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Plufl, featured on episode 05 of Season 14 of Shark Tank, is the world’s first dog bed designed specifically for humans. Created by founders Noah Silverman and Yuki Kinoshita, Plufl offers a unique and comfortable sleeping experience.
This human-sized dog bed measures 70″ long by 38″ wide and weighs about 20 pounds. Its portable and foldable design allows it to fit in any space, whether it’s a bedroom, living room, or workspace.
Plufl’s key features include a thick pillow border that allows users to tuck their hands and feet inside, mimicking the feeling of pressure therapy. This pressure therapy has been proven to reduce stress and anxiety.
The bed also incorporates orthopedic memory foam, which provides ample support for the body. The soft and luxurious faux fur fabric adds a calming touch to the sleeping experience.
In addition to its comfort features, Plufl is also practical and easy to maintain. It comes with a pet-friendly, machine-washable cover, ensuring that spills or accidents can be easily cleaned up without worry.
Furthermore, Plufl is ethically sourced, with CertiPUR-US certified memory foam that meets high standards for indoor air pollution emissions. The fabric used in Plufl is OEKO-TEX Standard 100 certified, ensuring its safety and quality.
Plufl’s design and features make it an excellent choice for individuals seeking a comfortable and relaxing sleep experience. It offers not only a cozy place to rest but also potential health benefits.
The oval shape of the bed cradles users into a natural fetal sleeping position, which can promote better sleep. The pressure therapy-like feeling from tucking hands and feet inside the pillow border can help reduce stress and anxiety.
Plufl is also suitable for individuals with sensory overload, migraines, arthritis, sleep apnea, narcolepsy, and other sleep-related issues.
With its innovative concept and positive feedback from beta testers, Plufl has gained attention and popularity. The founders aim to address the need for quality napping experiences and want to become a long-term nap company.
At the time of the Shark Tank appearance, Plufl was fulfilling Kickstarter orders and taking preorders on their website. The founders made a successful deal with Sharks Mark Cuban and Lori Greiner, who invested $200,000 for 20% equity in the company, valuing Plufl at $1 million.
| Information | Answer |
| Company Name | Plufl |
| Founder | Yuki Kinoshita and Noah Silverman |
| Product | Human-sized dog bed for humans |
| Investment Seeking | $200,000 for a 10% equity |
| Final Deal Accepted | $200,000 for a 20% equity |
| Episode | Season 14, Episode 5 |
| Business Status | In Business |
| Website | Visit Website |
| Net Worth | $1.5 Million |
What Is Plufl?
Plufl is the world’s first human dog bed that offers unmatched comfort and relaxation. It is designed to provide ultimate relief from stress, anxiety, and exhaustion. Plufl features a unique design that maximizes comfort and fosters a sense of security.
Plufl comes with built-in handles for easy storage and transport, making it convenient to use anywhere you want to nap. The bed is made with high-grade orthopedic and memory foam to ensure ergonomic support and all-day relaxation.
Additionally, Plufl is machine washable, with an easy-to-remove, pet-friendly cover. People who have experienced Plufl describe it as amazing sensory relief and better than their bed.
You can say goodbye to stress and anxiety with Plufl if you want to transform the way you rest. It’s time to experience the magic of Plufl and get the rest you deserve.
Who Is The Founder Of Plufl?
The founders of Plufl are Yuki Kinoshita and Noah Silverman. They met at the University of British Columbia while studying for a Bachelor in International Economics. Both Yuki and Noah shared a passion for entrepreneurship, dogs, and napping, which eventually led them to co-found Plufl.
The idea for Plufl came to Yuki and Noah when they observed a Great Dane peacefully sleeping in a coffee shop. Inspired by the dog’s comfort, they envisioned creating a similar experience for humans.
This sparked the idea of designing a dog bed for humans where people could rest, recharge, and rejuvenate.
Before appearing on Shark Tank, Plufl gained recognition and media attention. The company was featured on popular platforms such as The Tonight Show, Good Morning America, Fox News, the Dodo, and The New York Post. This exposure helped create awareness and generate interest in Plufl’s unique product.
Plufl aimed to revolutionize napping by offering a cozy and comfortable bed that provides not only relaxation but also comfort and security for individuals with ADHD, stress-related issues, and anxiety-related problems.
The product’s features include an oval shape that cradles the user into a natural sleeping position, built-in sensory relief, handles for easy transport, and an ergonomic design suitable for various activities like napping, reading, working, or watching TV.
Plufl offers several benefits to its users, including the ability to catch up on lost sleep, reduce stress, improve mood, increase productivity, and promote faster immune recovery. The company’s mission is to highlight the importance of sleep for overall health and well-being.
How Was The Shark Tank Pitch Of Plufl?
Yuki Kinoshita and Noah Silverman pitched their company, Plufl, on Shark Tank during Season 14. Plufl offers portable human beds similar to dog beds. They sought an investment of $200,000 in exchange for a 10% equity stake in their business.
The Sharks present during the pitch were Mark Cuban, Lori Greiner, Kevin O’Leary, and Robert Herjavec.
Kevin O’Leary expressed interest in making an offer but requested 30% equity, which the entrepreneurs deemed too high.
Robert Herjavec did not show any interest and dropped out without making an offer.
Mark Cuban and Lori Greiner saw potential in Plufl and decided to team up to make an offer. They offered $200,000 for a 20% equity stake in the company.
Yuki and Noah accepted their offer, as it seemed fair without demanding excessive equity.
Here is a table summarizing the Shark’s names, their investment offers, the counteroffer by the founders, and the final deal accepted by the founders:
| Shark’s Name | Investment Offered | Counteroffer by Founders | Final Deal Accepted by Founders |
| Mark Cuban | $200,000 | 15% equity | Yes |
| Lori Greiner | |||
| Kevin O’Leary | |||
| Robert Herjavec |
After accepting the preliminary deal with Mark Cuban and Lori Greiner, Plufl experienced a significant boost in popularity following the episode’s airing, thanks to the Shark Tank effect.
This boost in sales was expected to be short-term, and the long-term impact remains to be seen.
Did Plufl Get a Deal on Shark Tank?
Yes, Plufl did get a deal on Shark Tank. The co-founders, Yuki Kinoshita and Noah Silverman entered the tank seeking $200,000 for a 10% equity in their company.
They pitched their innovative product, a human-sized dog bed for humans, designed to provide maximum comfort and relief from stress, exhaustion, and anxiety.
During the pitch, the sharks had the opportunity to try out the product and were impressed by its comfort. Mark Cuban and Lori Greiner made an offer of $200,000 for a 20% equity each.
After some negotiation, Yuki and Noah accepted their offer, finalizing the deal with Mark and Lori.
Following its appearance on Shark Tank, Plufl has continued to operate and grow its business. The product has gained significant popularity on social media platforms like Instagram and TikTok.
Plufl has attracted media attention from publications such as Fallon Tonight, Good Morning America, NY Post, and The Dodo.
In conclusion, Plufl successfully secured a deal on Shark Tank with Mark Cuban and Lori Greiner, investing $200,000 for 20% equity each. The company remains in business and has gained attention and popularity through its unique product offering.
What Happened To Plufl After Shark Tank?
After appearing on Shark Tank in Season 14, Plufl, the first dog bed for humans, experienced significant growth and success.
Prior to their appearance, Plufl had already gained attention on TikTok, which caught the interest of Shark Tank producers.
During their pitch on the show, Plufl co-founders Noah Silverman and Yuki Kinoshita sought $200,000 for 10% equity in their company.
Despite some skepticism from the sharks, they managed to secure a joint deal with Mark Cuban and Lori Greiner for $200,000 in exchange for 20% equity.
The exposure from Shark Tank, combined with their TikTok virality, propelled Plufl’s success. Within five months of their appearance, they delivered their beds to over 3,000 customers.
Plufl also garnered attention from popular shows like “The Tonight Show” and “Good Morning America.”
With over 11,000 customers and positive reviews, Plufl has become a thriving business. They engage with customers on social media platforms like TikTok and continue to receive rave reviews for their products.
They have expanded their manufacturing capabilities by partnering with two manufacturers in Asia and are actively looking to scale their operations.
Plufl’s success on Shark Tank led them to pursue new product ideas. Their next venture, Hugl, a giant U-shaped body pillow made from cooling fabric, has already raised over $213,000 through a Kickstarter campaign. This demonstrates their commitment to creating innovative solutions for better sleep and rest.
In summary, Plufl’s appearance on Shark Tank catapulted their business growth, allowing them to reach a wider customer base, expand manufacturing capabilities, and explore new product opportunities.
Plufl Shark Tank Update
After appearing on Shark Tank, Plufl, the dog bed for humans, experienced significant growth and success. The founders, Noah Silverman and Yuki Kinoshita, secured a deal with prominent investors Mark Cuban and Lori Greiner.
The episode’s airing led to a surge in orders, prompting the company to expand its production capacity and hire additional staff.
Plufl effectively utilized TikTok as its primary marketing strategy, gaining a large following and substantial attention. The product even received exposure on The Tonight Show with Jimmy Fallon.
Currently, Plufl is in the production stage, and customers can only pre-order the beds through their website, WarePlufl.com. While the product is priced at $399, a $100 reduction has been implemented.
Despite its popularity and positive customer ratings, Plufl faces challenges such as sustaining sales after the Shark Tank hype diminishes and dealing with potential product imitations from other companies.
Plufl experienced a surge in orders and gained increased visibility after appearing on Shark Tank. It secured a deal with Mark Cuban and Lori Greiner, leading to expansion and increased production.
However, challenges remain, including sustaining sales and addressing issues related to product imitation.
Is Plufl Still In Business?
Yes, Plufl is still in business. Plufl is a company that created the world’s first human-sized dog bed for humans. This product is designed to provide maximum comfort and security for a good night’s sleep.
Plufl claims that their bed helps to alleviate stress, exhaustion, and anxiety. The bed is made from orthopedic memory foam and features a pillow border for added comfort. It is also easily stored and transported and has a pet-friendly, machine-washable cover.
Plufl’s human-size dog bed is available for order. Despite being a new product, Plufl has generated significant interest on social media platforms like Instagram and TikTok.
With its headquarters in Seattle, Washington, Plufl continues to operate and grow its business.
What Is the Net Worth Of Plufl?
According to our research, Plufl’s net worth is estimated at $1.5 million. The valuation of Plufl was $1 million after securing an investment from Mark Cuban and Lori Greiner on Shark Tank.
Also, read other businesses from episode 05 of season 14 of Shark Tank:
