Ramon van Meer presented his Genius Litter product, an innovative litter solution that changes colors when it detects pee anomalies in cats in season 15 of Shark Tank.
Despite securing a three-Shark deal with Mark Cuban, Lori Greiner, and Robert Herjavec, some viewers criticized the product for being similar to existing ones on the market, such as Pretty Litter, at a higher price point.
Ramon’s inspiration for Genius Litter came from his cat’s health scare and his desire to create a solution for early detection of urinary disorders in pets.
Ultimately, the deal with the Sharks resulted in a $250,000 investment for an 8% equity stake in Genius Litter, along with 2% in advisory shares.
Read More at, Genius Litter Shark Tank Net Worth