athlete and skilled entrepreneur, is a key figure in the company.
He gained experience in marketing and social media while working for J Skis, a ski brand, and later started a successful drone business called EXO Drones. After selling EXO Drones in 2022, Cannon partnered with Macdonald and Goodhue to establish VibeRide.
The idea for VibeRide originated from the founders’ personal experience with longboarding. They recognized the difficulty of stopping a longboard while skating down steep hills and wanted to find a solution.
The founders purchased the patent for a product called Brakeboard, which had been developed by Australian product designer Ben Newman since 1999.
Building on Newman’s work, they created their proprietary braking system that simplifies the braking process by installing a lever near the rider’s back foot. This makes braking easier for beginners and protects the rubber on the bottom of shoes from excessive wear.
Before appearing on “Shark Tank,” VibeRide started its operations in 2023. However, the concept of braking technology dates back to the late 1990s when Newman began developing brakeboards.
Despite Newman’s efforts, the product did not gain widespread popularity. VibeRide aims to leverage the decades of history associated with the Brakeboard technology and build on it with its business acumen and social media strategies.
By combining their expertise, the founders hope to achieve rapid growth similar to that experienced by Spikeball, a sports product that gained significant popularity after appearing on an earlier season of “Shark Tank.”
How Was The Shark Tank Pitch Of VibeRide?
The founders of VibeRide, Charlie Cannon, Carson Macdonald, and Chris Goodhue, appeared on Shark Tank Season 15 to pitch their skateboard company. They sought a $250,000 investment for 10% equity in their business.
VibeRide is unique because it is the only skateboard with brakes, a feature that the founders believe makes skateboarding safer and more enjoyable.
The founders demonstrated how the brakes work during the pitch and showcased custom boards for each shark. The product impressed the sharks, and they were particularly interested in the founders’ six patents related to the brakes.
After hearing the pitch, Mark Cuban made an initial offer of $250,000 for 15% equity. The founders countered with $350,000 for 15% equity, but Mark countered back with $250,000 for 12% equity.
The founders then countered with $265,000 for 12% equity, and Mark ultimately stuck with his offer of $250,000 for 12% equity.
Ultimately, the founders accepted Mark Cuban’s offer. This deal was made before other sharks could offer or bow out. Mark’s investment of $250,000 for 12% equity sealed the deal.
Here is a table summarizing the sharks’ names, their initial investment offers, the counter offers made by the founders, and the final deal accepted by the founders:
| Shark | Investment Offered | Counter Offer by Founders | Final Deal Accepted |
| Mark Cuban | $250,000 | $350,000 for 15% | $250,000 for 12% |
| Kevin O’Leary | No offer | – | – |
| Daymond John | No offer | – | – |
| Lori Greiner | No offer | – | – |
| Candace Nelson | No offer | – | – |
VibeRide’s pitch on Shark Tank was successful, and the founders secured a deal with Mark Cuban. Appearing on the show is expected to boost their sales and help with marketing efforts, thanks to the exposure to millions of viewers.
Did VibeRide Get a Deal on Shark Tank?
Yes, VibeRide did get a deal on Shark Tank. Mark Cuban, one of the sharks, invested $250,000 in the business for a 12% equity stake. This investment allowed VibeRide to grow and expand its innovative skateboard brake technology.
What Happened To VibeRide After Shark Tank?
After appearing on Shark Tank, VibeRide experienced a significant boost in visibility and customer engagement. The exposure from the show, which has over 7 million weekly viewers on average, likely contributed to their success.
VibeRide’s revolutionary longboard brake system, showcased on the show, has transformed the skateboarding industry by addressing the challenge of limited speed control during downhill rides.
Following their product launch in 2023, VibeRide achieved remarkable success, generating an impressive $50,000 in sales. They leveraged strategic collaborations on social media to establish a prominent brand presence and meet customer demands.
By making longboards safer and more accessible, VibeRide has tapped into the growing demand for environmentally conscious and innovative means of transportation.
VibeRide offers three distinct longboard options to cater to a diverse range of riders. The Pro Brake is designed for adventurous individuals exploring challenging terrains, while the Classic Brake is tailored for beginners and urban riders. The Switch Brake provides versatility and allows users to transition from beginner to expert levels.
With prices ranging from $211 to $378, VibeRide offers options for different preferences and budgets. They also provide ongoing product support through brake kits and spare parts.
Additionally, VibeRide has expanded its offerings beyond traditional longboards into electric scooters and e-boards, providing novel experiences for customers.
The journey of VibeRide from the University of Utah dorm rooms to the set of Shark Tank is a testament to the transformative power of passion and innovation.
Their dedication to overcoming the challenges of downhill skateboarding has not only reshaped their personal experiences but also has the potential to redefine safety standards in the broader skateboarding community.
VibeRide experienced increased visibility and customer engagement after appearing on Shark Tank. Their revolutionary longboard brake system, strategic collaborations on social media, and alignment with the demand for sustainable transportation have contributed to their success.
With a range of longboard options and expansion into electric scooters and e-boards, VibeRide continues to innovate and provide solutions for skateboarders worldwide.
VibeRide Shark Tank Update
After appearing on Shark Tank, VibeRide, the sporting goods manufacturing brand specializing in skateboard brake technology, secured a deal with investor Mark Cuban.
Mark Cuban invested $250,000 in VibeRide for a 12% equity stake. This investment allowed VibeRide to grow further and develop its innovative products.
Following the Shark Tank episode, VibeRide experienced increased exposure and generated significant buzz on the internet. The company’s website currently offers a 25% discount on their products.
While details about VibeRide’s post-Shark Tank progress are limited, the company remains in business as of 2024.
VibeRide’s net worth is estimated to be around $2.5 million. With a global skateboard market size of approximately $3.22 billion in 2022, this industry has potential for growth. While competition exists, effective social media marketing strategies can help drive profitability.
Headquartered in Salt Lake City, Utah, VibeRide operates with a small team of 2-10 employees. The company continues to sell its products, including longboard brakes, brakeboards, and brake kits and plans to launch electric scooters.
With worldwide shipping available, customers can purchase these items through the company’s website.
VibeRide secured an investment from Mark Cuban on Shark Tank, allowing them to continue operating and expanding their innovative skateboard brake technology business.
Is VibeRide Still In Business?
Yes, VibeRide is still in business. It is a sporting goods manufacturing brand specializing in innovative skateboard brake technology. Founded in 2022 by Carson MacDonald, Charlie Cannon, and Chris Goodhue, VibeRide offers a range of products, including longboard brakes, brakeboards, brake kits, e-scooters, and e-boards.
With its headquarters in Salt Lake City, Utah, VibeRide operates and ships its products worldwide. Despite facing competition in the market, the company has the potential for profitability through effective social media marketing.
Currently, VibeRide has 2-10 employees working for the business. Mark Cuban, one of the Sharks on Shark Tank, invested $250,000 for a 12% equity stake in VibeRide.
What Is the Net Worth Of VibeRide?
According to our research, VibeRide’s net worth is estimated at $2.5 million after appearing on Shark Tank episode 10 of season 15.
Also, read about other businesses that appeared in episode 10 of season 15 of Shark Tank:
