Lucy Drawing Tool Shark Tank Update | Lucy Drawing Tool Net Worth

Lucy Drawing Tool is a drawing tool that appeared in Season 13 of Shark Tank. It is a modern version of the classic camera lucida from the 19th century. 

This tool allows artists to draw any picture without constantly looking back and forth between their subject and their drawing.

The Lucy Drawing Tool uses special technology to project a virtual image of the subject onto the drawing surface to help artists concentrate. A painter can see the reflection of the subject directly on the paint board, eliminating the need to refer back to it constantly.

Lucy Drawing Tool stands out for its simplicity. It does not require electricity, a computer, or any additional accessories. It provides a portable and convenient way for artists to improve their drawing skills and gain confidence in their abilities.

The tool itself is made in the United States using fiberglass-infused polycarbonate and shatterproof optics. It is lightweight and durable, making it easy to take anywhere.

Lucy Drawing Tool has gained popularity among artists due to its effectiveness in helping them create accurate and detailed drawings. It has been used by artists, universities, and museums worldwide.

In terms of its availability, the Lucy Drawing Tool can be purchased online through its official website and on Amazon. It comes in three variants: Lucy Mini, Lucy Flex, and Lucy Pro, each offering different features at varying price points. The product comes with a 1-year warranty and a 30-day money-back guarantee.

Lucy Drawing Tool is a valuable tool for artists who want to enhance their drawing skills. Its ability to project a virtual image of the subject onto the drawing surface allows artists to concentrate on their artwork and create accurate representations. 

With its simplicity, portability, and positive reception from users, the Lucy Drawing Tool is a good choice for artists seeking to improve their drawing capabilities.

Company NameLucy Drawing Tool
EntrepreneurMax Gunawan
ProductAn image projection tool that allows you to trace over projected images
Investment Asking For$300,000 for 10% equity in Lucy Drawing Tool
Final Deal$300,000 for 15% equity in Lucy Drawing Tool
SharkDaymond John
Lucy Drawing Tool Episode Season 13, Episode 19
Lucy Drawing Tool Business StatusIn Business
Lucy Drawing Tool WebsiteVisit Website
Lucy Drawing Tool Net Worth$3 Million

What Is Lucy Drawing Tool?

The LUCY Drawing Tool is a tool that helps artists improve their drawing and painting skills. It is an adaptation of the classic camera lucida, which allows artists to trace images onto paper or canvas. 

The LUCY Drawing Tool does not require batteries or bulbs and is designed to be easy to use. It is a great gift for artists who want to combine traditional techniques with modern technology.

Lucy Drawing Tool Shark Tank Update | Lucy Drawing Tool Net Worth

The LUCY Drawing Tool is designed to help artists accurately reproduce images onto paper or canvas. It consists of a prism and a viewfinder that work together to reflect the image onto the drawing surface.

Here are some key features of the LUCY Drawing Tool:

  1. Easy to Use: The LUCY Drawing Tool is simple and intuitive to use. Just place the tool on your drawing surface, look through the viewfinder, and start drawing what you see.
  2. Versatile: The LUCY Drawing Tool can be used with various mediums, such as pencils, pens, charcoal, or paint. It works on any surface, including paper, canvas, wood, or fabric.
  3. Adjustable Brightness: The tool offers brightness adjustment options, allowing you to adjust the reflection to match the lighting conditions in your workspace.
  4. Image Enlargement: With the optional Photo Enlarger accessory, you can enlarge and project images onto larger surfaces, expanding your creative possibilities.
  5. Portable and Lightweight: The LUCY Drawing Tool is compact and lightweight, making it easy to carry and use anywhere inspiration strikes.
  6. Made in the USA: The LUCY Drawing Tool is proudly made in the United States, ensuring high-quality craftsmanship and materials.
  7. Warranty and Support: The tool comes with a 1-year warranty, and the company provides customer support to assist you with any questions or issues you may have.

Whether you’re a beginner or an experienced artist, the LUCY Drawing Tool can help you improve your drawing skills and create more accurate and realistic artwork.

Who Is The Founder Of Lucy Drawing Tool?

The founder of Lucy Drawing Tool is Les Cookson. He first appeared on Shark Tank in season 2 with a different product but did not secure a deal. However, he returned in season 13 with an improved version of his product, Lucy Drawing Tool, and successfully secured a deal with Mark Cuban.

Les Cookson is the CEO and founder of LUCIDArt company, which specializes in the sale of original and unusual inventions. His fascination with optics dates back to his early years, and he has always had a creative bent. 

Les Cookson’s passion for creating innovative tools led him to develop the Lucy Drawing Tool.

The idea behind the Lucy Drawing Tool was to modernize and enhance an old device called the camera lucida, which was used in the early 19th century to draw pictures on screens that could be projected optically. 

Les Cookson wanted to create a device that would help artists achieve precise and controlled drawings with ease.

Before appearing on Shark Tank, Lucy’s Drawing Tool had already gained popularity and success. It offered artists a simple and effective way to trace images and create accurate drawings. 

The tool uses special lens technology to project an image onto the paper, allowing artists to see both the object/person they are drawing and the lines they are making simultaneously.

The success of the LUCY Drawing Tool can be attributed to Les Cookson’s dedication and perseverance. He went through numerous failures and rejections before finally finding success on Shark Tank. 

Les Cookson’s Kickstarter campaign in 2016 also played a significant role in raising funds and generating interest in his idea.

Les Cookson’s background in optics, his passion for creating innovative tools, and his determination to improve the drawing experience for artists led to the conception and development of the Lucy Drawing Tool.

How Was The Shark Tank Pitch Of Lucy Drawing Tool?

In the Shark Tank pitch, Les Cookson, the creator of LUCID-Art, presented the Lucy Drawing Tool to the Sharks. He explained that the tool allows anyone to become an artist and any artist to become a master. 

The Lucy Drawing Tool is a modern-day version of the camera lucida, a historical optical device that allows artists to trace images onto a drawing surface.

During the pitch, Les demonstrated how the Lucy Drawing Tool works by inviting Kevin to trace an image of a shark using the device. 

He explained that the tool provides a three-dimensional hologram of the object being drawn, which the artist can then trace over. Les emphasized that artists have used the tool for centuries and that he has made improvements to the historical device.

The Sharks were impressed by the sales numbers and profitability of LUCID-Art. Les revealed that they had done $2.3 million in sales over the past 12 months, with $1.6 million in profits. He also mentioned that their lifetime sales reached $10 million.

However, not all the Sharks were interested in investing. Mark and Robert both passed on the opportunity, stating that they were not passionate about the product. Lori also opted out, acknowledging the success of LUCID-Art but noting that it wasn’t the right fit for her.

Kevin expressed hesitancy due to the niche market but commended Les on his accomplishments. Ultimately, Kevin decided not to invest as well.

Daymond, the only remaining Shark, recognized the potential value that he and his team could bring to LUCID-Art. He offered $300,000 for 20 percent equity in the company. After some negotiation, they settled on a deal of $300,000 for 15 percent equity.

LUCID-Art continues to offer multiple versions of the Lucy Drawing Tool despite the deal with Daymond not yet closing. They have also introduced a Lucy Drawing Course to enhance the learning experience for artists.

Did Lucy Drawing Tool Get a Deal on Shark Tank?

  • Entrepreneur: Les Cookson
  • Business: A modern camera lucida drawing tool
  • Ask: $300,000 for 10% equity
  • Result: $300,000 for 15% equity
  • Shark: Daymond John

Les Cookson appeared on Shark Tank with his modern camera lucida drawing tool called LUCIDArt. The product had two versions available, the Flex and Pro. 

During the pitch, Kevin O’Leary tried out the tool and was impressed, drawing a beautiful pencil rendition of a shark. Les revealed that LUCIDArt had achieved $10 million in lifetime sales, with $3.7 million of those sales occurring in 2021.

Mark Cuban and Robert Herjavec were not excited about the product, and both decided to go out. 

Lori also thought the product was cool, and the sales were impressive, but she didn’t see the need for a shark, so she went out as well. 

Kevin didn’t want to join Les on the journey, considering the product too niche, and he also went out.

Finally, Daymond John remained the only interested shark. After negotiations, Les accepted Daymond’s offer of $300,000 for 15% equity. Les had initially counteroffered at 12%, but Daymond countered at 17.5%. Eventually, they settled on 15% equity.

Since appearing on Shark Tank, Les has made adjustments to the product. He introduced a photo enlarging tool that allows users to draw from existing pictures. 

Additionally, the price of the smaller version of the product seems to have decreased to under $100, making it more accessible to aspiring artists. Both versions of LUCIDArt can be purchased on the LUCIDArt website and Amazon.

LUCIDArt successfully secured a deal on Shark Tank with Daymond John, investing $300,000 for 15% equity in the business.

What Happened To Lucy’s Drawing Tool After Shark Tank?

After Les Cookson’s successful pitch on “Shark Tank” for the LUCY Drawing Tool, the future of the product and the company behind it, LUCIDArt, looked promising. 

Les Cookson secured a deal with Daymond John, who invested $300,000 in exchange for a 15% stake in the company.

Following the episode, both Cookson and John celebrated their partnership on social media. Cookson used the opportunity to encourage other entrepreneurs to persevere and not be deterred by failure. 

The story of Cookson’s redemption on “Shark Tank” was featured on CNBC, further increasing visibility and interest in the LUCY Drawing Tool.

LUCIDArt expanded its product line to address some of the business’s weaknesses identified during the show. 

They introduced drawing courses, priced at $70 (currently discounted to $47), to turn customers who purchased the LUCY Drawing Tool into repeat customers. 

Additionally, the company released two different styles of the LUCY Drawing Tool: the “LUCY Flex” and the more affordable “LUCY mini.” 

They also offer various accessories such as a drawing kit, carrying bag, photo-enlarger, watercolor paint set, and a French box easel.

LUCY Drawing Tool reviews are mixed to positive. On Amazon, it has an average customer rating of 3.5 stars out of 5 based on over 360 reviews. 

Some customers praised its features and effectiveness, while others criticized its value for money and ease of use. The importance of perfect lighting conditions for optimal performance was mentioned. The site also has mediocre reviews for competitors like NeoLucida.

To stay competitive in the market, Les Cookson may need to improve the LUCY Drawing Tool and expand his product offerings. 

While there is no evidence of product improvements at present, Cookson has previously attempted to revamp other classic devices like the Zoetrope and the Camera Obscura. 

These projects could potentially be developed further in the future with the support and expertise gained from his partnership with Daymond John on “Shark Tank.”

Lucy Drawing Tool Shark Tank Update

After appearing on Shark Tank, LUCID-Art, the company behind the LUCY Drawing Tool, continued to thrive in the market. Les Cookson, the creator of LUCID-Art, made a successful pitch on the show and received an offer from Daymond John. 

However, it is unclear if the deal with Daymond has been finalized, as it has not been listed on his website.

LUCID-Art is still in business and has expanded its product line. They offer three versions of the LUCY Drawing Tool: the LUCY Mini ($82), LUCY Flex ($135), and LUCY Pro ($370). 

Each version comes with optical filters, a microfiber cleaning cloth, and instructions. The LUCY Pro offers the most stable image, capable of producing images up to 20 x 37”, while the LUCY Mini can produce images up to 12 x 18”.

In addition to the drawing tools, LUCID-Art also sells a Photo Enlarger designed to enlarge and focus images onto paper or canvas. 

They offer various bundles, including the “LUCY Learn to Draw Basic Bundle” and the “LUCY Learn to Draw Deluxe Bundle,” which includes additional drawing tools and a lifetime membership to the LUCY Drawing Course.

Lucy Drawing Tool Shark Tank Update | Lucy Drawing Tool Net Worth

Speaking of the LUCY Drawing Course, LUCID-Art developed a course that distills time-tested drawing methods into a hands-on learning experience. 

The course consists of five exercises that utilize the LUCY Drawing Tool’s teaching capabilities. The course is priced at $91 but may be on sale for $52 at the time of this writing.

Overall, LUCID-Art has continued to innovate and expand its product offerings since appearing on Shark Tank, providing artists of all skill levels with tools to enhance their drawing abilities.

Is Lucy Drawing Tool Still In Business?

Our research shows that Lucy Drawing Tool is still in business. The company, LUCIDArt, continues to manufacture and sell the Lucy Drawing Tool, which is a drawing tool that helps artists by projecting images for them to trace over.

While the exact revenue information is not available, the product gained popularity after being featured on Shark Tank, and many people have shown interest in and purchased the tool. 

Additionally, the founder, Les Cookson, has expanded the business by launching new products such as the Watercolor Paint Set and the 25-piece Drawing Kit.

Although the company’s Instagram account is not active, Les Cookson’s LinkedIn account indicates that he is still working full-time in the company. The Lucy Drawing Tool website,, continues to receive a significant number of monthly visitors.

Lucy Drawing Tool is operating and serving artists who want to improve their drawing skills.

What Is the Net Worth Of Lucy Drawing Tool?

According to our research, the net worth of Lucy Drawing Tool is estimated to be $3 million. The valuation of Lucy Drawing Tool was $2 million after securing an investment from Daymond John on Shark Tank.

Also, read about other businesses that appeared on Season 13 of Shark Tank: