Long Table Shark Tank Net Worth

Long Table Pancakes is a brand that gained recognition after appearing on episode 10 of season 14 of the popular TV show Shark Tank. They offer vegan and organic pancake and waffle mixes that appeal to health-conscious consumers.

Long Table uses heirloom grains sourced from regenerative farms to maintain quality and taste. Their pancake and waffle mixes are crafted from whole grain flour, such as popcorn flour and blue corn flour, providing a nutrient-dense and delicious breakfast option.

The Long Table Pancakes pitch on Shark Tank highlighted the brand’s dedication to offering high-quality, healthy products. Although they did not secure an investment, the positive feedback from the Sharks about the texture and flavor of the pancakes became a focal point for the company’s post-show trajectory.

Long Table Pancakes offers distinct flavors like Popcorn Pancake & Waffle Mix, Blue Corn Pancake & Waffle Mix, and Gluten-Free Pancake & Waffle Mix. This variety caters to different dietary needs and preferences.

Long Table Pancakes stands out not only for its taste but also for its health benefits. The use of whole grains in their mixes contributes to a high fiber and protein content, making them a nutritious choice.

Moreover, their commitment to using organic ingredients and sustainably sourced grains aligns with the growing demand for environmentally friendly options.

In terms of market performance, Long Table Pancakes has experienced positive sales growth and has cultivated a vibrant social media community. Their strategic marketing initiatives, including partnerships with influencers like Gwyneth Paltrow, have enhanced their brand visibility and customer reach.

Customer feedback and testimonials reflect a positive reception, praising the pancakes for their taste, health benefits, and cost-efficiency.

Long Table Pancakes offers a unique and flavorful alternative to traditional pancake mixes. With their focus on quality ingredients, health-consciousness, and sustainability, they have captured the attention of consumers seeking nutritious and delicious breakfast options. Whether you’re looking for vegan or gluten-free choices or simply want to indulge in fluffy pancakes, Long Table Pancakes is worth considering.

Company NameLong Table Pancakes
FounderSamuel Taylor
ProductOrganic and vegan pancakes & Waffle Mix
Investment Seeking$140,000 for a 15% equity
Final Deal AcceptedNo Deal
Shark NameNo Shark
EpisodeSeason 14, Episode 10
Business StatusIn Business
WebsiteVisit Website
Net WorthEstimated at $1 million

What Is Long Table?

Long Table is a company that specializes in producing high-protein and high-fiber pancake and waffle mixes. They prioritize sustainability and source their ingredients directly from small family farms that practice regenerative farming.

Long Table’s recipes were inspired by a love letter to an acrobat, adding a unique touch to their story. Long Table Pancakes focuses on creating heritage grain pancake mixes with a sustainable approach.

Heritage grains are grain types that have been passed down through generations and are known for their flavor and nutritional value. Unlike hybrid grains chosen for high yields, heritage grains are grown using traditional agricultural practices, which can result in higher nutrient content.

They are also often grown in smaller amounts and exposed to a wider range of soil and climatic conditions, further enhancing their nutritional value.

These heritage grains are rich in B vitamins and minerals such as magnesium, zinc, and iron. B vitamins are essential for red blood cell synthesis, neuron function, and energy metabolism. Iron is important for oxygen transport and collagen formation, while zinc supports immune function and wound healing. Magnesium is involved in various enzymatic activities in the body.

Long Table Shark Tank Net Worth

In addition to promoting nutritional value, Long Table Pancakes aims to create a sustainable and transparent food system. They source their grains directly from farmers, employing a farm-to-table supply chain.

They also support regenerative agricultural efforts that aim to undo environmental damage caused by traditional farming methods. This includes practices like low-till farming, pesticide reduction, cover cropping, crop rotation, crop diversification, and composting.

Long Table Pancakes offers heritage grain pancake mixes in flavors like White Knight, Windy Point, and 1776. They also sell organic maple syrup in various flavors such as coffee-infused, Ginger root-infused, Bourbon Barrel-aged, Sugarmaker’s Cut, and Sparkle Syrup.

The cost of Long Table products varies depending on the bundle. On their website, each bundle includes four packs of mixes and costs $45. The pancake mix is priced at $11.25, while the maple syrup is priced at $18.95.

Long Table products can be purchased on their website as well as at select locations such as TIN by Jean George in New York, Here Here Market in Chicago, Andale in Chicago, Green Grocer in Chicago, and Redbird Cafe in Homeland, Illinois.

Who Is The Founder Of Long Table?

Samuel Taylor founded Long Table Pancakes. Samuel Taylor is an entrepreneur with a passion for sustainable and nutritious food. Prior to starting Long Table, Taylor had a background in the food industry and a deep appreciation for heirloom grains and their superior taste and nutritional value.

The idea for Long Table Pancakes came to Taylor as he recognized the growing demand for sustainable and environmentally friendly food options. He saw an opportunity to create a business that not only offered delicious pancake mixes but also promoted regenerative agriculture practices and supported local farmers.

Before appearing on Shark Tank, Long Table Pancakes had established itself as a reputable brand known for its high-quality pancake and waffle mixes. The company primarily sold its products through independent grocery chains in Chicago and online.

Although the business had experienced some success, with annual revenue peaking at around $20,000 between 2015 and 2019, Taylor recognized the need for a strategic partner to help boost the company’s growth, particularly in the area of social media marketing.

Despite not securing a deal with any of the sharks on Shark Tank, Long Table’s pancake and waffle mixes gained significant recognition for their exceptional taste. This exposure from the show resulted in a surge in sales, with over 10,000 orders received within just three days of airing.

The increased demand led Long Table to enhance its online presence and expand its market reach beyond Chicago. The company’s products are now available in select locations across states such as Wisconsin, California, New York, Pennsylvania, Michigan, and Hawaii.

This expansion, along with the company’s focus on sustainable agriculture and biodiversity, contributed to a notable increase in Long Table’s net worth, which rose to $900,000, and its sales, which reached $250,000.

In addition to their existing product line, Long Table Pancakes introduced a new product called the Kernza short-run mix. This mix, made in collaboration with farmer Wilden Hughes, features Kernza, a perennial wheat variety known for its higher fiber and protein content. The Kernza mix received a strong market response, with 50% of the product selling out shortly after its release.

Long Table Pancakes’ appearance on Shark Tank provided an opportunity for the company to gain exposure, enhance its social media presence, expand its market reach, and introduce innovative products that align with its commitment to sustainability and quality.

How Was The Shark Tank Pitch Of Long Table?

The Shark Tank pitch for Long Table, presented by Samuel Taylor, was seeking a $140,000 investment in exchange for a 15% equity stake in the company. Long Table produces pancake and waffle mixes made from nutritious whole heirloom grains.

During the presentation, Samuel admitted that Long Table had reached a peak annual revenue of about $20,000 between 2015 and 2019.

The company’s pancake and waffle mix had been featured in independent grocery chains in the Chicago area, but most sales came directly from their website. Samuel acknowledged that his weakest area of the business was social media marketing.

Long Table Shark Tank Net Worth

The Sharks had mixed views on the product and its potential. Lori Greiner, not being a fan of pancakes and lacking passion for the company, dropped out of the negotiations. Barbara Corcoran also dropped out, believing that the business lacked momentum.

Mark Cuban, on the other hand, didn’t like the name of the company and decided not to invest. Kevin O’Leary expressed interest but had concerns about the lack of a social media presence, leading him to drop out as well.

Ultimately, all of the Sharks decided not to invest, and Samuel left the Tank without a deal.

After appearing on Shark Tank, Long Table experienced a significant boost in sales. Samuel started sharing updates on the company’s Facebook page, and within three days of airing, they received over 10,000 orders.

Table summarizing the Shark’s Names, Investments offered, Counteroffer by founders, and the Final Deal:

Shark’s NameInvestment OfferedCounter Offer by FoundersFinal Deal Accepted by Founder
Lori Greiner
Barbara Corcoran
Mark Cuban
Kevin O’Leary

Despite the positive response from customers after the show aired, Long Table did not secure a deal with any Sharks during their Shark Tank pitch.

Did Long Table Get a Deal on Shark Tank?

Long Table Pancakes did not secure a deal on Shark Tank. During their pitch, founder Samuel Taylor asked for $140,000 in exchange for a 15% equity stake in the company. However, none of the sharks chose to invest in the business.

Despite not getting a deal, Long Table Pancakes has continued to operate and is still in business. Their products, which include organic and vegan pancakes and waffle mix, are available at select retail stores in Illinois and on their website.

Also read, Kudos Shark Tank Update | Kudos Net Worth

What Happened To Long Table After Shark Tank?

After appearing on “Shark Tank” in early 2023, Long Table, a brand that offers whole grain flour mixes for pancakes and waffles, did not secure a deal with the Sharks.

Despite the lack of investment, the company took the advice from the show and focused on growing its social media presence. This resulted in an immediate boost to their business, doubling their lifetime sales within the first 24 hours after the episode aired.

Long Table Shark Tank Net Worth

Following the appearance, Long Table embarked on a rebranding effort in partnership with Seedhouse, a Chicago business. They introduced new packaging featuring hand-drawn illustrations that reflect their story and mission.

The company expanded its product line by offering limited-edition pancake and waffle mixes, including flavors like ginger cookie. They also launched a range of naturally-infused maple syrups with flavors such as coffee and root ginger.

Long Table garnered media attention and was featured on the New York Post’s list of the best “Shark Tank” brands to buy online in 2023. They have continued to grow on social media, with over 8,000 followers on Instagram.

The company’s products are now available in box stores outside of the Chicago area and can be purchased directly through their website.

Looking towards the future, Long Table aims to be in a different position within a couple of years. They are expanding their product lines and remain committed to their mission of working directly with regenerative farmers to build a supply chain that prioritizes soil rebuilding, carbon capture, and biodiversity.

Long Table’s success demonstrates that they are not only focused on business growth but also on making a positive environmental impact for future generations.

Also read, JicaFoods Shark Tank Update | JicaFoods Net Worth

Long Table Shark Tank Update

After appearing on “Shark Tank,” Long Table Pancakes did not secure a deal with the investors. However, the entrepreneur, Samuel Taylor, did not let this setback stop him.

Following the episode, Long Table Pancakes experienced a surge in website traffic and received 20,000 orders, temporarily crashing their site. Taylor also took the sharks’ advice to improve their social media presence, resulting in increased audience engagement on Facebook and Instagram.

Despite not securing funding from the sharks, Long Table Pancakes continued to operate and expanded its reach beyond Chicago.

Their products are now available in select locations in Wisconsin, California, New York, Pennsylvania, Michigan, and Hawaii, in addition to their online store. The company’s net worth has risen to $1 million after its appearance on Shark Tank.

Long Table Pancakes is actively involved in supporting other industries through their participation in the Artisan Grain Collaborative, a network of midwestern farmers promoting regenerative farming and biodiversity.

They recently released a new product called Kernza short-run mix, developed in collaboration with farmer Wilden Hughes. Kernza is a perennial wheat variety that requires less replanting and helps preserve soil health.

Despite not securing a deal on “Shark Tank,” Long Table Pancakes experienced significant growth and success. They expanded their distribution, improved their social media presence, and continued to innovate their product line while championing sustainable farming practices.

Also read, VoChill Shark Tank Update | VoChill Net Worth

Is Long Table Still In Business?

Yes, Long Table Pancakes is still in business. Founded by Samuel Taylor in 2015, Long Table Pancakes offers pancake mixes, waffle mixes, and maple syrup made from heirloom grains.

Long Table Shark Tank Net Worth

Despite not securing a deal on season 14 of Shark Tank, the company has continued to thrive. Long Table Pancakes is valued at $1 million and is projected to generate over $500,000 in sales for 2024.

The company has received positive reviews from customers, and its products can be purchased on its website, LongTablePancakes.com, as well as in select local stores in Illinois, New York, Michigan, and Pennsylvania.

What Is the Net Worth Of Long Table?

According to our research, Long Table’s net worth is estimated at $1 million. The valuation of Long Table was estimated at $933,333 when it appeared on Shark Tank season 14.

Rate this post
2 Shares: